Hand Sanitizer- Market Insights, Competitive Landscape, and Market Forecast - 2027
The Hand Sanitizer Market By Product Type (Alcohol-Based And Alcohol-Free] ), By Form (Gel, Liquid, And Others ), By Distribution Channels (Hospital And Retail Pharmacy, E-Commerce, And Others) by geography is estimated to register growth at a remarkable CAGR forecast during 2022-2027 owing to rising awareness on sanitation and personal hygiene and increasing product development activities
The global hand sanitizer market is estimated to grow at a CAGR of 4.49% during the forecast period from 2022 to 2027. The hand sanitizer market is slated to witness prosperity owing to factors such as rising awareness of sanitation and hygiene, the increased importance of hand sanitizers for disease prevention especially during COVID- 19 pandemic, increasing product research and development activities, and the growing focus on improving the safety and usability of hand sanitizers are further expected to result in the appreciable revenue growth in the hand sanitizer market during the forecast period (2022-2027).
Hand Sanitizer Market Dynamics:
Among the noteworthy drivers of the hand sanitizer market, the rising awareness of sanitation and personal hygiene including sanitizing our hands with hand sanitizers before eating and drinking, and after coming in contact with potential sources of infection, turns out to be the major factor responsible for accelerating the hand sanitizer market.
Also, hand sanitizers are widely used by healthcare professionals at every point in time in hospitals and clinics to avoid the risk of getting an infection from patients.
As per the UNICEF data 2021, each year around half a million people tend to die from diarrhea or acute respiratory infections that could have been prevented with good hand hygiene. Hand hygiene through sanitizers is considered an important measure for preventing multiple infectious diseases such as COVID- 19 and diarrheal diseases among others.
According to the Centers for Disease Control and Prevention (CDC) 2022, worldwide around 2.3 billion people lacked basic hygiene services including hand washing facilities with soap and water 2020. The role of prominent organizations such as the World Health Organization (WHO), CDC, UNICEF, World Bank, and others in providing basic sanitation services such as hand sanitizers to these vulnerable people are likely to accelerate the demand and supply of hand sanitizers, positively impacting its market growth.
The increasing product development activities are another factor responsible for accelerating the popularity and demand for hand sanitizers. For instance, In March 2022, the PURELL® Brand of hand sanitizers by GOJO Industries, Inc. announced the launch of PURELL® Advanced Hand Sanitizer Naturals Foam and PURELL® Advanced Hand Sanitizer 2in1 Moisturizing Foam.
However, the risk of chemical health hazards and the availability of other alternatives may act as a restraint in the market growth for hand sanitizers.
The hand sanitizer market saw enormous growth during the period of COVID- 19 pandemic. Owing to rising cases of COVID- 19, hand sanitizers were highly in demand among the public to prevent the risk of transmission of the virus from different sources. Also, during the pandemic along with wearing a mask, carrying hand sanitizers was made necessary at malls, airports, restaurants, and at other public places. Moreover, the opening of schools, universities, hospitals, and other industries, has been uplifting for the hand sanitizer market during the forecast period from 2022-2027.
Hand Sanitizer Market Segment Analysis:
Hand Sanitizer Market by Product Type (Alcohol Based and Alcohol-Free), Form (Gel, Liquid, and Foam), Distribution Channels (Hospital and Retail Pharmacy, E-commerce, and Others) Geography (North America, Europe, Asia-Pacific, and Rest of the World)
Based on the product type segment of the hand sanitizer market, the alcohol-free sanitizer category is projected to register a significant growth in revenue in the hand sanitizer market during the forecast period (2022-2027).
This can be ascribed to the advantages associated with alcohol-free sanitizers. Alcohol-free sanitizers are composed of Benzalkonium Chloride as their main ingredient instead of alcohol.
These sanitizers are not only effective against microbial agents but are comparatively safer than alcohol-based sanitizers.
They do not cause any kind of sting feeling and do not dry out the skin, unlike alcohol-based sanitizers. These are also not flammable.
Instead of having the unpleasant odor of alcohol, these sanitizers offer a pleasant smell by using perfume, chemical fragrances, and essential oils.
Therefore, considering the growing demand for this product type, numerous new products are being produced in the market. In March 2020, Geyser Brands Inc. announced that it has finished the formulation and production of an alcohol-free hand sanitizer that uses natural ingredients to fight against germs and bacteria.
Therefore, considering the advantages associated with alcohol-free hand sanitizers and their growing popularity among end users, this product category is expected to generate considerable revenue thereby pushing the overall growth of the global alcohol-free hand sanitizers market during the forecast period.
North America is expected to dominate the overall Hand Sanitizer Market:
Among all the regions, North America is expected to lead in revenue generation in the global hand sanitizer market. This can be ascribed to the increasing usage of hand sanitizers for disease prevention, especially during COVID- 19 pandemic, regular cleaning and sanitization practices followed across the region, and a highly potent market in terms of product development and launches, and the local presence of key market players among other factors in the region.
