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Top Five Trends in Income and Expenditure

Published May 29, 2025
Length 36 Pages
SKU # EP20064612

Description

In 2024, global disposable income per capita growth slowed to 2% in real terms, with a further slowdown expected in 2025. Amidst geopolitical uncertainty and economic turbulence, consumers are becoming increasingly strategic about their spending. By identifying key demand shifts and providing actionable insights, this report equips businesses to serve value-focused consumers, tap into underserved markets, and capitalise on emerging growth opportunities.

Strategy Briefings offer unique insight into emerging trends world-wide. Aimed squarely at strategists and planners, they draw on Euromonitor International’s vast information resources to give top line insight across markets and within consumer segments. Written by some of our most experienced analysts, they are designed as provocations for senior management to use in their own forum, allowing them to stand back and reflect on the behaviour and motivation driving global markets today and tomorrow

Product coverage: <|Products|>
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
• Identify factors driving change now and in the future
• Understand motivation
• Forward-looking outlook
• Briefings and presentation should provoke lively discussion at senior level
• Take a step back from micro trends
• Get up to date estimates and comment

Table of Contents

36 Pages
Top Five Trends in income and expenditure
Top Five Trends in Income and expenditure
Introduction
Uncertainty shaping selective spending
Inflation anxiety fuels frugal behaviours
Widening base of the pyramid
The 60+ surge shaping the future of consumption
The rise of the ASEAN consumer
Conclusion

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