Category: Fragrances
Fragrances market research reports by Euromonitor International
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Malaysia Fragrances
Malaysia Fragrances Fragrances in Malaysia saw rapid and robust volume and current value growth in 2023. During the pandemic years many players within premium fragrances focused on their existing product lines, with the lack of demand discouraging investment in new product development. Some players ... Read More
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Egypt Fragrances
Egypt Fragrances Fragrances registered strong current value growth in Egypt in 2023, while sales volumes fell due to the huge increases in prices seen towards the end of the review period. These huge price increases occurred for several reasons. Most fragrances are imported and the devaluation of th ... Read More
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Costa Rica Fragrances
Costa Rica Fragrances The premium segment continued to outperform its mass counterpart in volume and current value growth terms in fragrances in Costa Rica in 2023. While this was mainly because sales in the former were increasing from a much lower base, premium brands were also the chief beneficiar ... Read More
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Estonia Fragrances
Estonia Fragrances In 2023, fragrances in Estonia recorded double-digit retail value growth, driven by the premium segment. While retail volume growth was positive in all areas of premium fragrances, mass fragrances declined, with mass fragrance sets/kits recording the deepest retail volume decline. ... Read More
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Estonia Beauty and Personal Care
Estonia Beauty and Personal Care In 2023, the beauty and personal care landscape in Estonia recorded positive retail value growth, somewhat driven by increased price points. However, inflation was not as high as in 2022, which led retail volume growth in areas such as skin care, colour cosmetics, an ... Read More
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Ecuador Fragrances
Ecuador Fragrances During 2023, the majority of sales recorded in fragrances were accounted for by direct selling, the distribution channel which was the most negatively impacted by the COVID-19 pandemic. Faced with challenges arising from the clash between the need for direct contact between sales ... Read More
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Beauty and Personal Care in Algeria
Beauty and Personal Care in Algeria Overall volume sales growth for beauty and personal care in Algeria in 2023 was modest and unchanged on 2022, while growth in total current value sales was down slightly on the previous year. This was mainly due to stubbornly high inflation fuelled by the global r ... Read More
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Fragrances in Algeria
Fragrances in Algeria Fragrances saw growth in total volume and current value sales slow in 2023, with all categories recording poorer results than in 2022. The downturn was mainly attributable to stubbornly high inflation, which continued to place upward pressure on unit prices and erode purchasing ... Read More
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Fragrances in New Zealand
Fragrances in New Zealand Fragrances recorded modest retail value sales growth in 2023, whilst volume sales declined. Rising living costs and inflationary pressures were top of mind for consumers in 2023. As consumers tried to stretch their budgets to purchase everyday necessities, purchases of non- ... Read More
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Voice of the Consumer: Beauty Survey 2023 Key Highlights
Voice of the Consumer: Beauty Survey 2023 Key Highlights This visual report highlights the results of Euromonitor International's 2023 Voice of the Consumer: Beauty Survey, including the everyday beauty and personal care habits and attitudes of global consumers. Euromonitor International's Voice of ... Read More
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Ingredient-Led Beauty
Ingredient-Led Beauty Amid high-profile lawsuits and recalls, ingredient-led beauty is propelled by consumers’ quest to control their health. Awareness is rising among all beauty consumers, but is growing faster in certain groups, like Generation X and males. Because ingredient-led beauty appears in ... Read More
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Beauty and Personal Care in Brazil
Beauty and Personal Care in Brazil The year 2022 was marked by the complete resumption of in-person activities after the pandemic in Brazil. Offline classes resumed, and hybrid/in-person work arrangements were implemented; along with other activities outside the home this created a boom environment ... Read More
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Fragrances in Brazil
Fragrances in Brazil Fragrances emerged as the driving force behind the growth of the beauty and personal care industry in 2022, a year marked by the resurgence of demand for discretionary products, increases in prices, and the return of socialisation. With double-digit growth in the category, Brazi ... Read More
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Mass Beauty and Personal Care in Brazil
Mass Beauty and Personal Care in Brazil While premium beauty and personal care products continued to show a robust performance in 2022, there was also healthy growth in sales of mass products in 2022, driven by Brazilian consumers’ increasing attentiveness towards health and skin care. Categories su ... Read More
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Mass Beauty and Personal Care in India
Mass Beauty and Personal Care in India The beauty and personal care industry in India continues to be dominated by mass products, as a large part of the consumer base in India is price-sensitive due to limited household incomes. Furthermore, as per Euromonitor’s Economies and Consumers data, about 6 ... Read More
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Fragrances in India
Fragrances in India In 2022, fragrances in India witnessed healthy double-digit current value growth on the back of favourable external factors, such as the full return of social gatherings, the surge in demand for domestic travel, and the return of most offices and schools to mainly offline mode. S ... Read More
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Mass Beauty and Personal Care in Germany
Mass Beauty and Personal Care in Germany Mass beauty and personal care fared quite well in 2022, with rising sales in retail current value terms due to recovery in the post-pandemic period, alongside inflationary pressures supporting value growth. Positive factors driving sales included the revival ... Read More
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Beauty and Personal Care in Germany
Beauty and Personal Care in Germany Beauty and personal care experienced dynamic current value growth in Germany in 2022, with sales rebounding, and indeed far exceeding, the 2019 level. This was partly driven by soaring inflation, which resulted in strong price rises for consumer goods, and partly ... Read More
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Fragrances in Germany
Fragrances in Germany After two years of decline in 2020 and 2021, fragrances was the most dynamic category across beauty and personal care in retail current value terms in 2022, with sales seeing exceptional growth, rising to above the pre-COVID-19 level, seen in 2019. The removal of pandemic-relat ... Read More
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Fragrances in Cameroon
Fragrances in Cameroon From modern grocery retailers to small local grocers, imported fragrances continue to dominate shelves. Despite the entry of more “Made in Cameroon” brands in the market such as Chouquette, Les Essences Bantu, Mboa, Extraits, Parfums Bonheur and existing brands such as Bio Rom ... Read More
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Fragrances in Kenya
Fragrances in Kenya The growing interest in grooming, which has resulted in more spending on beauty and personal care products, is what fuels sales of fragrances in Kenya. This is true for the majority of Kenyans, as the fragrance industry flourishes in the nation, particularly in Nairobi's Central ... Read More
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Beauty and Personal Care in Cameroon
Beauty and Personal Care in Cameroon The beauty and personal care market in Cameroon has great economic potential. However, some sectors, such as colour cosmetics are still heavily characterised by imported products. Imports of colour cosmetics and skin care products in volume terms increased signif ... Read More
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Fragrances in Austria
Fragrances in Austria Overall, fragrances recorded mid-single digit retail current value sales growth in 2022. This performance was supported by a marginal recovery in the demand for premium fragrances, as a result of a return to more regular usage and purchasing patterns. As the threat of Coronavir ... Read More
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Mass Beauty and Personal Care in Austria
Mass Beauty and Personal Care in Austria Mass beauty and personal care continued to account for the vast majority of overall beauty and personal care retail value and volume sales in 2022. Mass beauty and personal care recorded strong growth in retail current value terms, albeit boosted by high infl ... Read More
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Mass Beauty and Personal Care in Cameroon
Mass Beauty and Personal Care in Cameroon The “Made in Cameroon” logo, one which started in the food industry, has rapidly gained traction and spread across other industries including beauty and personal care. As the Cameroonian government touted its import substitution policy in order to boost the ... Read More
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