Customer Journey Analytics Market by Deployment (On-premise and Cloud), Application (Customer Segmentation and Targeting, Customer Behavioral Analysis, Customer Churn Analysis, Brand Management, Campaign Management, Product Management, and Others), Touchp

Customer Journey Analytics Market by Deployment (On-premise and Cloud), Application (Customer Segmentation and Targeting, Customer Behavioral Analysis, Customer Churn Analysis, Brand Management, Campaign Management, Product Management, and Others), Touchpoint (Web, Social Media, Mobile, Email, Branch/Store, Call Center, and Others), and Industry Vertical (BFSI, IT and Telecommunications, Retail and E-Commerce, Healthcare, Media and Entertainment, Travel and Hospitality, and Others): Global Opportunity Analysis and Industry Forecast, 2019–2026

Every time a customer interacts with digital interfaces such as application, they generate their click path data. For example, when a customer clicks on a digital ad or likes a product or browses a website or writes a review, contacts a call center, or places items in a cart or makes or walks away from a purchase, they generate interaction data. This data is called as customer journey data that provide patterns to help businesses to take informed or data decision steps to accelerate customer acquisition, prevent churn, and more. Customer journey analytics is a set of toolkit or applications that includes business intelligence and data science technologies to help end user collate and analyze cross-channel customer data. Its capabilities deliver context and clarity to the complex multichannel customer journey, which in turn is a major factor that drives the growth of the market.

Rise in demand for consistent customer support throughout business interaction, customer journey analytics has garnered high traction from the recent years among digital businesses. This is a major factor expected to drive the growth of the market in the coming years. Increase in real-time data generated through connected devices and applications is also among some of the major factors expected to boost growth of the market. Moreover, proliferation of real-time data generated through e-commerce applications and evolving retail industry across digitalization are factors that further drive the growth of the market. However, rise in multi-channel business and marketing has increased the complexity of overall data synchronization and data privacy, which is expected to hamper the growth of the market to a certain extent. Furthermore, rise in focus toward improvising and increasing virtual touchpoints are opportunistic factors for the global market, which is expected to support the growth of the market in the coming years.

The customer journey analytics market is segmented on the basis of deployment, application, touchpoint, industry vertical, and region. By deployment, it is categorized into on-premise and cloud. On the basis of application, it is divided customer segmentation and targeting, customer behavioral analysis, customer churn analysis, brand management, campaign management, product management, and others. On the basis of touchpoint, it is divided into web, social media, mobile, email, branch/store, call center, and others. Depending on industry vertical, it is categorized into BFSI, IT & telecommunications, retail & e-commerce, healthcare, media & entertainment, travel & hospitality, and others. Based on region, the market is analyzed across North America, Europe, Asia-Pacific, and LAMEA.

The market players operating in the customer journey analytics market include Acxiom LLC, Adobe Systems, Inc., BryterCX, IBM Corporation, Nice Ltd, Pointillist, Quadient, Salesforce.com, Inc., SAP SE, and Verint Systems.

KEY BENEFITS FOR STAKEHOLDERS

The study provides an in-depth analysis of the current & future trends of the market to elucidate the imminent investment pockets.
Information about key drivers, restraints, and opportunities and their impact analysis on the global customer journey analytics market size is provided.
Porter’s five forces analysis illustrates the potency of the buyers and suppliers operating in the global customer journey analytics industry.
The quantitative analysis of the market from 2018 to 2026 is provided to determine the global customer journey analytics market potential.

KEY MARKET SEGMENTS


By Deployment

On-premise
Cloud

By Application

Customer Segmentation and Targeting
Customer Behavioral Analysis
Customer Churn Analysis
Brand Management
Campaign Management
Product Management
Others

By Touchpoint

Web
Social Media
Mobile
Email
Branch/Store
Call Center
Others

By Industry Vertical

BFSI
IT and Telecommunications
Retail and E-Commerce
Healthcare
Media and Entertainment
Travel and hospitality
Others

By Region

North America
U.S.
Canada
Europe
Germany
France
UK
Rest of Europe
Asia-Pacific
Japan
China
India
Rest of Asia-Pacific
LAMEA
Latin America
Middle East
Africa

KEY MARKET PLAYERS

Acxiom LLC
Adobe Systems, Inc.
BryterCX
IBM Corporation
Nice Ltd
Pointillist
Quadient
Salesforce.com, Inc.
SAP SE
Verint Systems


