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Travel in the Metaverse

Publisher Euromonitor International
Published Oct 28, 2022
Length 48 Pages
SKU # EP17540427

Description

Travel in the Metaverse

The metaverse is the next iteration of the internet, promising to be as disruptive to travel brands and destinations as online booking and the mobile web. Already brands are testing the waters, offering fun, immersive travel experiences and launching brand campaigns in the metaverse to reach new audiences. There is scope for vast transformation where operational efficiencies will be powered by digital twins, with personalisation, loyalty, payments and destination marketing all set for a shake-up...

Euromonitor International's Travel in the Metaverse global briefing offers an insight into to the size and shape of the Travel market, highlights buzz topics, emerging geographies, categories and trends as well as pressing industry issues. It identifies the leading companies and brands, offers strategic analysis of key factors influencing the market from innovation, pricing, channel distribution to economic/lifestyle influences. Forecasts illustrate how the market is set to change and outlines the criteria for success.

Product coverage: Booking, Car Rental (Destination), In-Destination Spending, Lodging (Destination), Tourism Flows, Travel Modes.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Travel market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

48 Pages
Introduction
What is the metaverse?
Drivers behind adoption
Front runners in the metaverse
Business travel opportunity
Future opportunities
Key takeaways and call to action
Appendix

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