Global B2B E-Commerce Marketplaces Overview 2024
Description
Global B2B E-Commerce Marketplaces Overview 2024
Global B2B E-Commerce Marketplaces Overview 2024 reveals that the U.S. B2B marketplace sector is projected to grow significantly, reaching a market value of over USD 8.5 trillion by 2030
Rising Trend of Digital B2B Trade Channels
The report highlights a global trend towards digital B2B platforms, with businesses increasingly utilizing online marketplaces to optimize procurement, boost efficiency, and enhance international trade. This growth is bolstered by regional developments as major platforms cater to the unique needs of their markets.
Asia-Pacific and North America: Dominance of Alibaba and Amazon Business
In the Asia-Pacific, Alibaba.com leads the B2B market, using AI tools and secure payment systems to facilitate trade, while 1688.com connects Chinese manufacturers with SMEs. Together, they achieved significant revenues, with Alibaba.com nearing USD 130 billion in 2023. In North America, Amazon Business is at the forefront, generating over USD 30 billion in sales in 2023, with expectations to exceed USD 65 billion by 2026.
Europe and Latin America: Growth of Vertical Marketplaces and SME Support
Europe’s B2B marketplace is expanding quickly, with over 250 platforms, including verticals like ManoMano (building materials) and Scoutbee (AI procurement). In Latin America, platforms like Nocnoc and Meru are empowering SMEs to reach global markets, with projections indicating that 80% of B2B transactions will be online by 2024, driven by AI and automation.
Middle East & Africa: Growth Driven by Digital Adoption and Investment
In the Middle East and Africa, B2B E-Commerce is growing rapidly, led by platforms like Tradeling in the UAE and Sarafu in East Africa. Market growth is supported by government initiatives and increased digital usage, with rising investor interest, particularly in foodtech and fintech startups.
Table of Contents
160 Pages
- 1. Key Takeaways
- 2. Management Summary
- 3. Global B2B E-Commerce Marketplaces Overview
- Most Effective Sales Channels, in % of Respondents, 2022
- Sales Channels Used to Research And Evaluate Suppliers, in % of Companies, 2019 & 2022
- Most Present Sectors on Third-Party Marketplaces, in % of Companies, December 2022
- Companies’ That Are Winning Market Share Approach to Sales Channels, in % of Companies, December 2022
- Impact of Market Growth Strategies, by Company Type, in % of Companies, 2022
- Share of Companies That Are Winning Market Share That Are on Industry-Specific Marketplaces, in %, December 2022
- Share of Companies That Are Losing Market Share That Are on Industry-Specific Marketplaces, in %, December 2022
- Share of Companies That Are Winning Market Share That Are Selling Their Products Online Through a Third-Party Marketplace, in %, December 2022
- Share of Companies That Are Losing Market Share That Are Selling Their Products Online Through a Third-Party Marketplace, in %, December 2022
- Implementation Level of Online Marketplaces of Winning vs. Losing Companies, in % of Companies, December 2022
- Areas in Which a Marketplace is Preferred Over a Traditional B2C E-Commerce Platform, in % of Business Buyers, 2024e
- Share of B2B Buyers Who Would Actively Prefer to Shop On a Manufacturer’s Marketplace vs. a General Purpose B2B Marketplace, in %, 2024e
- Share of B2B Buyers Who Are Indifferent About Shopping On a Manufacturer’s Marketplace vs. a General Purpose B2B Marketplace, in %, 2024e
- B2B Marketplaces VC Funding Value, in USD billion, in % of Year-on-Year Change, 2020-2023
- Breakdown of VC Funding Amount And Round Count, by Vertical vs. Horizontal Marketplaces, in %, 2020-2023
- Breakdown of Marketplace VC Funding, by Type of Marketplace, in %, January 2024
- Amazon Business: B2B E-Commerce Marketplace Profile, October 2024 (1 of 2)
- Amazon Business: B2B E-Commerce Marketplace Profile, October 2024 (2 of 2)
- 4. Asia-Pacific B2B E-Commerce Marketplaces Overview
- 4.1. China
- Overview of Selected Top B2B E-Commerce Marketplace Alibaba, October 2024
- Overview of Selected Top B2B E-Commerce Marketplace AliExpress, October 2024
- Overview of Selected Top B2B E-Commerce Marketplace 1688, October 2024