CHAPTER 1: INTRODUCTION
1.1. Report description
1.2. Key benefits for stakeholders
1.3. Key market segments
1.4. Key market players
1.5. Research methodology
1.5.1. Secondary research
1.5.2. Primary research
1.5.3. Analyst tools & models
CHAPTER 2: EXECUTIVE SUMMARY
2.1. Key findings
2.1.1. Top impacting factors
2.1.2. Top investment pockets
2.2. CXO perspective
CHAPTER 3: MARKET OVERVIEW
3.1. Market definition and scope
3.2. Key forces shaping the global customer journey analytics market
3.3. Value chain analysis
3.4. Market dynamics
3.4.1. Drivers
3.4.1.1. Growing demand for consistent customer support throughout business interaction
3.4.1.2. Availability of real time data
3.4.1.3. Expansion of retail industry
3.4.2. Restraints
3.4.2.1. Complexity in overall data synchronization and data privacy
3.4.3. Opportunities
3.4.3.1. Focus on virtual touchpoints
3.5. Industry roadmap of customer journey analytics
3.6. Impact of government regulations on the global customer journey analytics market
CHAPTER 4: GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET, BY DEPLOYMENT
4.1. Overview
4.2. On-premise
4.2.1. Key market trends, growth factors, and opportunities
4.2.2. Market size and forecast, by region
4.2.3. Market analysis, by country
4.3. Cloud
4.3.1. Key market trends, growth factors, and opportunities
4.3.2. Market size and forecast, by region
4.3.3. Market analysis, by country
CHAPTER 5: GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET, BY APPLICATIONS
5.1. Overview
5.2. Customer segmentation and targeting
5.2.1. Key market trends, growth factors, and opportunities
5.2.2. Market size and forecast, by region
5.2.3. Market analysis, by country
5.3. Customer behavioral analysis
5.3.1. Key market trends, growth factors, and opportunities
5.3.2. Market size and forecast, by region
5.3.3. Market analysis, by country
5.4. Customer churn analysis
5.4.1. Key market trends, growth factors, and opportunities
5.4.2. Market size and forecast, by region
5.4.3. Market analysis, by country
5.5. Brand Management
5.5.1. Key market trends, growth factors, and opportunities
5.5.2. Market size and forecast, by region
5.5.3. Market analysis, by country
5.6. Campaign management
5.6.1. Key market trends, growth factors, and opportunities
5.6.2. Market size and forecast, by region
5.6.3. Market analysis, by country
5.7. Product Management
5.7.1. Key market trends, growth factors, and opportunities
5.7.2. Market size and forecast, by region
5.7.3. Market analysis, by country
5.8. Others
5.8.1. Key market trends, growth factors, and opportunities
5.8.2. Market size and forecast, by region
5.8.3. Market analysis, by country
CHAPTER 6: GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET, BY TOUCHPOINT
6.1. Overview
6.2. Web
6.2.1. Key market trends, growth factors, and opportunities
6.2.2. Market size and forecast, by region
6.2.3. Market analysis, by country
6.3. Social Media
6.3.1. Key market trends, growth factors, and opportunities
6.3.2. Market size and forecast, by region
6.3.3. Market analysis, by country
6.4. Mobile
6.4.1. Key market trends, growth factors, and opportunities
6.4.2. Market size and forecast, by region
6.4.3. Market analysis, by country
6.5. Email
6.5.1. Key market trends, growth factors, and opportunities
6.5.2. Market size and forecast, by region
6.5.3. Market analysis, by country
6.6. Branch/Store
6.6.1. Key market trends, growth factors, and opportunities
6.6.2. Market size and forecast, by region
6.6.3. Market analysis, by country
6.7. Call Center
6.7.1. Key market trends, growth factors, and opportunities
6.7.2. Market size and forecast, by region
6.7.3. Market analysis, by country
6.8. Others
6.8.1. Key market trends, growth factors, and opportunities
6.8.2. Market size and forecast, by region
6.8.3. Market analysis, by country
CHAPTER 7: GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET, BY INDUSTRY VERTICAL
7.1. Overview
7.2. BFSI
7.2.1. Key market trends, growth factors, and opportunities
7.2.2. Market size and forecast, by region
7.2.3. Market analysis, by country
7.3. IT & telecommunications
7.3.1. Key market trends, growth factors, and opportunities
7.3.2. Market size and forecast, by region
7.3.3. Market analysis, by country
7.4. Retail and e-commerce
7.4.1. Key market trends, growth factors and opportunities
7.4.2. Market size and forecast, by region
