Category: Retailing
Nigeria Retailing
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Supermarkets in Nigeria
... physical expansion strategies, instead focusing on partnerships with delivery platforms such as Glovo to boost reach. These efforts helped supermarkets maintain an edge over hypermarkets and convenience stores, despite economic headwinds. Nevertheless, d... Euromonitor International's ... Read More
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Health and Beauty Specialists in Nigeria
... in skincare, especially products with natural ingredients, helped cushion the impact. Consumers increasingly sought items with fewer harmful chemicals, such as those containing vitamins and botanical extracts. Despite competition from grocery retailers... Euromonitor International's Health ... Read More
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Direct Selling in Nigeria
... able to distinguish their offerings through multi-level marketing and personalised engagement. However, performance was negatively impacted by the high inflation rate, depreciation of the Naira, and shrinking disposable incomes, which led many consumers to seek ... Read More
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Retail in Nigeria
... broader economic reform programme, triggered sharp increases in fuel prices, exacerbating an already inflationary environment and significantly raising operational costs for retailers. These factors, coupled with steep currency depreciation and persistent electricity s... Euromonitor International's ... Read More
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General Merchandise Stores in Nigeria
... linked to elevated fuel prices. As many consumers prioritised essential goods and shopped closer to home, footfall declined. The channel also faced intensified competition from both specialist stores and e-commerce platforms offering greater convenien... Euromonitor ... Read More
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Apparel and Footwear Specialists in Nigeria
... depend on either imported goods or imported textiles for local production. As a result, although value sales rose in current terms, growth remained negative in constant terms. Informal retail channels – particularly second-hand markets and ... Read More
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Discounters in Nigeria
... options, allowing discounters to position themselves as attractive alternatives to traditional and modern retail. By expanding private label offerings that are locally sourced, discounters minimised reliance on costly imports and appealed to budge... Euromonitor International's ... Read More
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Hypermarkets in Nigeria
... Investment in new outlets was constrained, keeping hypermarkets underpenetrated and allowing other formats, such as supermarkets and discounters, to grow more rapidly. Furthermore, online marketplaces have gained traction by offering... Euromonitor International's Hypermarkets in Nigeria ... Read More
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Convenience Retailers in Nigeria
... retail value sales remained under pressure in constant terms. Convenience stores also faced growing competition from discounters, which continued to attract price-sensitive consumers with more affordable offers. Additionally, the widespread presence of traditional ret... Euromonitor ... Read More
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Retail E-Commerce in Nigeria
... accessibility, and the emergence of on-demand delivery platforms such as Glovo have supported the channel’s expansion. Fintech-led innovations in mobile payments further boosted consumer trust in online transactions... Euromonitor International's Retail E-Commerce in Nigeria report ... Read More
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Home Products Specialists in Nigeria
... consumer confidence and shrinking disposable incomes. Home improvement stores struggled the most, with declining outlet numbers amid cautious consumer spending. In contrast, demand for furnishings persisted among affluent urban consumers, supported by growing urbanis... Euromonitor ... Read More
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Nigeria Loyalty Programs Market Intelligence and Future Growth Dynamics - 50+ KPIs on Loyalty Programs Trends by End-Use Sectors, Operational KPIs, Retail Product Dynamics, and Consumer Demographics - Q1 2025 Update
... of 20.5% during 2020-2024. The loyalty market in the country will continue to grow over the forecast period and is expected to record a CAGR of 16.0% during 2025-2029. Loyalty market in the country is ... Read More
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Middle East and Africa Nutraceuticals Market, By Product Type (Applicational Foods, Applicational Beverages, Dietary Supplements, Herbal/Natural Products); By Source (Probiotics, Minerals, Vitamins, Proteins, Fibers & Specialty Carbohydrates, Others); By Application (Health & Wellness, Sports Nutrition, Personal Care & Anti-aging, Chronic Disease Management, Others); By Distribution Channel (Online Sales, Pharmacies & Drugstores, Supermarkets & Hypermarkets, Specialty Stores); By Country (Saudi Arabia, UAE, Qatar, Kuwait, South Africa, Nigeria, Algeria, Rest of MEA), Trend Analysis, Competitive Landscape & Forecast, 2019–2030
... Personal Care & Anti-aging, Chronic Disease Management, Others); By Distribution Channel (Online Sales, Pharmacies & Drugstores, Supermarkets & Hypermarkets, Specialty Stores); By Country (Saudi Arabia, UAE, Qatar, Kuwait, South Africa, Nigeria, Algeria, Rest of MEA), ... Read More
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Middle East and Africa Chocolate Market, By Product (Traditional, Artificial); By Distribution Channel (Supermarkets & Hypermarkets, Convenience Stores, Online); By Country (Saudi Arabia, UAE , Qatar, Kuwait, South Africa, Nigeria, Algeria, Rest of MEA), Trend Analysis, Competitive Landscape & Forecast, 2019–2030
... Analysis, Competitive Landscape & Forecast, 2019–2030 Middle East and Africa Chocolate Market Size to Touch Value of USD 12 Billion by 2030 Middle East and Africa Chocolate Market is flourishing because of a rising demand ... Read More
