Category: General Cosmetics & Personal Care
General Cosmetics & Personal Care market research reports by Euromonitor International
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Mass Beauty and Personal Care in Algeria
Mass beauty and personal care continues to dominate the Algerian market, driven by the needs of a price-sensitive population. However the quality of mass brands - many of which are well-known international names - also satisfies the needs of more affluent consumers. In 2024, sales continued to expan ... Read More
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Premium Beauty and Personal Care in Algeria
The market for premium beauty and personal care in Algeria registered strong growth in current value terms in 2024, driven primarily by price inflation. However, despite rising living costs, overall demand remained relatively resilient - due to the fact that the core consumer base for these offering ... Read More
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Tissue and Hygiene in Tanzania
Sales of tissue and hygiene rose in both value and volume terms in 2024, reflecting growing penetration and consumer adoption across categories. There has been a notable upsurge in usage – especially in urban areas – driven by rising income levels and a growing middle class. As urban consumers gain ... Read More
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Household Cleaning and Personal Care Products in France: ISIC 2424
PPI Euromonitor International's Industrial reports provide a 360 degree view of an industry. The Industrial market report offers a comprehensive guide to the size and shape of the Household Cleaning and Personal Care Products: ISIC 2424 market at a national level. It provides the latest retail sales ... Read More
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Retail in France: ISIC 52
PPI Euromonitor International's Industrial reports provide a 360 degree view of an industry. The Industrial market report offers a comprehensive guide to the size and shape of the Retail: ISIC 52 market at a national level. It provides the latest retail sales data, allowing you to identify the secto ... Read More
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Beauty and Personal Care in Morocco
Retail value sales of beauty and personal care rose in 2024, despite ongoing macroeconomic challenges. Morocco’s GDP recorded slight growth, rising from 2.4% in 2023 to 3.3% in 2024. While inflation surged in early 2023 – reaching a peak of 10% in February due to sharp increases in food prices – it ... Read More
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Beauty and Personal Care in Nigeria
Beauty and personal care saw double-digit current value growth in Nigeria in 2024, while volume sales fell by double-digits. The Nigerian economy performed poorly during the year due to high inflation, which strongly limited consumer spending power. Inflation was driven by a sharp rise in fuel price ... Read More
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Mass Beauty and Personal Care in Nigeria
Mass beauty and personal care saw robust current value growth in Nigeria in 2024. This largely reflected a sharp rise in unit prices, as various categories saw strong increases due to the impact of the depreciation of the local currency on imports and production costs. While the price increases and ... Read More
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Premium Beauty and Personal Care in Australia
Premium beauty and personal care saw strong growth in current value terms in 2024. This growth was partially price-driven, despite inflation starting to ease. Premium beauty and personal care benefits from consumer perceptions that these products are more effective and make more of a difference comp ... Read More
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Mass Beauty and Personal Care in Australia
Mass beauty and personal care saw steady growth in current value terms in 2024, building on the strong performances seen in the previous two years. Growth was driven by a shift in consumer behaviour linked to the rising cost of living. Some consumers traded down from premium to mass beauty and perso ... Read More
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The Rise of Chinese Brands in Southeast Asia
China’s strategic engagement with Southeast Asia (SEA), rooted in historical ties, has intensified under the Belt and Road Initiative. As SEA emerges as a growth hub for Chinese exports, Chinese firms are capitalising on rising consumer demand and favourable demographics. With shifting brand percept ... Read More
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Gen Z Beauty Consumers in Europe: Capturing the Next Generation
Gen Z makes up 17% of Europe’s beauty and personal care spend, set to hit 20% by 2029. To stay relevant, brands must align with Gen Z’s values: authenticity, inclusivity, and sustainability. For this generation, beauty is about self-expression and wellness, shaped by both ideals and economic limits. ... Read More
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Tissue and Hygiene in Uganda
Growth in the tissue and hygiene sales is being supported by increasing product availability through importers and distributors, despite challenges such as rising import taxes and environmental concerns over non-biodegradable products. Euromonitor International's Tissue and Hygiene in Uganda report ... Read More
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Consumer Lifestyles in Hong Kong, China
Consumer Lifestyles provides valuable insights into the key attitudes and current perspectives of consumers, and how these influence their purchasing and consumption behaviours. It quantifies consumer behaviours, preferences, and motivations, aligning them with broader trends. Euromonitor's Consumer ... Read More
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Tissue and Hygiene in Côte d'Ivoire
Tissue and hygiene sales saw strong and steady growth in current value terms in 2024, following a similar pattern seen in the previous few years. Growth was driven by urbanisation, rising hygiene awareness, and expanding retail access. However, economic pressures are pushing consumers toward more af ... Read More
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Mass Beauty and Personal Care in Sweden
Mass beauty and personal care in Sweden delivered steady growth in current value terms in 2024. While premiumisation continued to impact the overall growth of beauty and personal care, several mass categories—such as skin care, hair care, and sun care—continued to benefit from the strong performance ... Read More
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Tissue and Hygiene in Ethiopia
In 2024, tissue and hygiene sales rose in value terms. Sales are being driven by urbanisation, rising hygiene awareness, and expanding retail access, while economic pressures are pushing consumers towards affordable, value-orientated products. The market is growing steadily, with nappies/diapers/pan ... Read More
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Premium Beauty and Personal Care in the United Kingdom
Premium beauty and personal care saw current value growth in the UK in 2024. While consumers faced economic pressures, they also displayed a need for indulgence, which helped to maintain the segment’s solid growth. While consumers in the UK are opting to trade down in many “essential” categories, su ... Read More
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Mass Beauty and Personal Care in the United Kingdom
Mass beauty and personal care saw current value growth in the UK in 2024, as demand for such products demonstrated strong resilience in the market, although growth was slightly slower than the gains experienced during the inflationary peak of 2022–2023. Consumers displayed a sustained shift towards ... Read More
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Beauty and Personal Care in the United Arab Emirates
Beauty and personal care saw strong current value growth in the United Arab Emirates in 2024. A key growth driver towards the end of the review period was the strong performance of mass-market products that fall into the “masstige” segment - products that are priced for the mass market but positione ... Read More
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Beauty and Personal Care in Portugal
In 2024, value sales of beauty and personal care rose in Portugal, supported by strong growth in fragrances, colour cosmetics and oral care. Consumers were acquiring more beauty and personal care products, while allocating a higher share of their disposable income to these categories. There was a ri ... Read More
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Mass Beauty and Personal Care in Latvia
Mass beauty and personal care registered healthy current value growth in 2024 in Latvia, though not as high as for premium. Frequent promotions and consistent shelf presence in both supermarkets and health and beauty stores supported value sales. Budget-conscious shoppers continued to reach for thei ... Read More
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Premium Beauty and Personal Care in Estonia
Premium beauty and personal care in Estonia witnessed moderate value growth in 2024, reflecting a clear shift in consumer attitudes toward selective spending in this category. While day-to-day routines remained relatively simple for many consumers, shoppers showed increased willingness to invest in ... Read More
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Beauty and Personal Care in Latvia
Beauty and personal care registered healthy current value growth in Latvia in 2024. However, volume growth was more muted, as continuing population decline dampened volume sales. Shoppers continued to prioritise core proudcts such as skin care, hair care and oral care, while also investing in less e ... Read More
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Premium Beauty and Personal Care in Latvia
Premium beauty and personal care registered healthy current value growth in Latvia in 2024, as consumers embraced small luxuries, particularly in skin care and fragrances. Brands tapped into emotional themes like self-care and personal expression, making premium feel more justifiable even in a price ... Read More
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