7.4.3. Market analysis by country
7.5. Healthcare
7.5.1. Key market trends, growth factors, and opportunities
7.5.2. Market size and forecast, by region
7.5.3. Market analysis, by country
7.6. Media & entertainment
7.6.1. Key market trends, growth factors and opportunities
7.6.2. Market size and forecast, by region
7.6.3. Market analysis by country
7.7. Travel and hospitality
7.7.1. Key market trends, growth factors, and opportunities
7.7.2. Market size and forecast, by region
7.7.3. Market analysis, by country
7.8. Others
7.8.1. Key market trends, growth factors, and opportunities
7.8.2. Market size and forecast, by region
7.8.3. Market analysis, by country
CHAPTER 8: GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET, BY REGION
8.1. Overview
8.1.1. Market size and forecast, by region
8.2. North America
8.2.1. Key market trends, growth factors, and opportunities
8.2.2. Market size and forecast, by deployment
8.2.3. Market size and forecast, by application
8.2.4. Market size and forecast, by touchpoint
8.2.5. Market size and forecast, by industry vertical
8.2.6. Market analysis, by country
8.2.6.1. U.S.
8.2.6.1.1. Market size and forecast, by deployment
8.2.6.1.2. Market size and forecast, by application
8.2.6.1.3. Market size and forecast, by touchpoint
8.2.6.1.4. Market size and forecast, by industry vertical
8.2.6.2. Canada
8.2.6.2.1. Market size and forecast, by deployment
8.2.6.2.2. Market size and forecast, by application
8.2.6.2.3. Market size and forecast, by touchpoint
8.2.6.2.4. Market size and forecast, by industry vertical
8.3. Europe
8.3.1. Key market trends, growth factors, and opportunities
8.3.2. Market size and forecast, by deployment
8.3.3. Market size and forecast, by application
8.3.4. Market size and forecast, by touchpoint
8.3.5. Market size and forecast, by industry vertical
8.3.6. Market analysis, by country
8.3.6.1. Germany
8.3.6.1.1. Market size and forecast, by deployment
8.3.6.1.2. Market size and forecast, by application
8.3.6.1.3. Market size and forecast, by touchpoint
8.3.6.1.4. Market size and forecast, by industry vertical
8.3.6.2. UK
8.3.6.2.1. Market size and forecast, by deployment
8.3.6.2.2. Market size and forecast, by application
8.3.6.2.3. Market size and forecast, by touchpoint
8.3.6.2.4. Market size and forecast, by industry vertical
8.3.6.3. France
8.3.6.3.1. Market size and forecast, by deployment
8.3.6.3.2. Market size and forecast, by application
8.3.6.3.3. Market size and forecast, by touchpoint
8.3.6.3.4. Market size and forecast, by industry vertical
8.3.6.4. Rest of Europe
8.3.6.4.1. Market size and forecast, by deployment
8.3.6.4.2. Market size and forecast, by application
8.3.6.4.3. Market size and forecast, by touchpoint
8.3.6.4.4. Market size and forecast, by industry vertical
8.4. Asia-Pacific
8.4.1. Key market trends, growth factors, and opportunities
8.4.2. Market size and forecast, by deployment
8.4.3. Market size and forecast, by application
8.4.4. Market size and forecast, by touchpoint
8.4.5. Market size and forecast, by industry vertical
8.4.6. Market analysis, by country
8.4.6.1. Japan
8.4.6.1.1. Market size and forecast, by deployment
8.4.6.1.2. Market size and forecast, by application
8.4.6.1.3. Market size and forecast, by touchpoint
8.4.6.1.4. Market size and forecast, by industry vertical
8.4.6.2. China
8.4.6.2.1. Market size and forecast, by deployment
8.4.6.2.2. Market size and forecast, by application
8.4.6.2.3. Market size and forecast, by touchpoint
8.4.6.2.4. Market size and forecast, by industry vertical
8.4.6.3. India
8.4.6.3.1. Market size and forecast, by deployment
8.4.6.3.2. Market size and forecast, by application
8.4.6.3.3. Market size and forecast, by touchpoint
8.4.6.3.4. Market size and forecast, by industry vertical
8.4.6.4. Rest of Asia-Pacific
8.4.6.4.1. Market size and forecast, by deployment
8.4.6.4.2. Market size and forecast, by application
8.4.6.4.3. Market size and forecast, by touchpoint
8.4.6.4.4. Market size and forecast, by industry vertical
8.5. LAMEA
8.5.1. Key market trends, growth factors, and opportunities
8.5.2. Market size and forecast, by deployment
8.5.3. Market size and forecast, by application
8.5.4. Market size and forecast, by touchpoint
8.5.5. Market size and forecast, by industry vertical
8.5.6. Market analysis, by country
