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Media

Publisher First Research, Inc.
Published Feb 02, 2026
SKU # FRRS20830093

Description

Brief Excerpt from Industry Overview Chapter:

Companies in this industry produce, process, or distribute information and entertainment content. US-based media conglomerates include Disney, Paramount, and Xfinity (owner of NBCUniversal) all of which have a global sphere of influence. Major companies outside the US include Bertelsmann and ProSiebenSat1 Media (both based in Germany).

Globally, the media industry generated about $1.6 trillion in 2024, according to Statista. The digital media industry continues to grow as the number of platforms and audience for online media increase, according to Pew Research Center.

The US media industry includes about 154,000 establishments (single-location companies and units of multi-location companies) with combined annual revenue of about $1.6 trillion. Software publishing and telecommunications services, which are included in this industry, are covered further in separate industry profiles.

Table of Contents

Industry Overview
Quarterly Industry Update
Business Challenges
Business Trends
Industry Opportunities
Call Preparation Questions
Financial Information
Industry Forecast
Web Links and Acronyms

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