Home and Garden in Hong Kong, China

Home and garden in Hong Kong saw value sales decline in 2024 due to economic pressures, the weak housing market, and shifting retail dynamics. Consumers remained cautious in their spending behaviour amid rising living costs and subdued confidence, even as interest rates fell. Property affordability remained constrained, with Hong Kong continuing to rank among the most expensive housing markets globally. Despite government efforts to boost demand, such as relaxed mortgage rules and a 10% rental c...

Euromonitor International's Home and Garden in Hong Kong, China report offers a comprehensive guide to the size and shape of market demand at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the categories driving growth. It also identifies the leading companies and their brands, and offers strategic analysis of key factors influencing demand - from new product developments, consumer lifestyles, route to market and pricing issues. Forecasts to 2029 illustrate how market demand is expected to evolve in the medium-term


Product coverage: Home Improvement and Gardening, Homewares and Home Furnishings.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Home and Garden market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Home and Garden in Hong Kong, China
Euromonitor International
June 2025
List Of Contents And Tables
HOME AND GARDEN IN HONG KONG, CHINA
EXECUTIVE SUMMARY
Home and garden in 2024: The big picture
2024 key trends
Competitive landscape
Retail developments
What next for home and garden?
MARKET DATA
Table 1 Sales of Home and Garden by Category: Value 2019-2024
Table 2 Sales of Home and Garden by Category: % Value Growth 2019-2024
Table 3 NBO Company Shares of Home and Garden: % Value 2020-2024
Table 4 LBN Brand Shares of Home and Garden: % Value 2021-2024
Table 5 Penetration of Private Label in Home and Garden by Category: % Value 2019-2024
Table 6 Distribution of Home and Garden by Format: % Value 2019-2024
Table 7 Distribution of Home and Garden by Format and Category: % Value 2024
Table 8 Forecast Sales of Home and Garden by Category: Value 2024-2029
Table 9 Forecast Sales of Home and Garden by Category: % Value Growth 2024-2029
DISCLAIMER
SOURCES
Summary 1 Research Sources
GARDENING IN HONG KONG, CHINA
KEY DATA FINDINGS
2024 DEVELOPMENTS
Gardening trends drive growth in pots, planters and indoor plants
Brighten Floriculture Ltd benefits from broad gardening portfolio
Home products specialists lead distribution with tailored offerings and expertise
PROSPECTS AND OPPORTUNITIES
Compact and low-maintenance gardening solutions to underpin growth
Vertical garden systems to drive sustainable urban greening in Hong Kong's future architecture
Smart indoor gardening systems to thrive as tech-savvy consumers embrace compact and sustainable solutions
CATEGORY DATA
Table 10 Sales of Gardening by Category: Value 2019-2024
Table 11 Sales of Gardening by Category: % Value Growth 2019-2024
Table 12 NBO Company Shares of Gardening: % Value 2020-2024
Table 13 LBN Brand Shares of Gardening: % Value 2021-2024
Table 14 Distribution of Gardening by Format: % Value 2019-2024
Table 15 Forecast Sales of Gardening by Category: Value 2024-2029
Table 16 Forecast Sales of Gardening by Category: % Value Growth 2024-2029
HOME FURNISHINGS IN HONG KONG, CHINA
KEY DATA FINDINGS
2024 DEVELOPMENTS
Cautionary consumer spending limits sales of home furnishings
A-Fontane Group witnesses growth via innovation and sustainable focus
Retail e-commerce witnesses declining share as consumer priorities shift
PROSPECTS AND OPPORTUNITIES
Smart lighting and energy efficiency to drive demand for lighting
Smart home integration to drive growth in home décor
Smart multifunctional furniture to drive innovation in home furnishings
CATEGORY DATA
Table 17 Sales of Home Furnishings by Category: Value 2019-2024
Table 18 Sales of Home Furnishings by Category: % Value Growth 2019-2024
Table 19 NBO Company Shares of Home Furnishings: % Value 2020-2024
Table 20 LBN Brand Shares of Home Furnishings: % Value 2021-2024
Table 21 LBN Brand Shares of Light Sources: % Value 2021-2024
Table 22 Distribution of Home Furnishings by Format: % Value 2019-2024
Table 23 Forecast Sales of Home Furnishings by Category: Value 2024-2029
Table 24 Forecast Sales of Home Furnishings by Category: % Value Growth 2024-2029
HOME IMPROVEMENT IN HONG KONG, CHINA
KEY DATA FINDINGS
2024 DEVELOPMENTS
Home painting emerges as the most dynamic category in home improvement
Nippon Paint (HK) solidifies position in competitive landscape
Home improvement and gardening stores remain the primary channel
PROSPECTS AND OPPORTUNITIES
Wall coverings to support sales as home improvements category faces trading conditions
Eco-conscious living drives smart home integration and sustainability in homes
Modern-rustic design redefines luxury and comfort in home interiors
CATEGORY DATA
Table 25 Sales of Home Improvement by Category: Value 2019-2024
Table 26 Sales of Home Improvement by Category: % Value Growth 2019-2024
Table 27 NBO Company Shares of Home Improvement: % Value 2020-2024
Table 28 LBN Brand Shares of Home Improvement: % Value 2021-2024
Table 29 Distribution of Home Improvement by Format: % Value 2019-2024
Table 30 Forecast Sales of Home Improvement by Category: Value 2024-2029
Table 31 Forecast Sales of Home Improvement by Category: % Value Growth 2024-2029
HOMEWARES IN HONG KONG, CHINA
KEY DATA FINDINGS
2024 DEVELOPMENTS
Consumers seek new products to elevate at-home dining experiences
SEB Asia Ltd consolidates its leading position
Home products specialists maintain solid position through omnichannel focus
PROSPECTS AND OPPORTUNITIES
Practicality to drive demand as multifunctional kitchenware gains favour
Eco-conscious materials to reshape homeware as sustainability gains importance
Smart home integration accelerates as urban consumers prioritise convenience and space efficiency
CATEGORY DATA
Table 32 Sales of Homewares by Category: Value 2019-2024
Table 33 Sales of Homewares by Category: % Value Growth 2019-2024
Table 34 Sales of Homewares by Material: % Value 2019-2024
Table 35 NBO Company Shares of Homewares: % Value 2020-2024
Table 36 LBN Brand Shares of Homewares: % Value 2021-2024
Table 37 Distribution of Homewares by Format: % Value 2019-2024
Table 38 Forecast Sales of Homewares by Category: Value 2024-2029
Table 39 Forecast Sales of Homewares by Category: % Value Growth 2024-2029

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