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Travel in Colombia

Published Sep 25, 2025
Length 42 Pages
SKU # EP20439477

Description

Colombia is experiencing significant growth in inbound, outbound, and domestic tourism. The country exceeded its international visitor targets (6.7 million in 2024 according to Office of Migration Colombia) with these figures projected to continue expanding in the coming years. This growth has been driven by an improved infrastructure and connectivity, the strengthening of new destinations and development of tourism offers like ecotourism, cultural, culinary, nature-based, and river cruises.

Euromonitor International's Travel in Colombia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest market size data 2020-2024, allowing you to identify the sectors driving growth. It identifies the leading companies and offers strategic analysis of key factors influencing the market - be they new legislative, technology or pricing issues. Background information on disposable income, annual leave and holiday taking habits is also included. Forecasts to 2029 illustrate how the market is set to change.

Product coverage: Booking, In-Destination Spending, Lodging (Destination), Tourism Flows, Travel Modes.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Travel market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

42 Pages
Travel in Colombia
Euromonitor International
September 2025
List Of Contents And Tables
TRAVEL IN COLOMBIA
EXECUTIVE SUMMARY
Travel in 2025: The Big Picture
Airlines: Key trends
Hotels: Key trends
Booking: Key trends
What next for travel?
MARKET DATA
Table 1 Surface Travel Modes Sales: Value 2020-2025
Table 2 Surface Travel Modes Online Sales: Value 2020-2025
Table 3 Forecast Surface Travel Modes Sales: Value 2025-2030
Table 4 Forecast Surface Travel Modes Online Sales: Value 2025-2030
Table 5 In-Destination Spending: Value 2020-2025
Table 6 Forecast In-Destination Spending: Value 2025-2030
DISCLAIMER
SOURCES
Summary 1 Research Sources
TOURISM FLOWS IN COLOMBIA
KEY DATA FINDINGS
2025 DEVELOPMENTS
Tourism in Colombia focusing on cultural, infrastructural, and strategic transformation
Outbound tourism continues to grow, despite the impact of US immigration policies
PROSPECTS AND OPPORTUNITIES
Tourism becoming a central pillar in Colombia’s economic plans
Colombia expanding its horizons beyond the US to new destinations
CATEGORY DATA
Table 7 Inbound Arrivals: Number of Trips 2020-2025
Table 8 Inbound Arrivals by Country: Number of Trips 2020-2025
Table 9 Inbound City Arrivals 2020-2025
Table 10 Inbound Tourism Spending: Value 2020-2025
Table 11 Forecast Inbound Arrivals: Number of Trips 2025-2030
Table 12 Forecast Inbound Arrivals by Country: Number of Trips 2025-2030
Table 13 Forecast Inbound Tourism Spending: Value 2025-2030
Table 14 Domestic Tourism by Destination: Number of Trips 2020-2025
Table 15 Domestic Spending: Value 2020-2025
Table 16 Forecast Domestic Tourism by Destination: Number of Trips 2025-2030
Table 17 Forecast Domestic Spending: Value 2025-2030
Table 18 Outbound Departures: Number of Trips 2020-2025
Table 19 Outbound Departures by Destination: Number of Trips 2020-2025
Table 20 Outbound Tourism Spending: Value 2020-2025
Table 21 Forecast Outbound Departures: Number of Trips 2025-2030
Table 22 Forecast Outbound Departures by Destination: Number of Trips 2025-2030
Table 23 Forecast Outbound Spending: Value 2025-2030
AIRLINES IN COLOMBIA
KEY DATA FINDINGS
2025 DEVELOPMENTS
Passenger numbers increase despite rising ticket prices in Colombia
Avianca’s recovery and expansion strategy linked to a hybrid model
PROSPECTS AND OPPORTUNITIES
Airlines focusing on developing ancillary revenues to increase profits
Market adjustments and new entrants should boost growth for low cost carriers
CATEGORY DATA
Table 24 Airlines Sales: Value 2020-2025
Table 25 Airlines Online Sales: Value 2020-2025
Table 26 Airlines: Passengers Carried 2020-2025
Table 27 Airlines NBO Company Shares: % Value 2020-2024
Table 28 Non-Scheduled Carriers Brands by Key Performance Indicators 2025
Table 29 Low Cost Carriers Brands by Key Performance Indicators 2025
Table 30 Full Service Carriers Brands by Key Performance Indicators 2025
Table 31 Forecast Airlines Sales: Value 2025-2030
Table 32 Forecast Airlines Online Sales: Value 2025-2030
LODGING (DESTINATION) IN COLOMBIA
KEY DATA FINDINGS
2025 DEVELOPMENTS
International chains expand their presence in Colombia
Luxury, loyalty, and ancillary services the key growth drivers for hotels
PROSPECTS AND OPPORTUNITIES
Hotels facing a bright future as Colombia attracts foreign investors
Regulation, growth, and market integration of Airbnb in Colombia
CATEGORY DATA
Table 33 Lodging (Destination) Sales: Value 2020-2025
Table 34 Lodging (Destination) Online Sales: Value 2020-2025
Table 35 Hotels Sales: Value 2020-2025
Table 36 Hotels Online Sales: Value 2020-2025
Table 37 Other Lodging Sales: Value 2020-2025
Table 38 Other Lodging Online Sales: Value 2020-2025
Table 39 Lodging (Destination) Outlets: Units 2020-2025
Table 40 Lodging (Destination) Rooms: Number of Rooms 2020-2025
Table 41 Lodging (Destination) by Incoming vs Domestic: % Value 2020-2025
Table 42 Hotels NBO Company Shares: % Value 2020-2024
Table 43 Hotel Brands by Key Performance Indicators 2025
Table 44 Forecast Lodging (Destination) Sales: Value 2025-2030
Table 45 Forecast Lodging (Destination) Online Sales: Value 2025-2030
Table 46 Forecast Hotels Sales: Value 2025-2030
Table 47 Forecast Hotels Online Sales: Value 2025-2030
Table 48 Forecast Other Lodging Sales: Value 2025-2030
Table 49 Forecast Other Lodging Online Sales: Value 2025-2030
Table 50 Forecast Lodging (Destination) Outlets: Units 2025-2030
BOOKING IN COLOMBIA
KEY DATA FINDINGS
2025 DEVELOPMENTS
Booking sales up while online security concerns fuel digital innovation
Aviatur partners with Catai to add new experiences and improve its logistics
PROSPECTS AND OPPORTUNITIES
Travel intermediaries set for moderate growth amid shifting trends
Colombia’s hidden gems set to fuel growth in domestic tourism bookings
CATEGORY DATA
Table 51 Booking Sales: Value 2020-2025
Table 52 Business Travel Sales: Value 2020-2025
Table 53 Leisure Travel Sales: Value 2020-2025
Table 54 Travel Intermediaries NBO Company Shares: % Value 2020-2025
Table 55 Forecast Booking Sales: Value 2025-2030
Table 56 Forecast Business Travel Sales: Value 2025-2030
Table 57 Forecast Leisure Travel Sales: Value 2025-2030

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