One of the prominent factors supporting the growth of the North America hand sanitizer market is the extensive use of hand sanitizer by people majorly in the United States for the prevention of diseases including COVID- 19 and for maintaining personal hygiene.
As per CDC gastrointestinal and respiratory illnesses are one of the main reasons responsible for the absence of students in schools. The increased practice of carrying and using hand sanitizers by school-going children in the US led to a decrease in absenteeism due to infections.
Another factor contributing to the growth of hand sanitizer is the hectic lifestyle of people in the US leading to rising demand for portable and suitable hygiene products such as hand sanitizers as they can be taken anywhere and can be used without the need for water unlike hand wash and soaps.
Therefore, the above-mentioned factors are expected to bolster the growth of the hand sanitizer market in the United States during the forecast period.
Hand Sanitizer Market Key Players:
Some of the key market players operating in the Hand Sanitizer market include Reckitt Benckiser Group plc, P&G, GOJO Industries, Inc., Unilever, Best Sanitizers, Inc. Vi-Jon®, Kutol, SEATEX LLC, Saraya. Co.Ltd, Arbro Pharmaceuticals Pvt. Ltd., Nice-Pak Products, Inc., ESG, LP, EO Products, SC Johnson Professional USA, Inc., KCWW, Henkel Corporation, Himalaya Wellness Company, Alpha Drugs, and others.
Recent Developmental Activities In The Hand Sanitizer Market:
In November 2020, Dove under Unilever launched its first-hand sanitizer.
In April 2020, ITC launched a new sanitizer under the brand name Savlon.
In March 2020, CavinKare launched hand sanitizers under its personal care brand CHIK in a 2ml sachet pack.
Key Takeaways from the Hand Sanitizer Market Report Study
Market size analysis for current hand sanitizer market size (2021), and market forecast for 5 years (2022-2027)
The effect of the COVID-19 pandemic on this market is significant. To capture and analyze suitable indicators, our experts are closely watching the hand sanitizer market.
Top key product developments, mergers, acquisitions, partnerships, and joint ventures happened over the last 3 years
Key companies dominating the global hand sanitizer market.
Various opportunities available for the other competitor in the hand sanitizer market space.
What are the top-performing segments in 2021? How these segments will perform in 2027.
Which are the top-performing regions and countries in the current hand sanitizer market scenario?
Which are the regions and countries where companies should have concentrated on opportunities for hand sanitizer market growth in the coming future?
Target Audience who can be benefited from this Hand Sanitizer Market Report Study
Hand sanitizer products providers
Research organizations and consulting companies
Hand Sanitizer -related organizations, associations, forums, and other alliances
Government and corporate offices
Start-up companies, venture capitalists, and private equity firms
Distributors and Traders dealing in hand sanitizer
Various distribution channels who want to know more about the hand sanitizer market and the latest product innovations in the hand sanitizer market.
Frequently Asked Questions for the Hand Sanitizer Market:
1. What is Hand Sanitizer?
Hand Sanitizers are alcohol-based or alcohol-free chemical formulations in gel, liquid, or foam form meant for killing disease-causing germs when applied on hands without the use of water.
2. What is the market for global Hand Sanitizer?
The global hand sanitizer market is estimated to grow at a CAGR of 4.49% during the forecast period from 2022 to 2027.
3. What are the drivers for the global Hand Sanitizer market?
The Hand sanitizer market is slated to witness prosperity owing to factors such as increasing awareness of sanitation and personal hygiene, unexpected demand for hand sanitizers owing to COVID- 19 pandemic, and the growing focus on improving the safety and usability of hand sanitizer for people are further expected to result in the appreciable revenue growth in the Hand Sanitizer market during the forecast period (2022-2027).
4. Who are the key players operating in the global blood collection device market?
Some of the key market players operating in the hand sanitizer market include Reckitt Benckiser Group plc, P&G, GOJO Industries, Inc., Unilever, Best Sanitizers, Inc. Vi-Jon®, Kutol, SEATEX LLC, Saraya. Co.Ltd, Arbro Pharmaceuticals Pvt. Ltd., Nice-Pak Products, Inc., ESG, LP, EO Products, SC Johnson Professional USA, Inc., KCWW, Henkel Corporation, Himalaya Wellness Company, Alpha Drugs, and others.
5. Which region has the highest share in the Hand Sanitizer market?
North America is expected to dominate the overall hand sanitizer market during the forecast period, 2022 to 2027. This can be ascribed to the increasing usage of hand sanitizers for maintaining sanitation, especially after the pandemic in the region, high-tech medical facilities, government initiatives, and a highly potent market in terms of product development and launches, and the local presence of key market players among other factors in the region.
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