Offshoring in the Publishing Vertical - 2009 : Market Research Report

Offshoring in the Publishing Vertical - 2009

Published by: ValueNotes Database Pvt. Ltd.

Published: Apr. 1, 2009 - 62 Pages

1. Executive Summary
2. Introduction and Background: 2.1 Global publishing industry: current challenges; 2.2 Scope of the study
3. The Offshored Market: 3.1 Offshoring market size: share by country; 3.2 Key destination characteristics; 3.3 Who is offshoring what?; 3.4 What drives offshoring?
4. Services Offshored: 4.1 Service buckets; 4.2 Offshore maturity by service; 4.3 Estimated Billing Rates
5. The Service Provider Landscape: 5.1 Introduction; 5.2 Typical provider groups; 5.3 Offshore capacity: employee estimates; 5.4 Service capabilities; 5.5 Segment presence; 5.6 US is the primary market; 5.7 Client mix of offshore providers; 5.8 Onshore/offshore presence of Indian providers
6. Service Provider Positioning and Strategies: 6.1 Cluster 1 service providers: the industry leaders; 6.2 Cluster 2 service providers: the challengers; 6.3 Cluster 3 service providers: raring to go; 6.4 Cluster 4 service providers: small and niche; 6.5 Cluster 5 service providers: the small players; 6.6 Comparative cluster analysis; 6.7 Market leaders
7. Trends and Insights: 7.1 Offshore revenues and employment growth; 7.2 Technology will be a differentiator; 7.3 Emerging opportunities; 7.4 Acquisition targets across the border; 7.5 Vendor consolidation will prompt shakeout; 7.6 Impact of economic downturn
8 Research Methodology: 8.1 Data collection; 8.2 Data analysis
9. About ValueNotes: 9.1 Research publications; 9.2 Recent custom projects
Table of Exhibits: Exhibit 1: Scope of this study; Exhibit 2: Publishing offshoring - share by country; Exhibit 3: Characteristics by destinations; Exhibit 4: Offshore Buyers of Publishing Services; Exhibit 5: Approx. cost saving potential; Exhibit 6: Employee salary comparison - US, UK and India; Exhibit 7: Service offshored; Exhibit 8: Content services: offshoring maturity; Exhibit 9: Design services: offshoring maturity; Exhibit 10: Technology related services: offshoring maturity; Exhibit 11: Other services: offshoring maturity; Exhibit 12: Estimated billing rates across services; Exhibit 13: Service provider clusters; Exhibit 14: Cluster wise employee strength; Exhibit 15: Employee break-down by cluster; Exhibit 16: Service capabilities by cluster; Exhibit 17: Content and technology: all pervasive capability; Exhibit 18: Segment focus by clusters; Exhibit 19: STM dominates; Exhibit 20: Cluster-wise segment focus; Exhibit 21: US is the primary market; Exhibit 22: Cluster-wise client list; Exhibit 23: Onshore-offshore presence and delivery; Exhibit 24: Onshore marketing presence more prevalent; Exhibit 25: Cluster 1 service providers; Exhibit 26: Capability analysis of Cluster 1; Exhibit 27: SWOT analysis of Cluster 1 service providers; Exhibit 28: Cluster 2 service providers; Exhibit 29: Capability analysis of Cluster 2; Exhibit 30: SWOT analysis of Cluster 2 service providers; Exhibit 31: Cluster 3 service providers; Exhibit 32: Capability analysis of Cluster 3; Exhibit 33: SWOT analysis of Cluster 3 service providers; Exhibit 34: Cluster 4 service providers; Exhibit 35: Capability analysis of Cluster 4; Exhibit 36: SWOT analysis of Cluster 4 service providers; Exhibit 37: Cluster 5 service providers; Exhibit 38: Capability analysis of Cluster 5; Exhibit 39: SWOT analysis of Cluster 5 service providers; Exhibit 40: Comparative analysis of clusters; Exhibit 41: Market leaders; Exhibit 42: Offshore revenues ($m) - India; Exhibit 43: Indian offshoring growth ($m); Exhibit 44: Revenue contribution by services; Exhibit 45: Revenue contribution by vertical; Exhibit 46: Opportunities ahead; Exhibit 47: M&A deal analysis
List of Company Profiles: Profile 1: Aptara; Profile 2: Innodata Isogen; Profile 3: SPi; Profile 4: Laserwords; Profile 5: Integra; Profile 6: Diacritech; Profile 7: Newgen Imaging Systems; Profile 8: Eon Premedia; Profile 9: Content Matrix; Profile 10: Olympus

Abstract

The report price is inclusive of 10 Company Profiles

The current economic condition notwithstanding, the publishing outsourcing industry (BPO) is set to grow. India continues to hold the largest share of offshored publishing services, contributing $660 m to the total $780 m worth of total offshoring revenues from Asian countries (India, Philippines, Sri Lanka, Vietnam and China). The STM/Academic, educational and legal publishing form a bulk of offshoring to India, with traction in other segments such as magazines, corporate/B2B publishing, etc.

Services offshored have undergone a transition - from low value services such as tagging, editing existing designs, copy editing to high value services such as original designs, testing and assessments and e-learning tools over the last two years. There has been an influx of technology in the industry that has enhanced productivity, work flow and most importantly reduced cost and turnaround time. Providers have transcended traditional vendor roles to develop partnerships with publishers to drive innovation, leverage cost and ideation. The culmination of these transitions will help the industry to grow to $1.2 b by 2012.

Since our last report we have established that there are over 140 vendors in the publishing offshoring industry and we have identified a minimum of 35 credible service providers, which fall within the scope of the study. These service providers have been categorized into five clusters and analyzed based on their services, focus, positioning and strategies.

Based on our exhaustive primary research and analysis of this sector, we have identified a "list of frontrunners", that have the highest potential to emerge as leader within their chosen niches. This is on account of strong capabilities, onshore and offshore presence, well-defined growth strategies, execution capabilities, brand and financial strength.

ValueNotes report: "Offshoring in the Publishing Vertical - 2009" provides an in-depth information and analysis of the Indian service provider landscape along with profiles of major and upcoming players.

This report will also help understand the dynamics of offshoring destinations, services offshored, segments that are serviced and trends and insights in the offshoring publishing industry. The report is designed to help:

Publishers looking to outsource/offshore
Publishing BPOs to assess their competitive environment
American and European publishers looking for Indian partners
Outsourcing consultants to evaluate and compare the offerings of Indian vendors
Researchers and others looking for detailed information on publishing outsourcing

Publishing houses will find this invaluable in understanding the capabilities of Indian service providers and selecting the best fit.

The report is based on secondary data as well as extensive interviews with key people at various publishing outsourcing companies in India.

This report is an update of "Offshoring in the Publishing Vertical", published by ValueNotes in May 2007.

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Offshoring in the Publishing Vertical - 2009

Table of Contents

Abstract