Brands Market Research Reports & Industry Analysis

Discover the in-depth information you need to stay a step ahead of the competition on consumer brands, specifically private label brands, food and beverage brands, novel products, healthy foods, and more. Our collection of reports provides insights into product and market trends, sales and marketing opportunities, and future innovations in the US and worldwide.
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Brands Industry Research & Market Reports

  • Competitor Strategies in Product Claims and Positioning

    ... packaging schemes are among the key strategies pursued by the industry leaders. This report explores the top five strategies that leading consumer good companies use in product claims and provides an outlook amid the ongoing ... Read More

  • Oumph! - Success Case Study

    ... available through major retailers, but also partnered with well-known foodservice brands, is bringing new, exciting options to the meat-free arena. Vegetarian and vegan alternatives to meat are seeing significant opportunity for innovation. Wider consumer appreciation ... Read More

  • Social Media in Consumer Goods - Thematic Research

    ... the digital age will see a drop in customers and a missed opportunity for further profits. This report looks at how social media is affecting how consumer goods brands engage with consumers. It identifies the ... Read More

  • PopCorners - Success Case Study

    ... its acquisition by PepsiCo. This report is part of GlobalData's Success and Failures case study series, which explores the reasons underpinning success or failure, and key learnings. Launched by Better For You Foods (BFY) in ... Read More

  • Global Kosher Foods Market 2020-2024

    ... period. Our reports on kosher foods market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors. The report offers an up-to-date analysis ... Read More

  • Yoga Bars - Success Case Study

    ... by SproutLife Foods, Yoga Bars is aimed at offering nutrient-rich snack bars that serve various consumption occasions. These products are targeted at busy consumers in India, who look for nutrient-rich options. Scope Yoga Bars was ... Read More

  • Meiji The Chocolate - Success Case Study

    ... chord with consumers as it lacked a distinct flavor. Subsequently, armed with research, the company revisited its strategy and introduced Meiji The Chocolate in 2016. Meiji offered the product in eight flavors - Brilliant Milk, ... Read More

  • The Impact of Coronavirus on Customer Experience: Lifestyle Brands vs Customer Journey

    ... in turn has reset the importance of customer experiences, building trust and strong relationships as part of the customer journey more than ever in the “new normal”. Consumer-centric mindset alongside changing operational set-ups such as ... Read More

  • MOJO Kombucha - Success Case Study

    ... a nationwide network of approximately 4,000 distributors. Australian entrepreneurs Anthony and Sarah Crabb founded the start-up company Organic & Raw Trading Company in 2009 in the backyard of their home in Adelaide, and began producing ... Read More

  • Authenticity and Heritage - TrendSights

    ... on key drivers behind the trend and explores their impact on consumer behavior. This report is part of the GlobalData TrendSights Analysis series, which shows the relevance of the trend in different sectors and gives ... Read More

  • Adding Value to Indulgence Categories - Coronavirus (COVID-19) Case Study

    ... from the global coronavirus outbreak. It identifies key opportunities in premium products with added benefits to justify value. Products in indulgent categories are more under threat during COVID-19 due to economic uncertainty. Brands in indulgence ... Read More

  • Trust and Authenticit.-Coronavirus (COVID-19) Case Study

    ... aligning their strategies to address this. This report focuses on changing consumer trust and how brands are keeping consumer's engaged during these uncertain times. It also highlights the importance of maintaining authenticity to develop brand ... Read More

  • Customer Experience: Lifestyle Brands vs Customer Journey

    ... vital roles throughout the whole customer journey and in turn generate increased loyalty and revenue growth. Brands can enhance customer-centric strategies through evolving digital technologies and big data analysis. Strategy Briefings offer unique insight into ... Read More

  • Tiger Brands Ltd (TBS) - Financial and Strategic SWOT Analysis Review

    ... to you a clear and an unbiased view of the company’s key strengths and weaknesses and the potential opportunities and threats. The profile helps you formulate strategies that augment your business by enabling you to ... Read More

  • Bloomin' Brands Inc - Strategy, SWOT and Corporate Finance Report

    ... company's structure, operation, SWOT analysis, product and service offerings and corporate actions, providing a 360˚ view of the company. Key Highlights Bloomin Brands Inc (Bloomin) is a casual dining restaurant operator. The company runs its ... Read More

  • ConAgra Brands Inc in Packaged Food (World)

    ... been expanding its presence into growth areas like frozen food and healthy snacks, after a wave of acquisitions in recent years. This M&A activity has helped it to hold share, as many of its legacy ... Read More

  • On-The-Go (2019): TrendSights Analysis

    ... of the TrendSights series of Consumer Insight studies. The analysis covers what the trend is, why it is important, who is most influenced by it, and how brands and manufacturers can capitalize on it. The ... Read More

  • Digital Innovators: Digitally Native Brands Move Offline

    ... temporary and permanent brick-and-mortar stores. Some DNVBs have used their digital expertise or leveraged effective partners to open brick-and-mortar stores that use technology in innovative ways, to educate the consumer about the brand, to facilitate ... Read More

  • Guest Editorial Special Issue on Consumer Negativity Towards Brands

    ... provideconceptual and operational tools that can be used to assess consumer negative responses towardsbrands. Key learnings from these articles, which are based on a variety of qualitative andquantitative research methods, represent an important step forward ... Read More

  • Famous Brands Ltd (Foodservice) - Strategy, SWOT and Corporate Finance Report

    ... covers the company's structure, operation, SWOT analysis, product and service offerings and corporate actions, providing a 360˚ view of the company. KeyHighlights Famous Brands Ltd (Foodservice) (Famous Brands) is Africa’s largest branded food service franchisor. ... Read More

  • Restaurant Brands International in Consumer Foodservice (World)

    ... Kitchen totaling almost 26,000 stores worldwide. North America is the company's largest market with Burger King and Popeyes headquartered in the US and Tim Hortons in Canada. The company is pursuing growth through international expansion ... Read More

  • Consumer brand relationships

    ... consumer market. This issue contains twelve papers, half of them stem from the journal’s regular submissions and the other half from work originally presented at the 5th International Consumer Brand Relationships Conference (www.consumerbrandrelationship.com) held at ... Read More

  • FMCG challenger brands 2019

    ... explosion of action in the long-tail. So are we headed for the next golden age of CPG? Undoubtedly change is in the air for FMCG – but whether this change will mean a golden age ... Read More

  • Private Label Food and Drink Trends - US - January 2019

    ... to increase their food/drink budgets, which will offer a challenge for value-oriented store brands. A strength for private label is fresh products – like meats, poultry, and dairy. Retailers can leverage the power of these ... Read More

  • The Megabrands: The Top 100 fmcg Brands Worldwide

    ... time, the balance across the list is shifting. Consumer attitudes to health, premiumisation and changes in how consumers research and shop online are having a profound impact. In addition, the importance of different regions of ... Read More

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