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Home and Garden in Hong Kong, China

Publisher Euromonitor International
Published Jun 08, 2022
Length 45 Pages
SKU # EP17231248

Description

Home and Garden in Hong Kong, China

Home and garden in Hong Kong started to recover from the impact of COVID-19 in 2021 to record double-digit current value growth, in sharp contrast to the significant decline the previous year. As local consumers have been spending greater time at home during the pandemic, they have been investing in improving their living environments and to enjoy greater quality of life. Working from home has increased the demand for homewares, home office furniture, and home improvement and gardening.

Euromonitor International's Home and Garden in Hong Kong, China report offers a comprehensive guide to the size and shape of market demand at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the categories driving growth. It also identifies the leading companies and their brands, and offers strategic analysis of key factors influencing demand - from new product developments, consumer lifestyles, route to market and pricing issues. Forecasts to 2026 illustrate how market demand is expected to evolve in the medium-term


Product coverage: Home Improvement and Gardening, Homewares and Home Furnishings.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report??
* Get a detailed picture of the Home and Garden market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

45 Pages
Home and Garden in Hong Kong, China
Euromonitor International
June 2022
List Of Contents And Tables
HOME AND GARDEN IN HONG KONG, CHINA
EXECUTIVE SUMMARY
Home and garden in 2021: The big picture
2021 key trends
Competitive landscape
Retailing developments
What next for home and garden?
MARKET DATA
Table 1 Sales of Home and Garden by Category: Value 2016-2021
Table 2 Sales of Home and Garden by Category: % Value Growth 2016-2021
Table 3 NBO Company Shares of Home and Garden: % Value 2017-2021
Table 4 LBN Brand Shares of Home and Garden: % Value 2018-2021
Table 5 Distribution of Home and Garden by Format: % Value 2016-2021
Table 6 Distribution of Home and Garden by Format and Category: % Value 2021
Table 7 Forecast Sales of Home and Garden by Category: Value 2021-2026
Table 8 Forecast Sales of Home and Garden by Category: % Value Growth 2021-2026
DISCLAIMER
SOURCES
Summary 1 Research Sources
GARDENING IN HONG KONG, CHINA
KEY DATA FINDINGS
2021 DEVELOPMENTS
Gardening experiences booming growth in 2021
Smart gardening set to gain further momentum
Gardening equipment remains a niche in Hong Kong
PROSPECTS AND OPPORTUNITIES
Fifth wave of COVID-19 expected to slow growth in 2022, before out-of-home activities have an impact
Convenience will remain a key attribute of gardening in Hong Kong
CATEGORY DATA
Table 9 Sales of Gardening by Category: Value 2016-2021
Table 10 Sales of Gardening by Category: % Value Growth 2016-2021
Table 11 NBO Company Shares of Gardening: % Value 2017-2021
Table 12 LBN Brand Shares of Gardening: % Value 2018-2021
Table 13 Distribution of Gardening by Format: % Value 2016-2021
Table 14 Forecast Sales of Gardening by Category: Value 2021-2026
Table 15 Forecast Sales of Gardening by Category: % Value Growth 2021-2026
HOME FURNISHINGS IN HONG KONG, CHINA
KEY DATA FINDINGS
2021 DEVELOPMENTS
Property market and local consumption help to drive recovery in 2021
IKEA opens its smallest global store in Hong Kong to increase touchpoints with customers and increase accessibility
E-commerce is a future growth driver
PROSPECTS AND OPPORTUNITIES
Remote working increases demand for home office furniture and storage furniture
Limited living space in Hong Kong is main constraint for local consumers to continue buying large-scale furniture
With Taobao posing a threat, traditional local retailers must look to customisation and specific services to compete
CATEGORY DATA
Table 16 Sales of Home Furnishings by Category: Value 2016-2021
Table 17 Sales of Home Furnishings by Category: % Value Growth 2016-2021
Table 18 NBO Company Shares of Home Furnishings: % Value 2017-2021
Table 19 LBN Brand Shares of Home Furnishings: % Value 2018-2021
Table 20 LBN Brand Shares of Light Sources: % Value 2018-2021
Table 21 Distribution of Home Furnishings by Format: % Value 2016-2021
Table 22 Forecast Sales of Home Furnishings by Category: Value 2021-2026
Table 23 Forecast Sales of Home Furnishings by Category: % Value Growth 2021-2026
HOME IMPROVEMENT IN HONG KONG, CHINA
KEY DATA FINDINGS
2021 DEVELOPMENTS
Home improvement benefits from home seclusion trend
Disruptive local bathroom and sanitaryware brand that offers customised local-style bathtubs
Nippon Paint launches anti-virus paint, while home seclusion drives interest in DIY painting
PROSPECTS AND OPPORTUNITIES
Price increases to last into 2022
Solid surface gaining in popularity as bathroom and sanitaryware material
Customisation and sustainability will be two key product trends
CATEGORY DATA
Table 24 Sales of Home Improvement by Category: Value 2016-2021
Table 25 Sales of Home Improvement by Category: % Value Growth 2016-2021
Table 26 NBO Company Shares of Home Improvement: % Value 2017-2021
Table 27 LBN Brand Shares of Home Improvement: % Value 2018-2021
Table 28 Distribution of Home Improvement by Format: % Value 2016-2021
Table 29 Forecast Sales of Home Improvement by Category: Value 2021-2026
Table 30 Forecast Sales of Home Improvement by Category: % Value Growth 2021-2026
HOMEWARES IN HONG KONG, CHINA
KEY DATA FINDINGS
2021 DEVELOPMENTS
Global supply chain crisis leads to availability issues
Remote working increases demand for kitchenware
Brita benefits from heightened health consciousness
PROSPECTS AND OPPORTUNITIES
Engaging with health-conscious consumers
E-commerce likely to gain further penetration
Smart homewares emerging
CATEGORY DATA
Table 31 Sales of Homewares by Category: Value 2016-2021
Table 32 Sales of Homewares by Category: % Value Growth 2016-2021
Table 33 Sales of Homewares by Material: % Value 2016-2021
Table 34 NBO Company Shares of Homewares: % Value 2017-2021
Table 35 LBN Brand Shares of Homewares: % Value 2018-2021
Table 36 Distribution of Homewares by Format: % Value 2016-2021
Table 37 Forecast Sales of Homewares by Category: Value 2021-2026
Table 38 Forecast Sales of Homewares by Category: % Value Growth 2021-2026

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