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Nigeria Social Commerce Industry Market Size and Future Growth Dynamics by Key Performance Indicators 2020 - 2029
... future growth potential, and key performance indicators. We provide in-depth trend analysis from 2020 to 2029 for critical metrics, including Gross Merchandise Value (GMV), Average Value Per Transaction (AVT), and Transaction Volume. Furthermore, the report ... Read More
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Nigeria Social Commerce Industry Market Size and Forecast by Payment Method 2020 - 2029
... payment options as of 2023, including credit card, debit card, bank transfer, prepaid card, digital & mobile wallets, other digital payments, and cash. The report further provides a detailed Gross Merchandise Value (GMV) trend analysis ... Read More
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Nigeria Social Commerce Industry Market Size and Forecast by Platforms 2020 - 2029
... report includes a breakdown of market share by platform as of 2023, specifically focusing on video commerce (live stream and pre-recorded), social network-led commerce, social reselling platforms, group buying platforms, and product review platforms. A ... Read More
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Nigeria Social Commerce Industry Market Size and Forecast by Content Formats 2020 - 2029
... types, and future growth dynamics. We delve into the Gross Merchandise Value (GMV) trends for various social commerce content formats, including live streams, gaming streams, reels, influencer marketing, and stories, providing detailed analysis from 2020 ... Read More
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Nigeria Social Commerce Market Intelligence and Future Growth Dynamics Databook – 50+ KPIs on Social Commerce Trends by End-Use Sectors, Operational KPIs, Retail Product Dynamics, and Consumer Demographics - Q3 2024 Update
... social commerce industry in Nigeria is expected to grow by 38.3% on annual basis to reach US$1,551.08 million in 2024. The social commerce industry is expected to grow steadily over the forecast period, recording a ... Read More
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Nigeria Loyalty Programs Market Intelligence and Future Growth Dynamics Databook – 50+ KPIs on Loyalty Programs Trends by End-Use Sectors, Operational KPIs, Retail Product Dynamics, and Consumer Demographics - Q3 2024 Update
... loyalty market in the country is expected to grow by 10.7% on annual basis to reach US$628.5 million in 2024. In value terms, the loyalty market in the country has recorded a CAGR of 12.4% ... Read More
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Nigeria Gift Card and Incentive Card Market Intelligence and Future Growth Dynamics (Databook) - Market Size and Forecast; Spend Analysis by Digital / e-Gift Card, Retail and Corporate Consumers, Distribution Channel, Occasions, Retail Sectors, Function (Open Loop, Closed Loop), City Type, and Demographics – Q2 2024 Update
... (Open Loop, Closed Loop), City Type, and Demographics – Q2 2024 Update According to PayNXT360, gift card industry in the country is expected to grow by 12.0% on annual basis to reach US$2.1 billion in ... Read More
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Nigeria Yogurt Drinks Market Report by Type (Regular, Fat-Free/Low-Fat, Flavored), Distribution Channel (Convenience Stores/Traditional Stores, Supermarkets and Hypermarkets, Online), Packaging Type (Plastic Bottles, Tetra Packs, Plastic Pouches), Pack Size (200 ml, 500 ml, 1 Litre, and Others), and Region 2024-2032
... and Others), and Region 2024-2032 The Nigeria yogurt drinks market size reached US$ 168.5 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 407.4 Billion by 2032, exhibiting a growth rate ... Read More
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Middle East and Africa Travel Retail Market, By Product Type (Fashion & Accessories, Jewelry & Accessories, Wine & Spirit, Food & Confectionery, Fragrances & Cosmetics, Tobacco); By Distribution Channel (Airport & Airline Shops, Seaport & Cruise Line Shops, Border Downtown Hotel Shop); By Sector (Duty Free, Duty Paid); By Region (Saudi Arabia, UAE, Qatar, Kuwait, South Africa, Nigeria, Algeria, Rest of MEA), Trend Analysis, Competitive Landscape & Forecast, 2019–2030
... Cruise Line Shops, Border Downtown Hotel Shop); By Sector (Duty Free, Duty Paid); By Region (Saudi Arabia, UAE, Qatar, Kuwait, South Africa, Nigeria, Algeria, Rest of MEA), Trend Analysis, Competitive Landscape & Forecast, 2019–2030 Middle ... Read More
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Middle East and Africa Bath and Shower Products Market, By Product Type (Bath Soaps, Body Wash/Shower Gel, Bath Additives); By Form (Solid, Gels & Jellies, Liquid); By End User (Men, Women); By Distribution Channel (Hypermarkets/ Supermarkets, Convenience Stores, Online Stores); By Country (Saudi Arabia, UAE, Qatar, Kuwait, South Africa, Nigeria, Algeria, Rest of MEA), Trend Analysis, Competitive Landscape & Forecast, 2019–2030
... Supermarkets, Convenience Stores, Online Stores); By Country (Saudi Arabia, UAE, Qatar, Kuwait, South Africa, Nigeria, Algeria, Rest of MEA), Trend Analysis, Competitive Landscape & Forecast, 2019–2030 Middle East and Africa Bath and Shower Products Market ... Read More
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Africa Malaria Treatment Market, By Treatment (Prescription Medications, Vaccines, Diagnostic Tests and Others), By Drug Type (Branded and Generic), By Route of Administration (Oral and Parental, Intravenous), By Distribution Channel (Direct Tender, Hospital Pharmacies, Retail Pharmacies, Online Pharmacies and Others), By End User (Hospitals, Specialty Clinics, Home care and Others), By Country (South Africa, Nigeria, Algeria, Rest of Africa), Trend Analysis, Competitive Landscape & Forecast, 2019–2030
... Pharmacies, Online Pharmacies and Others), By End User (Hospitals, Specialty Clinics, Home care and Others), By Country (South Africa, Nigeria, Algeria, Rest of Africa), Trend Analysis, Competitive Landscape & Forecast, 2019–2030 Africa Malaria Treatment Market ... Read More
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