8.5.6.1. Latin America
8.5.6.1.1. Market size and forecast, by deployment
8.5.6.1.2. Market size and forecast, by application
8.5.6.1.3. Market size and forecast, by touchpoint
8.5.6.1.4. Market size and forecast, by industry vertical
8.5.6.2. Middle East
8.5.6.2.1. Market size and forecast, by deployment
8.5.6.2.2. Market size and forecast, by application
8.5.6.2.3. Market size and forecast, by touchpoint
8.5.6.2.4. Market size and forecast, by industry vertical
8.5.6.3. Africa
8.5.6.3.1. Market size and forecast, by deployment
8.5.6.3.2. Market size and forecast, by application
8.5.6.3.3. Market size and forecast, by touchpoint
8.5.6.3.4. Market size and forecast, by industry vertical
CHAPTER 9: COMPETITIVE LANDSCAPE
9.1. Key player positioning analysis, 2018
9.2. Top winning strategies
9.3. Competitive dashboard
9.4. Key developments
9.4.1. New product launches
9.4.2. Partnership
9.4.3. Collaboration
9.4.4. Acquisition
9.5. Patent analysis
9.5.1. By region (2004-2018)
9.5.2. By applicant
9.6. Case studies
9.6.1. Banque de France implemented IBM CPLEX solution
9.6.2. SM Customer Churn Analysis Convergence Inc. adopted SAS® Visual Analytics
CHAPTER 10: COMPANY PROFILES
10.1. Acxiom LLC
10.1.1. Company overview
10.1.2. Key Executives
10.1.3. Company snapshot
10.1.4. Product portfolio
10.1.5. Key strategic moves and developments
10.2. Adobe Inc.
10.2.1. Company overview
10.2.2. Key Executives
10.2.3. Company snapshot
10.2.4. Operating business segments
10.2.5. Product portfolio
10.2.6. R&D Expenditure
10.2.7. Business performance
10.2.8. Key strategic moves and developments
10.3. BryterCX
10.3.1. Company overview
10.3.2. Key Executives
10.3.3. Company snapshot
10.3.4. Product portfolio
10.3.5. Key strategic moves and developments
10.4. International Business Machines Corporation
10.4.1. Company overview
10.4.2. Key Executives
10.4.3. Company snapshot
10.4.4. Operating business segments
10.4.5. Product portfolio
10.4.6. R&D Expenditure
10.4.7. Business performance
10.4.8. Key strategic moves and developments
10.5. NICE Ltd.
10.5.1. Company overview
10.5.2. Key Executives
10.5.3. Company snapshot
10.5.4. Operating business segments
10.5.5. Product portfolio
10.5.6. R&D Expenditure
10.5.7. Business performance
10.5.8. Key strategic moves and developments
10.6. Pointillist
10.6.1. Company overview
10.6.2. Key Executives
10.6.3. Company snapshot
10.6.4. Product portfolio
10.7. Quadient
10.7.1. Company overview
10.7.2. Key Executives
10.7.3. Company snapshot
10.7.4. Product portfolio
10.8. Salesforce.com, Inc.
10.8.1. Company overview
10.8.2. Key Executives
10.8.3. Company snapshot
10.8.4. Product portfolio
10.8.5. R&D Expenditure
10.8.6. Business performance
10.8.7. Key strategic moves and developments
10.9. SAP SE
10.9.1. Company overview
10.9.2. Key Executives
10.9.3. Company snapshot
10.9.4. Operating business segments
10.9.5. Product portfolio
10.9.6. R&D Expenditure
10.9.7. Business performance
10.9.8. Key strategic moves and developments
10.10. Verint Systems Inc.
10.10.1. Company overview
10.10.2. Key Executives
10.10.3. Company snapshot
10.10.4. Operating business segments
10.10.5. Product portfolio
10.10.6. R&D Expenditure
10.10.7. Business performance
10.10.8. Key strategic moves and developments
LIST OF TABLES
TABLE 01. GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY DEPLOYMENT, 2018–2026 ($MILLION)
TABLE 02. GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET REVENUE FOR ON-PREMISE, BY REGION 2018–2026 ($MILLION)
TABLE 03. GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET REVENUE CLOUD, BY REGION 2018–2026 ($MILLION)
TABLE 04. GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY APPLICATIONS, 2018–2026 ($MILLION)
TABLE 05. GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET REVENUE FOR CUSTOMER SEGMENTATION AND TARGETING, BY REGION 2018–2026 ($MILLION)
TABLE 06. GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET REVENUE FOR CUSTOMER BEHAVIORAL ANALYSIS, BY REGION 2018–2026 ($MILLION)
TABLE 07. GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET REVENUE FOR CUSTOMER CHURN ANALYSIS, BY REGION 2018–2026 ($MILLION)
TABLE 08. GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET REVENUE FOR BRAND MANAGEMENT, BY REGION 2018–2026 ($MILLION)
TABLE 09. GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET REVENUE FOR CAMPAIGN MANAGEMENT, BY REGION 2018–2026 ($MILLION)
