Market Research Logo

Source Market Insights: China

Source Market Insights: China

Summary

Chinese consumers fueled a travel and tourism boom, which has grown over the historic period, despite the country’s economic slowdown. Over 120 million Chinese tourists made outbound trips in 2015, an increase of 12% on the previous year.

Key Findings

Chinese tourists spent over US$192.2 billion outside mainland China in 2015, a 8.5% rise from the US$177 billion spent in 2014.

Synopsis

Canadean’s report – “Source Market Insights: China” provides detailed information on the Chinese outbound tourism sector, analyzing market data and providing insights. This report provides a better understanding of tourism flows, expenditure, and the airline, hotel, car rental, and travel intermediaries industries.

What else does this report offer?

Detailed market analysis, information, and insights, including:

Historic and forecast tourist volumes and values covering China’s outbound tourism sector

Detailed analysis of tourist spending patterns for various categories in the travel and tourism sector, such as purpose of spending and top source markets.

Detailed analysis of the market trends in China’s outbound tourism sector.

Reasons To Buy

Make strategic business decisions using historic and forecast market data related to China’s outbound Travel & Tourism sector

Understand the demand-side dynamics within the industry to identify key market trends and growth opportunities

Direct the promotional efforts on most promising markets by identifying the key source and destination countries


Snapshot
Outbound Trips by Purpose
Outbound Spending
Mode of Transport
Main Destination Markets
Destination Focus: Japan
Destination Focus: United States
Visa Policies
Market Data
Definitions
Methodology
About Canadean
List of Tables
Table 1 Key Statistics, 2015
Table 2: What device do you generally use to book your vacations abroad ?
Table 3: Outbound trips (in millions)
Table 4: International departures by region (in 000’s), 2010-2019
Table 5: International departures by purpose of visit (in 000’s), 2010-2019
Table 6: International departures by country (in 000’s), 2010-2019
Table 7: Overnight stays (in 000’s), 2010-2019
Table 8: International departures by mode of transport (in 000’s), 2010-2019
Table 9: Average length per outbound trip ( number of nights spent), 2010-2019
Table 10: Total outbound tourism expenditure by category (in CNY millions), 2010-2019
Table 11: Total outbound tourism expenditure by category (in US$ millions), 2010-2019
Table 12: Average outbound expenditure per resident by category (in CNY), 2010-2019
Table 13: Average outbound expenditure per resident by category (in US$), 2010-2019
List of Figures
Figure 1: Outbound trips, by purpose of visit
Figure 2: Demographic Breakdown, in %
Figure 3: Booking methods
Figure 4: Outbound Expenditure (in USD)
Figure 5: Outbound and Domestic Expenditure (in USD)
Figure 6: Seat sold by Airline Type, 2015
Figure 7: Outbound trips by mode of transport
Figure 8: Outbound trips to Japan
Figure 9: Total outbound expenditure in Japan by sector (in%)
Figure 10: Outbound trips to the US
Figure 11: US outbound trips by purpose (in %)

Download our eBook: How to Succeed Using Market Research

Learn how to effectively navigate the market research process to help guide your organization on the journey to success.

Download eBook

Share this report