Web Conferencing Services Market in India: Half Yearly (H2 2014) Update
There has been a blurring of the lines differentiating hardware-based video, software-based video, and Web-based video solutions.
This distortion of boundaries helps enterprises to achieve internal and external collaboration based on the amount that each enterprise is able to invest in its own growth.
The availability of free conferencing solutions are putting pressure on prices and license sales. This pressure makes prices more affordable and attractive for Small and Mid-sized Businesses (SMBs) to adopt video solutions and also helps drive the market in the medium to long terms.
Web conferencing as a service continues to witness higher adoption than on-premise software, as hosted Unified Communications (UC) services are expected to become mainstream, particularly among large enterprises. Furthermore, growth is expected to continue to be steady—especially for the SaaS mode of deployment. In addition, enterprises are investing in cloud-based UC services and this trend is expected to continue in the future.
Web conferencing service providers have also created virtual team-rooms to enrich pre- and post-meeting experiences.
About this report
This market insight is an update for the Indian Web conferencing market for the second half of 2014. The Indian Web conferencing market continues to prefer the adoption of Software-as-a-Service (SaaS) solutions; this research analyzes market trends, vendor performance, and market splits for India. The market segment covered in this study is Web conferencing services, which include SaaS and on-premise software. The study covers large enterprises and Small and Medium Businesses (SMB); verticals covered include government, information technology (IT), IT-enabled services, banking, financial services, insurance, media, telecom, services, and manufacturing and distribution.
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