TABLE 10. GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET REVENUE FOR PRODUCT MANAGEMENT, BY REGION 2018–2026 ($MILLION)
TABLE 11. GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET REVENUE FOR OTHERS, BY REGION 2018–2026 ($MILLION)
TABLE 12. GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET, BY TOUCHPOINT, 2018–2026 ($MILLION)
TABLE 13. GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET REVENUE FOR WEB, BY REGION, 2018–2026 ($MILLION)
TABLE 14. GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET REVENUE FOR SOCIAL MEDIA, BY REGION, 2018–2026 ($MILLION)
TABLE 15. GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET REVENUE FOR MOBILE, BY REGION, 2018–2026 ($MILLION)
TABLE 16. GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET REVENUE FOR EMAIL, BY REGION, 2018–2026 ($MILLION)
TABLE 17. GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET REVENUE FOR BRANCH/STORE, BY REGION, 2018–2026 ($MILLION)
TABLE 18. GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET REVENUE FOR CALL CENTER, BY REGION, 2018–2026 ($MILLION)
TABLE 19. GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET REVENUE FOR OTHERS, BY REGION, 2018–2026 ($MILLION)
TABLE 20. GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY INDUSTRY VERTICAL, 2018–2026 ($MILLION)
TABLE 21. GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET REVENUE FOR BFSI, BY REGION 2018–2026 ($MILLION)
TABLE 22. GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET REVENUE FOR IT AND TELECOMMUNICATIONS, BY REGION 2018–2026 ($MILLION)
TABLE 23. GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET REVENUE FOR RETAIL AND E-COMMERCE, BY REGION 2018–2026 ($MILLION)
TABLE 24. GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET REVENUE FOR HEALTHCARE, BY REGION 2018–2026 ($MILLION)
TABLE 25. GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET REVENUE FOR MEDIA AND ENTERTAINMENT, BY REGION 2018–2026 ($MILLION)
TABLE 26. GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET REVENUE FOR TRAVEL AND HOSPITALITY, BY REGION 2018–2026 ($MILLION)
TABLE 27. GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET REVENUE FOR OTHERS, BY REGION 2018–2026 ($MILLION)
TABLE 28. GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY REGION, 2018–2026 ($MILLION)
TABLE 29. NORTH AMERICA CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY DEPLOYMENT, 2018–2026 ($MILLION)
TABLE 30. NORTH AMERICA CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY APPLICATIONS 2018–2026 ($MILLION)
TABLE 31. NORTH AMERICA CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY TOUCHPOINT 2018–2026 ($MILLION)
TABLE 32. NORTH AMERICA CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY INDUSTRY VERTICAL, 2018–2026 ($MILLION)
TABLE 33. NORTH AMERICA CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY COUNTRY, 2018–2026 ($MILLION)
TABLE 34. U.S. CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY DEPLOYMENT, 2018–2026 ($MILLION)
TABLE 35. U.S. CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY APPLICATIONS, 2018–2026 ($MILLION)
TABLE 36. U.S. CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY TOUCHPOINT 2018–2026 ($MILLION)
TABLE 37. U.S. CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY INDUSTRY VERTICAL, 2018–2026 ($MILLION)
TABLE 38. CANADA CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY DEPLOYMENT, 2018–2026 ($MILLION)
TABLE 39. CANADA CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY APPLICATIONS, 2018–2026 ($MILLION)
TABLE 40. CANADA CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY TOUCHPOINT 2018–2026 ($MILLION)
TABLE 41. CANADA CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY INDUSTRY VERTICAL, 2018–2026 ($MILLION)
TABLE 42. EUROPE CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY DEPLOYMENT, 2018–2026 ($MILLION)
TABLE 43. EUROPE CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY APPLICATIONS 2018–2026 ($MILLION)
TABLE 44. EUROPE CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY TOUCHPOINT 2018–2026 ($MILLION)
TABLE 45. EUROPE CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY INDUSTRY VERTICAL, 2018–2026 ($MILLION)
TABLE 46. EUROPE CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY COUNTRY, 2018–2026 ($MILLION)
