GPS Navigation Device Market Size, Share, and Outlook, 2025 Report- By Type (Handheld Device, Wearable Device, Smart Watch, Others), By Application (Automotive, Aviation, Cycling, Golf, Hiking), By Distribution Channel (Online, Offline), 2018-2032

GPS Navigation Device Market Outlook
The GPS Navigation Device Market size is expected to register a growth rate of 12.7% during the forecast period from $3.74 Billion in 2025 to $8.6 Billion in 2032. The GPS Navigation Device market is a thriving business that is poised to keep growing and presents potential growth opportunities for companies across the industry value chain.
The comprehensive market research report presents 12-year historic and forecast data on GPS Navigation Device segments across 22 countries from 2021 to 2032. Key segments in the report include By Type (Handheld Device, Wearable Device, Smart Watch, Others), By Application (Automotive, Aviation, Cycling, Golf, Hiking), By Distribution Channel (Online, Offline). Over 70 tables and charts showcase findings from our latest survey report on GPS Navigation Device markets.

GPS Navigation Device Market Insights, 2025
The GPS navigation market, supported by over 275 million registered vehicles, is evolving with AI-based predictive routing, real-time traffic analytics, and Advanced Driver Assistance Systems (ADAS) integration. Companies like Garmin, TomTom, and Magellan are launching voice-activated GPS units with real-time road hazard detection, AI-powered route optimization, and V2X (vehicle-to-everything) connectivity. Additionally, the growing adoption of off-road navigation systems for adventure tourism and commercial fleet tracking is fueling demand for ruggedized, high-precision GPS devices. The surge in connected cars and smart city infrastructure is further driving demand for GPS devices with real-time geofencing, parking availability detection, and fuel-efficient route suggestions.

Five Trends that will define global GPS Navigation Device market in 2025 and Beyond
A closer look at the multi-million market for GPS Navigation Device identifies rapidly shifting consumer preferences across categories. By focusing on growth and resilience, leading GPS Navigation Device companies are prioritizing their investments across categories, markets, and geographies. The report analyses the most important market trends shaping the new landscape to support better decisions for the long and short-term future. The impact of tariffs by the US administration also significantly impact the profitability of GPS Navigation Device vendors.

What are the biggest opportunities for growth in the GPS Navigation Device industry?
The GPS Navigation Device sector demonstrated remarkable resilience over the past year across developed and developing economies. Further, the market presents significant opportunities to leverage the existing momentum towards actions by 2032. On the other hand, recent macroeconomic developments including rising inflation and supply chain disruptions are putting pressure on companies. The chapter assists users to identify growth avenues and address business challenges to make informed commercial decisions with unique insights, data forecasts, and in-depth market analyses.

GPS Navigation Device Market Segment Insights
The GPS Navigation Device industry presents strong offers across categories. The analytical report offers forecasts of GPS Navigation Device industry performance across segments and countries. Key segments in the industry include- By Type (Handheld Device, Wearable Device, Smart Watch, Others), By Application (Automotive, Aviation, Cycling, Golf, Hiking), By Distribution Channel (Online, Offline). The largest types, applications, and sales channels, fastest growing segments, and the key factors driving each of the categories are included in the report.
Forecasts of each segment across five regions are provided from 2021 through 2032 for Asia Pacific, North America, Europe, South America, Middle East, and African regions. In addition, GPS Navigation Device market size outlook is provided for 22 countries across these regions.

Market Value Chain
The chapter identifies potential companies and their operations across the global GPS Navigation Device industry ecosystem. It assists decision-makers in evaluating global GPS Navigation Device market fundamentals, market dynamics, and disruptive trends across the value chain segments.

Scenario Analysis and Forecasts
Strategic decision-making in the GPS Navigation Device industry is multi-faceted with the increased need for planning across scenarios. The report provides forecasts across three case scenarios- low growth, reference case, and high growth cases.

Asia Pacific GPS Navigation Device Market Analysis- A Promising Growth Arena for Business Expansion
As companies increasingly expand across promising Asia Pacific markets with over 4.5 billion population, the medium-to-long-term future remains robust. The presence of the fastest-growing economies such as China, India, Thailand, Indonesia, and Vietnam coupled with strengthening middle-class populations and rising disposable incomes drive the market. In particular, China and India are witnessing rapid shifts in consumer purchasing behavior. China is recovering steadily with optimistic forecasts for 2025. Further, Japanese and South Korean markets remain stable with most companies focusing on new product launches and diversification of sales channels.

The State of Europe GPS Navigation Device Industry 2025- Focus on Accelerating Competitiveness
As companies opt for an integrated agenda for competitiveness, the year 2025 presents optimistic scenarios for companies across the ecosystem. With signs of economic recovery across markets, companies are increasing their investments. Europe is one of the largest markets for GPS Navigation Device with demand from both Western Europe and Eastern European regions increasing over the medium to long-term future. Increasing omnichannel shopping amidst robust consumer demand for value purchases shapes the market outlook. The report analyses the key GPS Navigation Device market drivers and opportunities across Germany, France, the United Kingdom, Spain, Italy, Russia, and other Europe.

