U.S. Food Additive and Preservative Markets

Published by: Frost & Sullivan

Published: Oct. 1, 2000

Table of Contents

• Introducing the Market Engineering Consulting Report
  
  
  
  • Overview
    
  
  
• Executive Summary
  
  
  
  • Introduction to the U.S. Food Additives & Preservatives Market
    
  • Summary of Major Findings
    
  
  
• Market Engineering Research Methodology
  
  
  
  • Research Scope
    
  • Research Methodology
    
  • Market EngineeringForecasting Methodology
    
  
  
• Industry Challenges
  
  
  
  • Identification of Challenges Facing the Food Additives & Preservatives Industry
    
  
  
• Market Engineering Measurement Analysis of the Total U.S. Food Additives & Preservatives Industry
  
  
  
  • Introduction
    
  • Market Engineering Research Measurement System
    
  
  
• Market Engineering Research for the U.S. Food Additives Market 1996-2006
  
  
  
  • Total Market Segment Analysis
    
  • Strategic Analysis and Forecasts of the Food Coloring Additives Market
    
  • Strategic Analysis and Forecasts of the Food Flavoring Additives Market
    
  • Strategic Analysis and Forecasts ofthe Non-Nutritive Sweeteners Market
    
  
  
• Market Engineering Research for the U.S. Food Preservatives Market 1996-2006
  
  
  
  • Total Market Segment Analysis
    
  • Strategic Analysis andForecasts of the Antioxidants Market
    
  • Strategic Analysis and Forecasts of the Antimicrobials Market
    
  
  
• Market Engineering Strategy
  
  
  
  • What Is Market Engineering Strategy?
    
  • Market EngineeringStrategic Recommendations
    
  
  
• Market Engineering Planning
  
  
  
  • Integrating Market Engineeringinto the Business Planning Process
    
  
  
• Implementation of Market Engineering
  
  
  
  • How to Implement Market Engineering in a Company
    
  
  
• Market Engineering Monitoring of the Food Additives & Preservatives Market
  
  
  
  • Purpose of Market Engineering Monitoring
    
  
  
• Market Engineering Awards for the U.S. Food Additives and Preservatives Market
  
  
  
  • Frost & Sullivan's 2000Market Engineering Awards
    
  • Market Engineering Awards
    
  
  
• Database of Key Industry Participants
  
  
  
  • Market Participants
    
  
  
• Market Engineering Supplement
  
  
  
  • Introduction
    
  • Strategic Significance of the Market Engineering Measurements
    
  • How to Improve the Market Engineering Strategy Development Process
    
  • How to Implement Market Engineering in a Company
    
  • How to Make the Most of ThisMarket Engineering Report
    
  • How to Design a SuccessfulMonitoring Program
    
  • Top Ten Critical Elements of aMarket Engineering Program
    
  • Strategic Recommendations forFurther Research
    
  
  

Abstract

The U.S. flavoring additive markets is a dynamic one. Boldly flavored foods are becoming the norm, making this a strong industry. Two segments of the population are driving the love affair with flavor: baby boomers and ethnically-diverse cuisine lovers.

As people move to the U.S., they bring with them foreign fare. Immigrants from Asia and Latin America are the fastest growing population in the U.S. and they are changing the way Americans eat. Also of note, aging baby boomers, who comprise over one quarter of the U.S. population, are demanding healthier, flavorful food.

Food Additives and Preservatives

This market is generally divided into: additives and preservatives. Both segments are expected to continue growing in the future, but their growth rates won't remain steady. Many different factors will uniquely affect each segment. This Frost & Sullivan report gives your company the competitive edge to build successful business plans. It presents a clear look at opportunities and threats in each individual market segment.

Health Concerns, Convenience Underlie Market Trends

In the past, Americans were concerned about fat intake; now more emphasis is placed on sugar intake. People are ready to give up sugar calories, but not its taste. Saccharin, which was once deemed unsafe, is gaining popularity since it is no longer considered a carcinogen. Perhaps soon these sugar substitutes may be only a small part of the market.

The author of this report states, "Other non-nutritive sweeteners, such as alatame and neotame, may soon receive Food and Drug Administration approval and expand the non-nutritive sweetener market."

Artificial sweeteners are not the only health-related trend on the horizon. Natural food colorings are more popular than ever among consumers. U.S. customers are also looking for foods that are low in calories but convenient to prepare.

"Growing demand for food prepared away from home will increase the need for all types of food additives and preservatives in order to preserve the taste, color, and shelf life of ready-to-heat-and-eat meals in retail stores," adds the author of this report.

While there are some market restraints, consumers are concerned about product freshness and the use of synthetic chemicals in their food. This Frost & Sullivan report analyzes the competitive environment of each market segment.

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