- Overview of Selected Top B2B E-Commerce Marketplace Tmall, October 2024
- Overview of Selected Top B2B E-Commerce Marketplace Joybuy, October 2024
- Overview of Selected Top B2B E-Commerce Marketplace Global Sources, October 2024
- Overview of Selected Top B2B E-Commerce Marketplace Made-in-China, October 2024
- Overview of Selected Top B2B E-Commerce Marketplace DHGate, October 2024
- Overview of Selected Top B2B E-Commerce Marketplace China.cn, October 2024
- Overview of Selected Top B2B E-Commerce Marketplace HKTDC, October 2024
- 4.2. India
- B2B E-Commerce Marketplace Overview, October 2024
- Overview of Selected Top B2B E-Commerce Marketplace IndiaMART, October 2024
- Overview of Selected Top B2B E-Commerce Marketplace TradeIndia, October 2024
- Overview of Selected Top B2B E-Commerce Marketplace Udaan, October 2024
- Overview of Selected Top B2B E-Commerce Marketplace Alibaba India, October 2024
- 4.3. Japan
- Overview of Selected Top B2B E-Commerce Marketplace MontaRO, October 2024
- Overview of Selected Top B2B E-Commerce Marketplace ASKUL, October 2024
- Overview of Selected Top B2B E-Commerce Marketplace Caddi, October 2024
- 4.4. South Korea
- Overview of B2B Marketplaces, October 2024
- 4.5. Australia
- Overview of B2B Marketplaces, October 2024
- 4.6. Thailand & Indonesia
- Overview of B2B Marketplaces, October 2024
- 5. North America B2B E-Commerce Marketplaces Overview
- 5.1. Regional
- Breakdown of B2B Purchases Made on B2B Marketplaces, by Share, in %, 2023e
- Breakdown of B2B Purchases Made on B2B Marketplaces in the Next 12 Months, by Share, in %, 2023e
- Breakdown of Preferences For Purchases Through B2B Marketplaces Over Traditional Purchasing Arrangements, in %, 2023e
- B2B Marketplaces Used to Find And Purchase Supplies, in % of Companies, 2023e
- Breakdown of Supplier Number Used by Companies, in %, 2023e
- Experienced B2B Marketplace Features, in % of Companies, 2023e
- Top Pain Points Experienced on B2B Marketplaces, in % of Companies, 2023e
- Most Significant Benefits Realized From Purchasing Through B2B Marketplaces, in % of Companies, 2023e
- Least Significant Benefits Realized From Purchasing Through B2B Marketplaces, in % of Companies, 2023e
- 5.2. U.S.
- B2B E-Commerce Marketplaces Market Overview, October 2024
- B2B E-Commerce Site Sales, in USD trillion, 2022e-2026f
- Share of B2B E-Commerce Site Sales Making Up Total B2B Electronic Sales, in % of Total B2B Electronic Sales, 2022e-2026f
- B2B E-Commerce Marketplace Sales Value, in USD billion, & in % of Y-o-Y Change, in %, 2020-2023
- Share of B2B E-Commerce Marketplace Sales Making Up Total Electronic Sales, in % of Total Electronic Sales, 2020-2023
- Share of B2B E-Commerce Marketplace Sales Making Up Total B2B Sales, in % of Total B2B Sales, 2019-2023
- B2B Sales Origin, by Sales Value, in USD trillion, 2023e
- Breakdown of B2B Product Sales, by Channel, in %, 2023e
- Share of B2B E-Commerce Making Up Total B2B Sales, in %, 2021 & 2027f
- Share of Companies That Sell Through Third-Party Marketplaces Like Amazon, in %, December 2022
- Amazon Business Product Sales Value, in USD billion, 2022 & 2023e
- Electronic Purchasing Options In Which B2B Buyers Participate, in % of B2B Buyers, 2023e
- Breakdown of Total B2B Spending of Companies Done Via Amazon Business, in %, 2023e
- Share of B2B Buyers That Do More Than a Quarter of Their Purchasing On Amazon Business, in %, 2023e
- Share of B2B Buyers That Do More Than Half of Their Purchasing On Amazon Business, in %, 2023e
- Share of B2B Buyers That Do Not Buy Anything On Amazon Business, in %, 2023e
- Share of B2B Buyers That Buy On Other B2B Marketplaces Than Amazon Business, in %, 2023e
- Overview of Selected B2B Marketplaces, April 2024 (1 of 3)
- Overview of Selected B2B Marketplaces, April 2024 (2 of 3)
- Overview of Selected B2B Marketplaces, April 2024 (3 of 3)
- Critical Features of Selected B2B Marketplaces, April 2024 (1 of 2)
- Critical Features of Selected B2B Marketplaces, April 2024 (2 of 2)
- 6. Europe B2B E-Commerce Marketplaces Overview
- 6.1. Regional
- B2B E-Commerce Marketplace Trends, October 2024
- Overview of B2B E-Commerce Marketplaces, October 2024
- Number of Annually Founded B2B Marketplaces, in Whole Numbers, & in % of Year-on-Year Change, 2013-2023