The US GPS Navigation Device market Insights- Vendors are exploring new opportunities within the US GPS Navigation Device industry.
Easing inflation coupled with strengthening consumer sentiment is encouraging aggressive actions from the US GPS Navigation Device companies. Market players consistently focusing on innovation and pursuing new ways to create value are set to excel in 2025. In addition, the Canadian and Mexican markets offer lucrative growth pockets for manufacturers and vendors. Focus on private-brand offerings and promotions, diversified sales channels, expansion into niche segments, adoption of advanced technologies, and sustainability are widely observed across the North American GPS Navigation Device market.

Latin American GPS Navigation Device market outlook rebounds in line with economic growth.
Underlying demand remains higher among urban consumers with an optimistic economic outlook across Brazil, Argentina, Chile, and other South and Central American countries. Increased consumer spending has been reported in Q1 -2025 and the prospects remain strong for rest of 2025. Aggressive ecosystem moves to create new sources of income are widely observed across markets in the region. Marketing activities focused on customer insights, operations, and support functions are quickly gaining business growth in the region.

Middle East and Africa GPS Navigation Device Markets- New Opportunities for Companies Harnessing Diversity
Rapid growth in burgeoning urban locations coupled with a young and fast-growing population base is attracting new investments in the Middle East and African GPS Navigation Device markets. Designing expansion and marketing strategies to cater to the local consumer base supports the market prospects. In addition to Nigeria, Algeria, South Africa, and other markets, steady growth markets in Ethiopia, Rwanda, Ghana, Tanzania, the Democratic Republic of Congo, and others present significant prospects for companies. On the other hand, Middle Eastern GPS Navigation Device markets including the UAE, Saudi Arabia, Qatar, and Oman continue to offer lucrative pockets of growth.

Competitive Landscape- How GPS Navigation Device companies outcompete in 2025?
The ability to respond quickly to evolving consumer preferences and adapt businesses to niche consumer segments remains a key growth factor. The report identifies the leading companies in the industry and provides their revenue for 2024. The market shares of each company are also included in the report. Further, business profiles, SWOT analysis, and financial analysis of each company are provided in detail. Key companies analyzed in the report include Bushnell, Cobra, DeLorme, Garmin, Magellan, Nextar, Sony, TomTom.

GPS Navigation Device Market Segmentation

By Type
Handheld Device
Wearable Device
Smart Watch
Others

By Application
Automotive
Aviation
Cycling
Golf
Hiking

By Distribution Channel
Online
Offline

Leading Companies
Bushnell
Cobra
DeLorme
Garmin
Magellan
Nextar
Sony
TomTom

Reasons to Buy the report

  • Make informed decisions through long and short-term forecasts across 22 countries and segments.
  • Evaluate market fundamentals, dynamics, and disrupting trends set to shape 2025 and beyond.
  • Gain a clear understanding of the competitive landscape, with product portfolio and growth strategies.
  • Get an integrated understanding of the entire market ecosystem and companies.
  • Stay ahead of the competition through plans for growth in a changing environment for your geographic expansion.
  • Assess the impact of advanced technologies and identify growth opportunities based on actionable data and insights.
  • Get free Excel spreadsheet and PPT versions along with the report PDF.


