Category: Consumer Goods
Consumer Goods market research reports by Euromonitor International
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Hungary in 2040: The Future Demographic
The population of Hungary is predicted to decline by 6.3%, due to changes in net migration and natural change, standing at a total of 9.0 million citizens by 2040. Hungary’s birth rate is expected fall between 2024 and 2040. By 2040, Mid-Lifers (aged 45-64) will make up the majority of the populatio ... Read More
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Bulgaria in 2040: The Future Demographic
The population of Bulgaria is predicted to decline by 13.5%, due to changes in net migration and natural change, standing at a total of 5.6 million citizens by 2040. By 2040, the largest cohort of people will be middle-aged (aged 45-64). Generational cohorts in Bulgaria will continue to influence co ... Read More
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Kuwait in 2040: The Future Demographic
The population of Kuwait is predicted to decline by 19.4%, due to changes in net migration and natural change, standing at a total of 5.9 million citizens by 2040. Middle Youth (aged 30-44) will represent the largest portion of the population by 2040. The birth rate in Kuwait is anticipated to incre ... Read More
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Georgia in 2040: The Future Demographic
The population of Georgia is predicted to decline by 2.2%, due to changes in net migration and natural change, standing at a total of 3.6 million citizens by 2040. Mid-Lifers (aged 45-64) will represent the largest portion of the population by 2040. Generational cohorts will continue to influence co ... Read More
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Cambodia in 2040: The Future Demographic
The population of Cambodia is predicted to decline due to changes in net migration and natural change, standing at a total of 20.5 million citizens by 2040. Demographic changes, economic conditions and social trends are all contributing to negative net migration. The birth rate is anticipated to dro ... Read More
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Australia in 2040: The Future Demographic
The population of Australia is predicted to decline due to changes in net migration and natural change, standing at a total of 32.1 million citizens by 2040. The birth rate is anticipated to drop between 2024 and 2040. By 2040, the biggest cohort will be middle-aged (aged 45-64). Generational cohort ... Read More
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Voice of the Consumer: Lifestyles Survey 2025 Key Insights
The Voice of the Consumer: Lifestyles Survey reveals key shifts in consumer values, spending habits and sentiment over the past year. It highlights rising uncertainty, evolving brand loyalty, weakened in-person connections, the growth of generative AI (GenAI) and a reimagined view of luxury. Strateg ... Read More
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New Zealand in 2040: The Future Demographic
The population of New Zealand is predicted to decline due to changes in net migration and natural change, standing at a total of 6.0 million citizens by 2040. By 2040, the most people will be middle-aged (aged 45-64). Major cities across New Zealand will continue to develop and expand as more consum ... Read More
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Kazakhstan in 2040: The Future Demographic
The population of Kazakhstan is predicted to decline by 16.6%, due to changes in net migration and natural change, standing at a total of 23.4 million citizens by 2040. By 2040, the biggest cohort will be middle-aged (aged 45-64). Generational cohorts in Kazakhstan will continue to influence consume ... Read More
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Taiwan in 2040: The Future Demographic
The population of Taiwan is predicted to decline due to changes in net migration and natural change, standing at a total of 21.8 million citizens by 2040. By 2040, the most people will be middle-aged (aged 45-64). Generational cohorts continue to influence consumer expenditure based on their specif ... Read More
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Japan in 2040: The Future Demographic
The population of Japan is predicted to decline due to changes in net migration and natural change, standing at a total of 112 million citizens by 2040. By 2040, the most people will be middle-aged (aged 45-64). Major cities across Japan will continue to develop and expand as more consumers settle h ... Read More
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France in 2040: The Future Demographic
The population of France is predicted to decline due to changes in net migration and natural change, as it reaches 67.4 million citizens by 2040. By 2040, the most people will be middle-aged (aged 45-64).Generational cohorts in France will continue to influence consumer expenditure based on their sp ... Read More
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China in 2040: The Future Demographic
The population of China is predicted to decline due to changes in net migration and natural change, as it reaches over a billion citizens by 2040. Mid-Lifers (aged 45-64) will represent the largest portion of the population by 2040. Generational cohorts will continue to influence consumer expenditur ... Read More
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BRICS Expansion: Implications and Market Opportunities
The group of major emerging economies, BRICS, has seen a rapid rise in economic power during recent decades. As the group expanded further to include more members in recent years, its growing economic and demographic influence is reshaping global trade, investment and consumer market dynamics. This ... Read More
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Unveiling Transformative Megatrends in Western Europe
Digital Living, Convenience, Pursuit of Value and Sustainable Living are key megatrends in Western Europe, shaped by technological advancements, demographic changes and shifting consumer values. Demand for multifunctional products is driving brands to simplify and optimise. Despite privacy concerns, ... Read More
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Top Five Trends in Cities
Urbanisation is transforming global consumer markets and business landscapes, creating both opportunities and competitive pressures. This report reveals how evolving urban consumer behaviour, rising sustainability demands and digitalisation are reshaping urban economies. Businesses that leverage dat ... Read More
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Unlocking Growth in the 60+ Consumer Market
Mature consumers (60+) will be a key driver of consumption, set to comprise 19% of the global population and generate 31% of gross income by 2040. Their spending will more than double in coming decades, fuelled by rising demand for discretionary solutions. Challenging stereotypes, leveraging multi-m ... Read More
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Voice of the Industry Global Results 2024
This report brings together results from Euromonitor’s 2024 Voice of the Industry Survey, which tracks sales performance and expectation, channel shifts, innovation initiatives and digital trends. It highlights insights from industry professionals to understand short- and long-term business prioriti ... Read More
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Argentina: Consumer Profile
Argentina: Consumer Profile Population growth in Argentina remains steady and has resulted in a rapid urbanisation rate, making it among the most urbanized countries in Latin America. Generation Z consumers remain the most influential cohort, while Gen Alpha will enjoy increased purchasing power in ... Read More
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Colombia: Consumer Profile
Colombia: Consumer Profile Population growth in 2023 is set to reverse between 2024 and 2040 due to negative net migration. Generation Z, who represents the largest generation cohort, continues to seek digital first solutions. Colombians are embracing innovation and valuing online interactions. Urba ... Read More
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New Zealand: Consumer Profile
New Zealand: Consumer Profile New Zealand's 2024 consumer landscape is shaped by economic pressures, an ageing, diverse population, and rising sustainability values. Inflation drives frugal spending, while multicultural influences reshape demand. Digital engagement and flexible work continue to gain ... Read More
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Germany: Consumer Profile
Germany: Consumer Profile German population is set to shrink by 2040, driven by low birth rates. The senior population is set to continue growing, while the working-age group to diminish, putting pressure on healthcare and social systems. Solo living is projected to rise, driven by an aging populati ... Read More
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Italy: Consumer Profile
Italy: Consumer Profile The rapid ageing population and negative rate of natural change in Italy is compensated by the wave of immigration and influx of refugees. Consumers are increasingly concerned about their actions and purchasing behaviours on the environment as well as social equality. Inflati ... Read More
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Philippines: Consumer Profile
Philippines: Consumer Profile Rapid urbanisation, a solid middle class, and evolving family structures shape the Philippines' consumer landscape. Economic challenges such as inflation and income disparity persist, but consumer spending remains amidst digital connectivity and urban living. Environmen ... Read More
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Peru: Consumer Profile
Peru: Consumer Profile The population in Peru continues to expand, driven by stable natural change and rising life expectancy. The country faces the arrival of refugees from neighboring countries due to political unrest. Gen Z maintains the position as the largest generational cohort, and is expecte ... Read More
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