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Digital Home Strategies of PC Vendors Revealed at CES, CeBIT in 2006

Published by: Market Intelligence Center

Published: May. 15, 2006 - 22 Pages


Table of Contents



LIST OF Figures and Tables




Figure 1 Microsoft Aims for Greater Diversification in Product Design

Figure 2 Microsoft's New PC Applications: School Pack, Bookshelf PC, and UMPC

Figure 3 The Use of the Intel VIIV Platform in Different Product Types

Figure 4 Intel Begins to Focus on Non-PC Products

Figure 5 AMD's Product Portfolio for the Digital Home

Figure 6 Displayed Products by ATI

Figure 7 New nVidia Product Using Four Display Cards

Figure 8 Asus - New Notebook PC Models and a New Own-brand Monitor

Figure 9 Asus PC Peripherals

Figure 10 Dell's New XPS 600 Gaming PC Series

Figure 11 Dell's New Notebook PC Concept

Figure 12 MSI's Solar-powered Notebook PC and Living Room PC

Figure 13 Samsung's DMP/DMS PC Models

Figure 14 Sony's Latest Notebook PC Models

Figure 15 New Sony Products - Blu-Ray DVD Player and E-Book

Figure 16 Toshiba's Latest Notebook PC Models




Table 1 Keynote Speakers at 2006 International CES

Table 2 CeBIT 2006 - The Display Content of the Main Exhibition Zones

Abstract

The basic positioning of the CES and CeBIT exhibitions is different; CES focuses on consumer electronics, while CeBIT focuses on the ICT industry. However, with the emergence of the digital home concept, many products are being re-positioned and given new functions and capabilities. Responding to this new emphasis on the digital home, PC vendors have been expanding their product lines, trying to ensure that they will benefit from the next wave of industry growth. As a result, not only are the boundaries between trade shows becoming blurred, a number of different products are competing for a prominent place in the digital home. This report presents observations from 2006 International CES and CeBIT 2006, and provides a comparative analysis of products that PC vendors are introducing to target the digital home market.

List of Topics

Analysis of 2006 International CES and CeBIT 2006: overall trends and participating companies' digital home product strategies, including Intel, Microsoft, AMD, GPU vendors ATI and nVidia, and major PC vendors, including Asus, Dell, MSI, Samsung, Sony, Toshiba AMD, AOL Video, Asus, ATI, Dell, Direct TV, FIC, Google, HP, Intel, Lamborghini, Microsoft, Motorola, MSI, NBC, nVidia, Panasonic, Samsung, Sony, Thomson, TI, Toshiba, Yahoo.

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