TABLE 47. GERMANY CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY DEPLOYMENT, 2018–2026 ($MILLION)
TABLE 48. GERMANY CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY APPLICATIONS, 2018–2026 ($MILLION)
TABLE 49. GERMANY CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY TOUCHPOINT 2018–2026 ($MILLION)
TABLE 50. GERMANY CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY INDUSTRY VERTICAL, 2018–2026 ($MILLION)
TABLE 51. UK CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY DEPLOYMENT, 2018–2026 ($MILLION)
TABLE 52. UK CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY APPLICATIONS, 2018–2026 ($MILLION)
TABLE 53. UK CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY TOUCHPOINT 2018–2026 ($MILLION)
TABLE 54. UK CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY INDUSTRY VERTICAL, 2018–2026 ($MILLION)
TABLE 55. FRANCE CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY DEPLOYMENT, 2018–2026 ($MILLION)
TABLE 56. FRANCE CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY APPLICATIONS, 2018–2026 ($MILLION)
TABLE 57. FRANCE CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY TOUCHPOINT 2018–2026 ($MILLION)
TABLE 58. FRANCE CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY INDUSTRY VERTICAL, 2018–2026 ($MILLION)
TABLE 59. REST OF EUROPE CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY DEPLOYMENT, 2018–2026 ($MILLION)
TABLE 60. REST OF EUROPE CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY APPLICATIONS, 2018–2026 ($MILLION)
TABLE 61. REST OF EUROPE CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY TOUCHPOINT 2018–2026 ($MILLION)
TABLE 62. REST OF EUROPE CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY INDUSTRY VERTICAL, 2018–2026 ($MILLION)
TABLE 63. ASIA-PACIFIC CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY DEPLOYMENT, 2018–2026 ($MILLION)
TABLE 64. ASIA-PACIFIC CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY APPLICATIONS 2018–2026 ($MILLION)
TABLE 65. ASIA-PACIFIC CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY TOUCHPOINT 2018–2026 ($MILLION)
TABLE 66. ASIA-PACIFIC CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY INDUSTRY VERTICAL, 2018–2026 ($MILLION)
TABLE 67. ASIA-PACIFIC CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY COUNTRY, 2018–2026 ($MILLION)
TABLE 68. JAPAN CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY DEPLOYMENT, 2018–2026 ($MILLION)
TABLE 69. JAPAN CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY APPLICATIONS, 2018–2026 ($MILLION)
TABLE 70. JAPAN CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY TOUCHPOINT 2018–2026 ($MILLION)
TABLE 71. JAPAN CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY INDUSTRY VERTICAL, 2018–2026 ($MILLION)
TABLE 72. CHINA CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY DEPLOYMENT, 2018–2026 ($MILLION)
TABLE 73. CHINA CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY APPLICATIONS, 2018–2026 ($MILLION)
TABLE 74. CHINA CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY TOUCHPOINT 2018–2026 ($MILLION)
TABLE 75. CHINA CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY INDUSTRY VERTICAL, 2018–2026 ($MILLION)
TABLE 76. INDIA CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY DEPLOYMENT, 2018–2026 ($MILLION)
TABLE 77. INDIA CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY APPLICATIONS, 2018–2026 ($MILLION)
TABLE 78. INDIA CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY TOUCHPOINT 2018–2026 ($MILLION)
TABLE 79. INDIA CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY INDUSTRY VERTICAL, 2018–2026 ($MILLION)
TABLE 80. REST OF ASIA-PACIFIC CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY DEPLOYMENT, 2018–2026 ($MILLION)
TABLE 81. REST OF ASIA-PACIFIC CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY APPLICATIONS, 2018–2026 ($MILLION)
TABLE 82. REST OF ASIA-PACIFIC CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY TOUCHPOINT 2018–2026 ($MILLION)
TABLE 83. REST OF ASIA-PACIFIC CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY INDUSTRY VERTICAL, 2018–2026 ($MILLION)
TABLE 84. LAMEA CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY DEPLOYMENT, 2018–2026 ($MILLION)
TABLE 85. LAMEA CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY APPLICATIONS 2018–2026 ($MILLION)
TABLE 86. LAMEA CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY TOUCHPOINT 2018–2026 ($MILLION)
