Cosmetics Market Research Reports & Industry Analysis

The cosmetics companies manufacture personal care products using natural, herbal and chemical materials purchased from suppliers. These raw materials are tested in plants and laboratories to develop formulas for substances that enhance personal beauty. These formulas, generally patented, are used in the mass production of cosmetics products.

Most cosmetics companies rely on a multi­level distribution strategy, which includes placing products with department stores, specialty retailers, pharmacies, salons, spas, freestanding stores, travel retail outlets, websites and mobile applications. However, some companies, like Avon Products, Inc. (AVP) and Mary Kay, use a door­-to­-door selling method to directly reach customers.

The cosmetic industry is regulated by the Food and Drug Administration. Cosmetic products can enhance, reduce and hide blemishes as well. Some cosmetics are false eyelashes, eye shadow, concealer, nail polish, eye liner, mascara, lipstick and moisturizers.

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Cosmetics Industry Research & Market Reports

  • Mass Beauty and Personal Care in Denmark

    ... increasing real wages, and stronger consumer confidence, led to greater consumer spending. As people returned to buying more premium products, mass beauty and personal care recorded weaker growth than premium beauty and personal care in ... Read More

  • Mass Beauty and Personal Care in Croatia

    ... retains a large consumer base. While more affluent consumers’ appetite for higher value products has increased in line with the improved quality of life, alongside a greater attention to detail concerning aesthetic appearance and wellbeing, ... Read More

  • Premium Beauty and Personal Care in Colombia

    ... often using concentrated formulations to ensure efficacy. For instance, Eucerin launched Hyaluronic Filler with Epicelline, which is said to reactivate genes, while Beiersdorf offers age clock technology. Value growth was also bolstered by pri... Euromonitor ... Read More

  • Colour Cosmetics in Hong Kong, China

    ... helped drive up interest in these products, particularly benefiting facial make-up and lip products, with the latter remaining the most dynamic performer during the year. Following the resumption of tourism, international visitors are once again ... Read More

  • Premium Beauty and Personal Care in Bosnia and Herzegovina

    ... growing demand for premium offerings in skin care, such as acne treatments, hand care, body care and anti-agers in particular, while premium cosmetics also performed well and were a key contributor to overall value sales. ... Read More

  • Premium Beauty and Personal Care in Croatia

    ... local consumers, there remains an affluent niche of consumers who continue to opt for premium beauty and personal care products, perceiving them to be of a higher quality and greater efficacy. Euromonitor International's Premium Beauty ... Read More

  • Colour Cosmetics in Azerbaijan

    ... preferences, whereby the expressiveness of the eyes is highly valued. Mascara, eyeliner, and eyeshadow remain key products. Euromonitor International's Colour Cosmetics in Azerbaijan report offers a comprehensive guide to the size and shape of the ... Read More

  • Mass Beauty and Personal Care in Belgium

    ... and personal care brands managed to outperform their premium counterparts. The performance of the mass segment, however, was not only due to the price factor. Indeed, in categories such as hair care and bath and ... Read More

  • Mass Beauty and Personal Care in Uzbekistan

    ... While premium registered higher value growth, mass continued to account for significantly more value sales. Consumers continued to be price sensitive, as disposable incomes were still under pressure. Compounding economic challenges—remittance flows from overseas migrants ... Read More

  • Colour Cosmetics in Vietnam

    ... crucial role in shaping beauty trends, with viral make-up techniques and product recommendations driving demand. This demographic is becoming more invested in their daily appearance, leading to a shift toward regular make-up usage rather than ... Read More

  • Premium Beauty and Personal Care in Uzbekistan

    ... currency devaluation. Premium brands continued to introduce advanced formulations and this sustained consumer interest. Premium fragrances accounted for most value sales. Premium fragrances are associated with sophistication, exclusivity and status, making them desirable luxury it... ... Read More

  • Travel Retail Market Size, Share & Trends Analysis Report By Product (Perfume & Cosmetics, Wines & Spirits, Fashion & Accessories, Tobacco Products), By Distribution Channel, By Region, And Segment Forecasts, 2025 - 2030

    ... by Grand View Research, Inc. According to the statistics published by UN Tourism, in the first quarter of 2024, international arrivals, measuring overnight visitors, rebounded to 97% of their 2019 levels, signaling a near-complete recovery ... Read More

  • Mass Beauty and Personal Care in Bosnia and Herzegovina

    ... and personal products are also continually innovating and are quick to pick up on trends and messaging that often first appears within premium products. This also drives demand. However, mass current value growth was lower ... Read More

  • Mass Beauty and Personal Care in Dominican Republic

    ... and regulated purchases. However, at the same time, beauty and personal care habits are strongly rooted in the behaviour of Dominican consumers, who are not willing to give them up, even in periods of budgetary ... Read More

  • Premium Beauty and Personal Care in Dominican Republic

    ... fact that the country has experienced a period of inflationary pressures in recent years, along with local consumers’ overall cautious spending, did not necessarily result in a decline in premium-positioned products. Higher-income consumers continued to ... Read More

  • Colour Cosmetics in Peru

    ... year and fell short of the expectations held by the main market players. The underperformance was primarily attributed to the economic recession that affected the country during the first half of the year, which led ... Read More

  • Beauty and Personal Care in Cambodia

    ... has enhanced consumer purchasing power, leading to increased spending on beauty and personal care products. Euromonitor International's Beauty and Personal Care in Cambodia report offers a comprehensive guide to the size and shape of the ... Read More

  • Beauty and Personal Care in El Salvador

    ... Central Reserve Bank (BCR) this country closed with a CPI of 0.3%, being the lowest in the previous four years. Although the country showed macroeconomic stability, it continued to face challenges in social development. According ... Read More

  • Beauty and Personal Care in Hong Kong, China

    ... demand for premium and innovative beauty products. Euromonitor International's Beauty and Personal Care in Hong Kong, China report offers a comprehensive guide to the size and shape of the market at a national level. It ... Read More

  • Beauty and Personal Care in Denmark

    ... overall higher consumer spending. Although many local consumers still prioritised spending on travel and experiences, beauty and personal care recorded sustained positive growth in most categories. Overall value growth was slightly lower than in 2023, ... Read More

  • Colour Cosmetics in Croatia

    ... the cost-of-living crisis. Particularly, consumers started to pay more attention to their appearance again as they returned to out-of-home lifestyles. Also, in 2024, inflationary pressures slowed down, thus bringing down prices and enhancing consum... Euromonitor ... Read More

  • Premium Beauty and Personal Care in Azerbaijan

    ... more stable flow of premium offerings into the market. Azerbaijan is a country in which social status and personal image hold significant cultural importance, and as such, demand for premium beauty products—particularly fragrances - remains ... Read More

  • Premium Beauty and Personal Care in Denmark

    ... led to higher consumer spending, which in turn prompted many consumers to resume buying more premium products. As a result, premium beauty and personal care registered stronger growth than mass beauty and personal care in ... Read More

  • Beauty and Personal Care in Bangladesh

    ... confidence, particularly in the second half of the year. Euromonitor International's Beauty and Personal Care in Bangladesh report offers a comprehensive guide to the size and shape of the market at a national level. It ... Read More

  • Beauty and Personal Care in Dominican Republic

    ... from the Central Bank of the Dominican Republic, GDP growth was close to 5%, positioning itself among the countries with the best performance in the region. Meanwhile, inflation also came down to 3.4% [according to ... Read More

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