1. Table of Contents
List of Figures and Tables
2. Executive Summary
2.1 Key Highlights
2.1.1 GPS Navigation Device Market Size Outlook, 2018-2024 and 2025-2032
2.1.2 Largest GPS Navigation Device Market Types and Applications
2.1.3 Fastest Growing Segments
2.1.4 Potential Markets
2.1.5 Market Concentration
2.2 Market Scope and Segmentation
2.2.1 Market Scope- Segments
2.2.2 Market Scope- Countries
2.2.3 Macroeconomic and Demographic Outlook
2.2.4 Abbreviations
2.2.5 Units and Currency Conversions
3. Research Methodology
3.1 Primary Research Surveys
3.2 Secondary Data Sources
3.3 Data Triangulation
3.4 Forecast Methodology
3.5 Assumptions and Limitations
4. Introduction to Global GPS Navigation Device Market in 2025
4.1 Industry Panorama
4.2 Leading Companies Profiled in the Study
4.3 Asia Pacific Markets offer Robust Market Prospects for New Entrants
4.4 Market Dynamics
4.4.1 Market Dynamics- Trends and Drivers
4.4.2 Market Dynamics- Opportunities and Challenges
4.5 Regional Analysis
4.6 Porter’s Five Force Analysis
4.6.1 Intensity of Competitive Rivalry
4.6.2 Threat of New Entrants
4.6.3 Threat of Substitutes
4.6.4 Bargaining Power of Buyers
4.6.5 Bargaining Power of Suppliers
4.7 GPS Navigation Device Industry Value Chain Analysis
4.7.1 Stage of Value Chain
4.7.2 Key Activities of Companies
4.7.3 Companies Included in Each Stage
4.7.4 Key Insights
5. GPS Navigation Device Market Outlook to 2032
5.1 Market Size Forecast by Type, 2021-2024 and 2025-2032
5.2 Market Size Forecast by Application, 2021-2024 and 2024-2032
5.3 Market Size Forecast by Geography, 2021-2024 and 2024-2032
By Type
Handheld Device
Wearable Device
Smart Watch
Others
By Application
Automotive
Aviation
Cycling
Golf
Hiking
By Distribution Channel
Online
Offline
6. Global GPS Navigation Device Market Outlook across Growth Scenarios
6.1 Low Growth Scenario
6.2 Base/Reference Case
6.3 High Growth Scenario
6. North America GPS Navigation Device Market Size Outlook
6.1 Key Market Statistics, 2024
6.2 North America GPS Navigation Device Market Trends and Growth Opportunities
6.2.1 North America GPS Navigation Device Market Outlook by Type
6.2.2 North America GPS Navigation Device Market Outlook by Application
6.3 North America GPS Navigation Device Market Outlook by Country
6.3.1 The US GPS Navigation Device Market Outlook, 2021- 2032
6.3.2 Canada GPS Navigation Device Market Outlook, 2021- 2032
6.3.3 Mexico GPS Navigation Device Market Outlook, 2021- 2032
7. Europe GPS Navigation Device Market Size Outlook
7.1 Key Market Statistics, 2024
7.2 Europe GPS Navigation Device Market Trends and Growth Opportunities
7.2.1 Europe GPS Navigation Device Market Outlook by Type
7.2.2 Europe GPS Navigation Device Market Outlook by Application
7.3 Europe GPS Navigation Device Market Outlook by Country
7.3.2 Germany GPS Navigation Device Market Outlook, 2021- 2032
7.3.3 France GPS Navigation Device Market Outlook, 2021- 2032
7.3.4 The UK GPS Navigation Device Market Outlook, 2021- 2032
7.3.5 Spain GPS Navigation Device Market Outlook, 2021- 2032
7.3.6 Italy GPS Navigation Device Market Outlook, 2021- 2032
7.3.7 Russia GPS Navigation Device Market Outlook, 2021- 2032
7.3.8 Rest of Europe GPS Navigation Device Market Outlook, 2021- 2032
8. Asia Pacific GPS Navigation Device Market Size Outlook
8.1 Key Market Statistics, 2024
8.2 Asia Pacific GPS Navigation Device Market Trends and Growth Opportunities
8.2.1 Asia Pacific GPS Navigation Device Market Outlook by Type
8.2.2 Asia Pacific GPS Navigation Device Market Outlook by Application
8.3 Asia Pacific GPS Navigation Device Market Outlook by Country
8.3.1 China GPS Navigation Device Market Outlook, 2021- 2032
8.3.2 India GPS Navigation Device Market Outlook, 2021- 2032
8.3.3 Japan GPS Navigation Device Market Outlook, 2021- 2032
8.3.4 South Korea GPS Navigation Device Market Outlook, 2021- 2032
8.3.5 Australia GPS Navigation Device Market Outlook, 2021- 2032
8.3.6 South East Asia GPS Navigation Device Market Outlook, 2021- 2032
8.3.7 Rest of Asia Pacific GPS Navigation Device Market Outlook, 2021- 2032
9. South America GPS Navigation Device Market Size Outlook
9.1 Key Market Statistics, 2024
9.2 South America GPS Navigation Device Market Trends and Growth Opportunities
9.2.1 South America GPS Navigation Device Market Outlook by Type
9.2.2 South America GPS Navigation Device Market Outlook by Application
9.3 South America GPS Navigation Device Market Outlook by Country
9.3.1 Brazil GPS Navigation Device Market Outlook, 2021- 2032
9.3.2 Argentina GPS Navigation Device Market Outlook, 2021- 2032
9.3.3 Rest of South and Central America GPS Navigation Device Market Outlook, 2021- 2032
10. Middle East and Africa GPS Navigation Device Market Size Outlook
10.1 Key Market Statistics, 2024
10.2 Middle East and Africa GPS Navigation Device Market Trends and Growth Opportunities
10.2.1 Middle East and Africa GPS Navigation Device Market Outlook by Type
10.2.2 Middle East and Africa GPS Navigation Device Market Outlook by Application
10.3 Middle East and Africa GPS Navigation Device Market Outlook by Country
10.3.1 Saudi Arabia GPS Navigation Device Market Outlook, 2021- 2032
10.3.2 The UAE GPS Navigation Device Market Outlook, 2021- 2032
10.3.3 Rest of Middle East GPS Navigation Device Market Outlook, 2021- 2032
10.3.4 South Africa GPS Navigation Device Market Outlook, 2021- 2032
10.3.5 Egypt GPS Navigation Device Market Outlook, 2021- 2032
10.3.6 Rest of Africa GPS Navigation Device Market Outlook, 2021- 2032
11. Company Profiles
11.1 Leading 10 Companies
Bushnell
Cobra
DeLorme
Garmin
Magellan
Nextar
Sony
TomTom
11.2 Overview
11.3 Products and Services
11.4 SWOT Profile
12. Appendix
12.1 Subscription Options
12.2 Customization Options
12.3 Publisher Details

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