TABLE 87. LAMEA CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY INDUSTRY VERTICAL, 2018–2026 ($MILLION)
TABLE 88. LAMEA CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY COUNTRY, 2018–2026 ($MILLION)
TABLE 89. LATIN AMERICA CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY DEPLOYMENT, 2018–2026 ($MILLION)
TABLE 90. LATIN AMERICA CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY APPLICATIONS, 2018–2026 ($MILLION)
TABLE 91. LATIN AMERICA CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY TOUCHPOINT 2018–2026 ($MILLION)
TABLE 92. LATIN AMERICA CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY INDUSTRY VERTICAL, 2018–2026 ($MILLION)
TABLE 93. MIDDLE EAST CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY DEPLOYMENT, 2018–2026 ($MILLION)
TABLE 94. MIDDLE EAST CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY APPLICATIONS, 2018–2026 ($MILLION)
TABLE 95. MIDDLE EAST CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY TOUCHPOINT 2018–2026 ($MILLION)
TABLE 96. MIDDLE EAST CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY INDUSTRY VERTICAL, 2018–2026 ($MILLION)
TABLE 97. AFRICA CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY DEPLOYMENT, 2018–2026 ($MILLION)
TABLE 98. AFRICA CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY APPLICATIONS, 2018–2026 ($MILLION)
TABLE 99. AFRICA CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY TOUCHPOINT 2018–2026 ($MILLION)
TABLE 100. AFRICA CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY INDUSTRY VERTICAL, 2018–2026 ($MILLION)
TABLE 101. KEY NEW PRODUCT LAUNCHES (2016-2019)
TABLE 102. PARTNERSHIP (2016-2019)
TABLE 103. COLLABORATION (2016-2019)
TABLE 104. ACQUISTION (2016-2019)
TABLE 105. ACXIOM LLC: KEY EXECUTIVES
TABLE 106. ACXIOM LLC: COMPANY SNAPSHOT
TABLE 107. ACXIOM LLC: PRODUCT PORTFOLIO
TABLE 108. ADOBE INC.: KEY EXECUTIVES
TABLE 109. ADOBE INC.: COMPANY SNAPSHOT
TABLE 110. ADOBE INC.: OPERATING SEGMENTS
TABLE 111. ADOBE INC.: PRODUCT PORTFOLIO
TABLE 112. BRYTERCX: KEY EXECUTIVES
TABLE 113. BRYTERCX: COMPANY SNAPSHOT
TABLE 114. BRYTERCX: PRODUCT PORTFOLIO
TABLE 115. INTERNATIONAL BUSINESS MACHINES CORPORATION: KEY EXECUTIVES
TABLE 116. INTERNATIONAL BUSINESS MACHINES CORPORATION: COMPANY SNAPSHOT
TABLE 117. INTERNATIONAL BUSINESS MACHINES CORPORATION: OPERATING SEGMENTS
TABLE 118. INTERNATIONAL BUSINESS MACHINES CORPORATION: PRODUCT PORTFOLIO
TABLE 119. NICE LTD.: KEY EXECUTIVES
TABLE 120. NICE LTD.: COMPANY SNAPSHOT
TABLE 121. NICE LTD.: OPERATING SEGMENTS
TABLE 122. NICE LTD.: PRODUCT PORTFOLIO
TABLE 123. POINTILLIST: KEY EXECUTIVES
TABLE 124. POINTILLIST: COMPANY SNAPSHOT
TABLE 125. POINTILLIST: PRODUCT PORTFOLIO
TABLE 126. QUADIENT: KEY EXECUTIVES
TABLE 127. QUADIENT: COMPANY SNAPSHOT
TABLE 128. QUADIENT: PRODUCT PORTFOLIO
TABLE 129. SALESFORCE.COM, INC.: KEY EXECUTIVES
TABLE 130. SALESFORCE.COM, INC.: COMPANY SNAPSHOT
TABLE 131. SALESFORCE.COM, INC.: PRODUCT PORTFOLIO
TABLE 132. SAP SE: KEY EXECUTIVES
TABLE 133. SAP SE: COMPANY SNAPSHOT
TABLE 134. SAP SE: OPERATING SEGMENTS
TABLE 135. SAP SE: PRODUCT PORTFOLIO
TABLE 136. VERINT SYSTEMS INC.: KEY EXECUTIVES
TABLE 137. VERINT SYSTEMS INC.: COMPANY SNAPSHOT
TABLE 138. VERINT SYSTEMS INC: OPERATING SEGMENTS
TABLE 139. VERINT SYSTEMS INC.: PRODUCT PORTFOLIO
LIST OF FIGURES
FIGURE 01. KEY MARKET SEGMENTS
FIGURE 02. GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET, 2018–2026
FIGURE 03. GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET, BY REGION, 2018–2026
FIGURE 04. TOP IMPACTING FACTORS
FIGURE 05. TOP INVESTMENT POCKETS
FIGURE 06. KEY PLAYERS IN CUSTOMER JOURNEY ANALYTICS MARKET
FIGURE 07. MODERATE-TO-HIGH BARGAINING PO WER OF SUPPLIERS
FIGURE 08. LOW-TO-HIGH BARGAINING POWER OF BUYER
FIGURE 09. LOW-TO-HIGH THREAT OF SUBSTITUTES
FIGURE 10. HIGH-TO-HIGH THREAT OF NEW ENTRANTS
FIGURE 11. LOW-TO-HIGH COMPETITIVE RIVALRY
FIGURE 12. VALUE CHAIN ANALYSIS OF CUSTOMER JOURNEY ANALYTICS MARKET
FIGURE 13. MARKET DYNAMICS: GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET
FIGURE 14. INDUSTRY ROADMAP OF CUSTOMER JOURNEY ANALYTICS
FIGURE 15. GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET, BY DEPLOYMENT, 2018–2026
FIGURE 16. COMPARATIVE SHARE ANALYSIS GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET FOR ON-PREMISE, BY COUNTRY, 2018 & 2026 (%)
