Category: Consumer Goods
Consumer Goods market research reports by Euromonitor International
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Wipes in New Zealand
Value sales of wipes in New Zealand experienced positive growth in 2024, although at a slower rate compared to the previous two years. This moderation in growth can be attributed to easing inflationary pressures that had driven unit price increases during 2022 and 2023. Alongside the softening of un ... Read More
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Menstrual Care in Norway
Value sales of menstrual care increased in 2024, supported by continued but moderating price increases. These increases were a legacy effect of the COVID-19 pandemic, as manufacturers and retailers adjusted pricing to offset previous input cost hikes. Euromonitor International's Menstrual Care in No ... Read More
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Away-From-Home Tissue and Hygiene in New Zealand
In 2024, value sales of away-from-home (AFH) tissue in New Zealand experienced positive growth, with a modest increase in volume. The overall demand for AFH tissue products, however, was impacted by the financial pressures faced by households due to higher living costs. As discretionary spending tig ... Read More
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General Merchandise Stores in Turkey
General merchandise stores in Turkey saw good growth in 2024. Towards the end of the review period, department stores showed a greater focus on eco-friendly and socially responsible initiatives from its major players. For example, Beymen introduced the Beymen Reborn project during the review period, ... Read More
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Appliances and Electronics Specialists in Turkey
In 2024, appliances and electronics in Turkey saw lower volume growth compared to that seen for much of the review period, with the slowdown following a period of robust positive growth. In 2023, Turkish consumers pre-emptively purchased appliances and electronics in anticipation of significant unit ... Read More
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Tissue and Hygiene in New Zealand
In 2024, tissue and hygiene in New Zealand recorded positive retail value growth, with retail volume rising across retail tissue, nappies/diapers/pants, and menstrual care. Value sales were lower than those seen in 2023, as inflationary pressures that had impacted New Zealand throughout the previous ... Read More
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Where Consumers Shop for Pet Care
The global pet care market was valued at USD207 billion in 2024. Around 26% of sales came from pet shops and superstores, while 30% were accounted for by e-commerce. Although retail offline remains the larger channel, its contribution is declining rapidly. Increased sophistication in pet ownership, ... Read More
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Retail in Turkey
Retail in Turkey was impacted by still-high inflation and interest rates in 2024, negatively affecting consumer spending. Due to the economic crisis in Turkey, price-sensitive consumers were increasingly drawn to much more affordable products, while the country’s more affluent population and those m ... Read More
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Tissue and Hygiene in Norway
Value sales of tissue and hygiene in Norway registered minimal growth in 2024, while volume sales fell. Three key factors shaped the market throughout the year: population growth alongside an ageing demographic, innovation focused on improving efficacy, sustainability, and premiumisation, and the im ... Read More
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Wipes in Ireland
Wipes in Ireland registered decline in value terms over 2024, with sales driven mainly by higher prices, despite the falling inflation rate. Competition from private label affected premium wipes, while eco-friendly options like biodegradable and plastic-free wipes gained popularity. New regulations ... Read More
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Away-From-Home Tissue and Hygiene in Norway
Value sales of away-from-home tissue and hygiene increased in 2024, with growth primarily driven by rising unit prices. Unlike retail tissue, price increases in the away-from-home segment tend to be slower to implement, as manufacturers are often bound by long-term supply contracts with businesses a ... Read More
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Convenience Retailers in Turkey
In 2024, convenience stores registered significant value sales growth in Turkey, driven in part by several new outlets opening. The compact size of these stores makes it easier to find suitable locations, and their widespread presence in numerous neighbourhoods allows them to capture market share fr ... Read More
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Menstrual Care in Ireland
Menstrual care in Ireland registered steady volume and current value growth in 2024, thanks to a focus on sustainability and women's health. Organic and eco-friendly products are in demand, and female technology (femtech) is booming with smart period solutions like MAS Holdings’ period pain underwea ... Read More
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Nappies/Diapers/Pants in Ireland
In 2024, Ireland's nappies/diapers/pants category faced a tough year. Declining birth rates and higher retail prices led to a decline in retail volume sales. Inflationary pressures hit baby essentials hard, urging parents to switch to bulk buys or cheaper private label. Retailers reacted with more p ... Read More
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Menstrual Care in New Zealand
Retail value sales of menstrual care saw an increase in 2024, although value growth was slower compared to 2023, as inflationary pressures in New Zealand began to ease. Although unit price growth slowed, consumer budgets remained stretched and many shoppers sought ways to reduce their expenses. As o ... Read More
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Nappies/Diapers/Pants in New Zealand
Value sales for nappies/diapers/pants saw positive growth in 2024, with volume sales also recording an uplift. However, as the cost of living continued to rise in New Zealand, price sensitivity became a significant factor in purchasing decisions during 2024. Families, particularly those with multipl ... Read More
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Retail Tissue in New Zealand
Value sales of retail tissue in New Zealand saw an increase in 2024, accompanied by an uplift in retail volume sales. During the start of COVID-19, panic-buying and increased at-home consumption drove a surge in demand for retail tissue. However, 2023 marked the first full year without COVID-19 rest ... Read More
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Retail Adult Incontinence in Norway
Value sales of retail adult incontinence increased in 2024, driven by the ageing population, with a growing number of individuals aged 65+ contributing to demand. Greater awareness, wider availability through grocery retailers, and a reduction in stigma further supported sales. Additionally, the inc ... Read More
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Rx/Reimbursement Adult Incontinence in Norway
Value sales of RX/reimbursement adult incontinence increased in 2024, driven by an ageing population and a rising obesity rate. The natural expansion of the potential user base contributed to steady demand, while growing health consciousness and hygiene awareness further encouraged individuals to se ... Read More
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Wipes in Norway
Value sales of wipes increased in 2024, supported by an ongoing household preference for convenient, quick, and easy-to-use solutions. Both home care and personal wipes continue to be valued for their ability to reduce effort and minimise the time associated with cleaning and hygiene routines. The g ... Read More
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Hypermarkets in Turkey
Hypermarkets in Turkey saw strong value growth in 2024. With inflation still high, hypermarkets registered a double-digit percentage increase in current value sales. The hypermarkets channel benefits from offering a wide selection of grocery and non-grocery items under one roof, with some local cons ... Read More
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Direct Selling in Turkey
Health and beauty remained one of the most popular product areas within direct selling in Turkey in 2024, facing fierce competition from store-based outlets; store-based outlets offer bundles or kits, especially for beauty and personal care items. Over the review period, health and beauty has seen i ... Read More
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Home Products Specialists in Turkey
In 2024, home products specialists in Turkey remained impacted by still-high inflation levels and interest rates This helped to support value sales but also posed as a constraint to consumer spending power and investment momentum from players. Despite these factors, the channel remains fairly resili ... Read More
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Retail E-Commerce in Turkey
Retail e-commerce in Turkey saw further strong growth in 2024. Demographic advantage plays a crucial role, with approximately 60% of the population being under the age of 35. This young demographic not only embraces online shopping but also drives trends in mobile commerce and the influence of socia ... Read More
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Nappies/Diapers/Pants in Romania
Value sales of nappies/diapers/pants in Romania recorded a positive increase in 2024, although the category experienced a polarising evolution. In 2023, unit prices saw a sharp rise due to inflation and the waterbed effect caused by price capping on essential products. Although inflation slowed in 2 ... Read More
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