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Impact of Gamification in Key Industries

Impact of Gamification in Key Industries

Gamification is the use of game thinking and mechanics in real-life contexts to solve real-life problems. It is applied to non-game applications to encourage people for better engagement and adoption of processes. Gamification helps users to focus on completion of certain tasks, which are usually considered boring (filling out survey forms, shopping, and reading advertisements and so on). The increased engagement and time spent on content by people through gamification helps users to increase revenue. More engagement with processes and delivery of more user generated content helps brands to understand customers better and improve brand loyalty. In brief, this research service provides the following:

A brief snapshot of the capabilities of gamification
List of popular game mechanics used across industries
The drivers and challenges of gamification implementation
Overview of the patent landscape and market potential
Key initiatives and adoption across regions
Needs of gamification across industries
Use case of gamification
Key participants delivering gamification solutions for different industries
Highlights of innovative future applications through convergence models and their impact across industries


  • Executive Summary
    • Research Scope
    • Key Findings
    • Research Methodology
  • Overview of the Topic
    • Gamification-A Brief Snapshot
    • Three Deployment Models for Gamification
    • Commonly Used Game Mechanics to Improve Productivity
    • Factors Influencing Adoption-Drivers and Challenges
    • Patents per Source Jurisdiction (Top 20 Patent Offices), Global, 2012-2014
    • Innovation Landscape-Government Initiatives
    • Global Market Potential and Present Adoption of Gamification Systems
  • Impact of Gamification on Education
    • Forces of Transformation
    • How Can Gamification Improve Educational Training Processes?
    • Movers and Shakers
  • Impact of Gamification in Enterprises
    • Forces of Transformation
    • How can Gamification Improve Business Performance ?
    • Movers and Shakers
  • Impact of Gamification on Healthcare
    • Forces of Transformation
    • How Can Gamification Improve Patient Engagement?
    • Movers and Shakers
  • Innovative Future Applications through Convergence
    • Gamification Enables Increased Price Discounts for Customers
    • Gamification and Virtual Reality Can Help Shape Ideas for Future Vehicles
    • Augmented Reality and Virtual Reality Provide Immersive Experience
    • Affective Computing Can Improve Context-aware Abilities
    • Analyst Insight
  • Key Contacts

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