FIGURE 17. COMPARATIVE SHARE ANALYSIS GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET FOR CLOUD, BY COUNTRY, 2018 & 2026 (%)
FIGURE 18. GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET, BY APPLICATIONS, 2018–2025
FIGURE 19. COMPARATIVE SHARE ANALYSIS GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET FOR CUSTOMER SEGMENTATION AND TARGETING, BY COUNTRY, 2018 & 2026 (%)
FIGURE 20. COMPARATIVE SHARE ANALYSIS GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET FOR CUSTOMER BEHAVIORAL ANALYSIS, BY COUNTRY, 2018 & 2026 (%)
FIGURE 21. COMPARATIVE SHARE ANALYSIS GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET FOR CUSTOMER CHURN ANALYSIS, BY COUNTRY, 2018 & 2026 (%)
FIGURE 22. COMPARATIVE SHARE ANALYSIS GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET FOR BRAND MANAGEMENT, BY COUNTRY, 2018 & 2026 (%)
FIGURE 23. COMPARATIVE SHARE ANALYSIS GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET FOR CAMPAIGN MANAGEMENT, BY COUNTRY, 2018 & 2026 (%)
FIGURE 24. COMPARATIVE SHARE ANALYSIS GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET FOR PRODUCT MANAGEMENT, BY COUNTRY, 2018 & 2026 (%)
FIGURE 25. COMPARATIVE SHARE ANALYSIS GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET FOR OTHERS, BY COUNTRY, 2018 & 2026 (%)
FIGURE 26. GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, BY TOUCHPOINT, 2018–2026 ($MILLION)
FIGURE 27. COMPARATIVE SHARE ANALYSIS OF GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET FOR WEB, BY COUNTRY, 2018 & 2026 (%)
FIGURE 28. COMPARATIVE SHARE ANALYSIS OF GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET FOR SOCIAL MEDIA, BY COUNTRY, 2018 & 2026 (%)
FIGURE 29. COMPARATIVE SHARE ANALYSIS OF GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET FOR MOBILE, BY COUNTRY, 2018 & 2026 (%)
FIGURE 30. COMPARATIVE SHARE ANALYSIS OF GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET FOR EMAIL, BY COUNTRY, 2018 & 2026 (%)
FIGURE 31. COMPARATIVE SHARE ANALYSIS OF GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET FOR BRANCH/STORE, BY COUNTRY, 2018 & 2026 (%)
FIGURE 32. COMPARATIVE SHARE ANALYSIS OF GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET FOR CALL CENTER, BY COUNTRY, 2018 & 2026 (%)
FIGURE 33. COMPARATIVE SHARE ANALYSIS OF GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET FOR OTHERS, BY COUNTRY, 2018 & 2026 (%)
FIGURE 34. GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET, BY INDUSTRY VERTICAL, 2018–2026
FIGURE 35. COMPARATIVE SHARE ANALYSIS GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET FOR BFSI, BY COUNTRY, 2018 & 2026 (%)
FIGURE 36. COMPARATIVE SHARE ANALYSIS GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET FOR IT AND TELECOMMUNICATIONS, BY COUNTRY, 2018 & 2026 (%)
FIGURE 37. COMPARATIVE SHARE ANALYSIS GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET FOR RETAIL AND E-COMMERCE, BY COUNTRY, 2018 & 2026 (%)
FIGURE 38. COMPARATIVE SHARE ANALYSIS GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET FOR HEALTHCARE, BY COUNTRY, 2018 & 2026 (%)
FIGURE 39. COMPARATIVE SHARE ANALYSIS GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET FOR MEDIA AND ENTERTAINMENT, BY COUNTRY, 2018 & 2026(%)
FIGURE 40. COMPARATIVE SHARE ANALYSIS GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET FOR TRAVEL AND HOSPITALITY, BY COUNTRY, 2018 & 2026 (%)
FIGURE 41. COMPARATIVE SHARE ANALYSIS GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET FOR OTHERS, BY COUNTRY, 2018 & 2026 (%)
FIGURE 42. GLOBAL CUSTOMER JOURNEY ANALYTICS MARKET, BY REGIONS, 2018–2026
FIGURE 43. U.S. CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, 2018–2026 ($MILLION)
FIGURE 44. CANADA CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, 2018–2026 ($MILLION)
FIGURE 45. GERMANY CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, 2018–2026 ($MILLION)
FIGURE 46. UK CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, 2018–2026 ($MILLION)
FIGURE 47. FRANCE CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, 2018–2026 ($MILLION)
FIGURE 48. REST OF EUROPE CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, 2018–2026 ($MILLION)
FIGURE 49. JAPAN CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, 2018–2026 ($MILLION)
FIGURE 50. CHINA CUSTOMER JOURNEY ANALYTICS MARKET REVENUE, 2018–2026 ($MILLION)
FIGURE 51. INDIA CUSTOM

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