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Analysis of Marriott International

Analysis of Marriott International

Marriott International is a leading global hospitality company that is involved in the global hotel industry. Marriott International has over 4000 properties worldwide in over 80 countries and recently opened their 4000th hotel in Washington D.C. in June 2014. The company operates nearly 20 brands globally.

Aruvian Research presents Analysis of Marriott International Inc. A complete and comprehensive analysis of Marriott International Inc., includes an overview of the industry the company operates in, a Porter’s Five Forces Framework Analysis of the industry, and then moves on to analyzing the company itself.

Company analysis from Aruvian’s includes a history of Marriott International Inc., a business segment analysis of the segments Marriott International Inc. operates through, a look at the organization structure of the company, a geographical operating segments analysis, an analysis of the company’s major competitors.

A financial analysis of Marriott International Inc. is presented in the report which includes a ratio analysis, basic profit and loss analysis for the last three years, presentation of the company balance sheet also for three years, and much more.

A SWOT Framework Analysis of Marriott International Inc. and its competitors completes this in-depth company analysis.


A. Executive Summary
B. Looking at the Industry
B.1 Industry Definition
B.2 Brief Profile of the Industry
B.3 Industry Value Analysis
B.4 Future Perspective
C. Global Hotels & Motels Industry: Porter’s Five Forces Framework Analysis
C.1 Introduction
C.2 Bargaining Power of Buyers
C.3 Bargaining Power of Suppliers
C.4 Competitive Rivalry in the Industry
C.5 Threat of New Entrants
C.6 Threat of Substitutes
D. Looking at Marriott International
D.1 Company Profile
D.2 History of the Company
D.3 Ownership Pattern in the Company
D.3.1 Major Holders
D.3.2 Top Institutional Holders
D.3.3 Top Mutual Fund Holders
D.4 Organizational Divisions
D.5 Profiling the Key Executives
D.6 Products & Services
E. Looking at Business
E.1 Business Segments
E.2 Geographical Segments
E.3 Company Subsidiaries
F. SWOT Framework Analysis
F.1 Strengths to Build Upon
F.2 Weaknesses to Overcome
F.3 Opportunities to Exploit
F.4 Threats to Overcome
G. Profiling the Competition
G.1 Starwood Hotels & Resorts Worldwide Inc.
G.1.1 Corporate Profile
G.1.2 Business Segments
G.1.3 Financial Analysis
G.1.4 SWOT Analysis
G.2 Hilton Worldwide, Inc.
G.2.1 Corporate Profile
G.2.2 Business Segments
G.2.3 Financial Analysis
G.2.4 SWOT Analysis
G.3 InterContinental Hotels Group PLC
G.3.1 Corporate Profile
G.3.2 Business Segments
G.3.3 Financial Analysis
G.3.4 SWOT Analysis
H. Financial Analysis of Marriott International
H.1 Current Financials
H.2 Balance Sheet
H.3 Profit & Loss Statement
H.4 Ratio Analysis
I. Future Perspective

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