- Number of B2B Marketplaces, by Funding Amount, in USD million, 2023e
- Number of B2B Marketplaces, by Industry, in Whole Numbers, 2023e (1 of 2)
- Number of B2B Marketplaces, by Industry, in Whole Numbers, 2023e (2 of 2)
- Breakdown of Funded B2B Marketplaces, by Country of HQ Origin, 2023e
- Share of “Freight And Logistics” Making Up the Total B2B Marketplaces, in %, 2023e
- Share of “Food And Beverages” Making Up the Total Goods B2B Marketplaces, in %, 2023e
- Share of B2B Buyers That Use B2B E-Commerce Marketplaces, in %, 2024e
- Share of E-Commerce Websites That Provide B2B Services, incl. B2B Marketplaces, in %, 2024e
- Share of E-Commerce Websites That Provide B2B Services, incl. B2B Marketplaces, That Ship Internationally in %, 2024e
- Share of B2B Companies That Are Actively Developing Their B2B Marketplace Strategy*, in %, 2024e
- Share of Existing Enterprise Marketplaces That Will Be Engaged in B2B Transactions By the End of 2024, in %, 2024e
- Share of B2B Buyers That Conduct Over One Quarter of Their Purchases on Online Marketplaces, in %, 2023
- Share of B2B Buyers That Prefer Marketplaces Over Traditional Purchasing Arrangements, in %, 2023
- B2B Marketplaces That Prioritize User Experience (UX) And User Interface (UI) Projects to Retain Sellers vs. Buyers, in % of B2B Marketplaces, 2024e
- Share of B2B Marketplaces That Use Value Added Services to Keep Sellers on the Marketplace, in %, 2023
- Share of B2B Marketplaces That Said That The Biggest Threat Faced By Their Platform Today Is Competition From Traditional Offline Suppliers, in %, 2023
- Troubles Faced by B2B E-Commerce Buyers on B2B Marketplaces, in % of B2B Buyers, 2024e
- Overview of Selected Top B2B Marketplaces, 2023e (1 of 2)
- Overview of Selected Top B2B Marketplaces, 2023e (2 of 2)
- 6.2. Scandinavia Regional
- Share of B2B Companies That Expect Sales to Happen Online, in %, 2024e
- Share of B2B Companies That Generate Sales Through E-Commerce Platforms, in %, 2024e
- 6.3. UK
- Overview of Selected Top B2B Marketplaces, 2023e (1 of 2)
- Overview of Selected Top B2B Marketplaces, 2023e (2 of 2)
- 6.4. Germany
- Overview of Selected Top B2B Marketplaces, 2023e
- 6.5. France
- Overview of Selected Top B2B Marketplaces, 2024e (1 of 2)
- Overview of Selected Top B2B Marketplaces, 2024e (2 of 2)
- 6.6. Netherlands
- Overview of Selected Top B2B Marketplaces, 2024e (1 of 2)
- Overview of Selected Top B2B Marketplaces, 2024e (2 of 2)
- 7. Latin America B2B E-Commerce Marketplaces Overview (Cont.)
- 7.1. Regional
- Overview of B2B E-Commerce Trends, October 2024 (1 of 2)
- Overview of B2B E-Commerce Trends, October 2024 (2 of 2)
- Overview of B2B Marketplaces, October 2024 (1 of 2)
- Overview of B2B Marketplaces, October 2024 (2 of 2)
- Overview of Selected B2B Platforms, October 2024 (1 of 2)
- Overview of Selected B2B Platforms, October 2024 (2 of 2)
- Profile of B2B Marketplace Amazon Business, October 2024
- Profile of B2B Marketplace EC21, October 2024
- Profile of B2B Marketplace ECVV, October 2024
- Profile of B2B Marketplace Nocnoc, October 2024
- Profile of B2B Marketplace SeeBiz, October 2024
- Profile of B2B Marketplace Truora, October 2024
- Profile of B2B Marketplace Meru, October 2024
- Profile of B2B Marketplace Sooper, October 2024
- Profile of B2B Marketplace ZAX, October 2024
- 7.2. Brazil
- Overview of Top 10 B2B Marketplaces Expected to Dominate in 2024, April 2024 (1 of 2)
- Overview of Top 10 B2B Marketplaces Expected to Dominate in 2024, April 2024 (2 of 2)
- 8. MENA B2B E-Commerce Marketplaces Overview
- 8.1. Regional
- B2B E-Commerce Marketplaces Startups Overview, October 2024
- InstaShop Acquisition of GroCart Overview, October 2024
- Overview of Selected B2B Market Expansion & Growth, October 2024
- 8.2. UAE
- B2B E-Commerce Marketplace Overview, October 2024
- Overview of Selected Top B2B E-Commerce Marketplace Tradeling, October 2024 (Part 1 of 2)
- Overview of Selected Top B2B E-Commerce Marketplace Tradeling, October 2024 (Part 2 of 2)
- 9. Africa B2B E-Commerce Marketplaces Overview
- 9.1. Regional
- Overview of B2B E-Commerce Marketplaces, October 2024
- Overview of Selected Top B2B E-Commerce Marketplace Sarafu, October 2024
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