
Augmented Reality (AR) in Banking - Thematic Research
Description
Augmented Reality (AR) in Banking - Thematic Research
Summary
This report offers an overview of the AR value chain. It provides case studies of AR deployments in banking as well as market size and growth forecasts. The report covers specialist AR vendors for banking companies and provides analysis of the banking companies leading the way in terms of AR adoption.
Augmented reality (AR) is a technology that allows the user to see the real world overlaid with digital data. As AR continues to develop, it will become increasingly important across all segments of the banking value chain. As the sector undergoes mass digitalization, AR will play an important role in helping customers have a better experience while banking.
Scope
Summary
This report offers an overview of the AR value chain. It provides case studies of AR deployments in banking as well as market size and growth forecasts. The report covers specialist AR vendors for banking companies and provides analysis of the banking companies leading the way in terms of AR adoption.
Augmented reality (AR) is a technology that allows the user to see the real world overlaid with digital data. As AR continues to develop, it will become increasingly important across all segments of the banking value chain. As the sector undergoes mass digitalization, AR will play an important role in helping customers have a better experience while banking.
Scope
- Global AR revenue was $8.6 billion in 2021, a figure that GlobalData predicts will reach $152 billion by 2030, growing at a compound annual growth rate (CAGR) of 38% between 2021 and 2030.
- According to GlobalData’s Thematic Sentiment Analysis Q4 2021, 55% of respondents felt AR would disrupt their industry. In this survey, AR was the only emerging technology that over half of respondents felt more positive about than they did in 2020.
- AR is a key enabling technology for the metaverse, a virtual world where users share experiences and interact in real-time within simulated scenarios.
- Understand AR and its current and future impact on the industry.
- Discover how AR is addressing key challenges that the banking sector is facing.
- Identify the leading AR adopters and specialist vendors.
Table of Contents
56 Pages
- Executive Summary
- Key players in the augmented reality value chain
- Semiconductors
- Components
- Devices
- Platforms
- Apps and content
- Figure 9: Top locations of AR in financial services by mentions
- Key challenges facing the banking sector
- Figure 10: Thematic impact assessment
- How AR helps resolve the challenge of personalization
- How AR helps resolve the challenge of COVID-19
- How AR helps resolve the challenge of embedded finance
- How AR helps resolve the challenge of the metaverse
- BBVA's `Valora View' app uses AR for house hunting
- J.P Morgan opens a bank branch in the metaverse
- J.P. Morgan Asset Management's Guide to Markets using AR
- KB Kookmin Bank unveils the KB Metaverse VR Branch Testbed
- Market size and growth forecasts
- Mergers and acquisitions
- Patent trends
- Company filings trends
- Social media trends
- Augmented reality timeline
- Leading augmented reality adopters in banking
- Leading augmented reality vendors
- Specialist augmented reality vendors in banking
- Retail banking sector scorecard
- Glossary
- GlobalData reports
- Figure 25: Our five-step approach for generating a sector scorecard
- About GlobalData
- Contact Us
Pricing
Currency Rates
Questions or Comments?
Our team has the ability to search within reports to verify it suits your needs. We can also help maximize your budget by finding sections of reports you can purchase.