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Travel in Poland

Published Oct 17, 2025
Length 42 Pages
SKU # EP20490804

Description

In 2025, travel in Poland recorded steady growth across both inbound and outbound segments, though momentum moderated following the strong post-pandemic rebound of 2023-2024. Inbound arrivals almost fully recovered to pre-pandemic levels, led by travellers from Germany and Ukraine, which together accounted for over half of all inbound trips. Poland’s ongoing support for Ukrainian refugees under the Temporary Protection Directive continued to sustain high inflows from Ukraine, although regional i...

Euromonitor International's Travel in Poland report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest market size data 2020-2024, allowing you to identify the sectors driving growth. It identifies the leading companies and offers strategic analysis of key factors influencing the market - be they new legislative, technology or pricing issues. Background information on disposable income, annual leave and holiday taking habits is also included. Forecasts to 2029 illustrate how the market is set to change.

Product coverage: Booking, In-Destination Spending, Lodging (Destination), Tourism Flows, Travel Modes.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report??
* Get a detailed picture of the Travel market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

42 Pages
Travel in Poland
Euromonitor International
October 2025
List Of Contents And Tables
TRAVEL IN POLAND
EXECUTIVE SUMMARY
Travel in 2025: The Big Picture
Airlines: Key trends
Hotels: Key trends
Booking: Key trends
What next for travel?
MARKET DATA
Table 1 Surface Travel Modes Sales: Value 2020-2025
Table 2 Surface Travel Modes Online Sales: Value 2020-2025
Table 3 Forecast Surface Travel Modes Sales: Value 2025-2030
Table 4 Forecast Surface Travel Modes Online Sales: Value 2025-2030
Table 5 In-Destination Spending: Value 2020-2025
Table 6 Forecast In-Destination Spending: Value 2025-2030
DISCLAIMER
SOURCES
Summary 1 Research Sources
TOURISM FLOWS IN POLAND
KEY DATA FINDINGS
2025 DEVELOPMENTS
Inbound tourism benefits from proximity and accessibility despite regional security concerns
Rising income and lifestyle travel keep outbound tourism buoyant despite global uncertainties
PROSPECTS AND OPPORTUNITIES
Inbound arrivals to remain on a positive trajectory supported by promotion and MICE investment
Outbound tourism to expand steadily as travel remains a consumer priority
CATEGORY DATA
Table 7 Inbound Arrivals: Number of Trips 2020-2025
Table 8 Inbound Arrivals by Country: Number of Trips 2020-2025
Table 9 Inbound City Arrivals 2020-2025
Table 10 Inbound Tourism Spending: Value 2020-2025
Table 11 Forecast Inbound Arrivals: Number of Trips 2025-2030
Table 12 Forecast Inbound Arrivals by Country: Number of Trips 2025-2030
Table 13 Forecast Inbound Tourism Spending: Value 2025-2030
Table 14 Domestic Tourism by Destination: Number of Trips 2020-2025
Table 15 Domestic Spending: Value 2020-2025
Table 16 Forecast Domestic Tourism by Destination: Number of Trips 2025-2030
Table 17 Forecast Domestic Spending: Value 2025-2030
Table 18 Outbound Departures: Number of Trips 2020-2025
Table 19 Outbound Departures by Destination: Number of Trips 2020-2025
Table 20 Outbound Tourism Spending: Value 2020-2025
Table 21 Forecast Outbound Departures: Number of Trips 2025-2030
Table 22 Forecast Outbound Departures by Destination: Number of Trips 2025-2030
Table 23 Forecast Outbound Spending: Value 2025-2030
AIRLINES IN POLAND
KEY DATA FINDINGS
2025 DEVELOPMENTS
Growth moderates as operational costs rise, but infrastructure investment supports long-term expansion
LOT maintains leadership through fleet modernisation and network expansion as low-cost carriers intensify competition
PROSPECTS AND OPPORTUNITIES
Major infrastructure projects to strengthen Poland’s position as a European aviation hub
Fleet expansion and route diversification to drive sustained airline growth
CATEGORY DATA
Table 24 Airlines Sales: Value 2020-2025
Table 25 Airlines Online Sales: Value 2020-2025
Table 26 Airlines: Passengers Carried 2020-2025
Table 27 Airlines NBO Company Shares: % Value 2020-2024
Table 28 Non-Scheduled Carriers Brands by Key Performance Indicators 2025
Table 29 Low Cost Carriers Brands by Key Performance Indicators 2025
Table 30 Full Service Carriers Brands by Key Performance Indicators 2025
Table 31 Forecast Airlines Sales: Value 2025-2030
Table 32 Forecast Airlines Online Sales: Value 2025-2030
LODGING (DESTINATION) IN POLAND
KEY DATA FINDINGS
2025 DEVELOPMENTS
Lodging demand remains strong but growth moderates as inbound tourism stabilises
Booking.com retains leadership while hotel groups and short-term rentals drive diversification
PROSPECTS AND OPPORTUNITIES
Lodging to maintain positive trajectory amid continued diversification and tighter regulation
Hotel development to accelerate through new openings and technological investment
CATEGORY DATA
Table 33 Lodging (Destination) Sales: Value 2020-2025
Table 34 Lodging (Destination) Online Sales: Value 2020-2025
Table 35 Hotels Sales: Value 2020-2025
Table 36 Hotels Online Sales: Value 2020-2025
Table 37 Other Lodging Sales: Value 2020-2025
Table 38 Other Lodging Online Sales: Value 2020-2025
Table 39 Lodging (Destination) Outlets: Units 2020-2025
Table 40 Lodging (Destination) Rooms: Number of Rooms 2020-2025
Table 41 Lodging (Destination) by Incoming vs Domestic: % Value 2020-2025
Table 42 Hotels NBO Company Shares: % Value 2020-2024
Table 43 Hotel Brands by Key Performance Indicators 2025
Table 44 Forecast Lodging (Destination) Sales: Value 2025-2030
Table 45 Forecast Lodging (Destination) Online Sales: Value 2025-2030
Table 46 Forecast Hotels Sales: Value 2025-2030
Table 47 Forecast Hotels Online Sales: Value 2025-2030
Table 48 Forecast Other Lodging Sales: Value 2025-2030
Table 49 Forecast Other Lodging Online Sales: Value 2025-2030
Table 50 Forecast Lodging (Destination) Outlets: Units 2025-2030
BOOKING IN POLAND
KEY DATA FINDINGS
2025 DEVELOPMENTS
Polish travellers prioritise personalised and flexible holidays despite economic uncertainty
Booking.com consolidates leadership while eSky and TUI drive competitive innovation
PROSPECTS AND OPPORTUNITIES
Booking sales set to grow steadily as travel becomes an essential lifestyle expense
AI integration and digital innovation to redefine competitiveness among intermediaries
CATEGORY DATA
Table 51 Booking Sales: Value 2020-2025
Table 52 Business Travel Sales: Value 2020-2025
Table 53 Leisure Travel Sales: Value 2020-2025
Table 54 Travel Intermediaries NBO Company Shares: % Value 2020-2025
Table 55 Forecast Booking Sales: Value 2025-2030
Table 56 Forecast Business Travel Sales: Value 2025-2030
Table 57 Forecast Leisure Travel Sales: Value 2025-2030

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