Connected Consumer Survey 2020: mobile devices and distribution channels in emerging Asia–Pacific
This report focuses on aspects of Analysys Mason Connected Consumer Survey that relate to the behaviour, preferences and plans of smartphone users in emerging Asia-Pacific. In particular, it focuses on the adoption of mobile devices and distribution channels. The survey was conducted in association with Dynata.
Key Questions Answered in this Report:
▪ How well do operators perform as smartphone sales channels, andhow important are digital sales channels?
▪ How long are consumers keeping their smartphones for and howmuch are they spending on them when they replace them?
▪ What smart devices are smartphone users most interested in and howcan operators capitalise on this demand to derive additional revenueand improve their consumer propositions?
Geographic Coverage: Indonesia▪ Malaysia▪ Philippines▪ Thailand
NOTE: THIS REPORT IS DELIVERED AS A ZIP (PDF AND EXCEL)
Executive summary
Analysis
Methodology and panel information