Artificial Intelligence (AI) Market Research Reports & Industry Analysis

This IDC Market Perspective provides IDC's views, learnings, perspectives, and advice from NTT DATA's Analyst Forum held February 5–6, 2026, in Frisco, Texas. It summarizes several keynote and presentation sessions where IDC heard from multiple speakers. The event started with keynotes from CEO Abhi ...

This IDC Market Note summarizes the quantum computing announcements made by NVIDIA at GTC 2026 and highlights its strategy in positioning quantum as a coprocessor within AI-driven supercomputing. NVIDIA's focus on architecture, software, and AI integration is driving ecosystem alignment and advancin ...

This IDC Perspective discusses how NRF 2026 marked a turning point on the road to agentic/AI-fueled retailing, taking a step forward from the experimentation stage to execution. Dominant themes arose around the critical need for a modernized unified data foundation to support successful AI/agentic A ...

This IDC Market Note examines AI model providers' shift from research-centric organizations to ecosystem orchestrators in 2026, indicated by accelerated investment in partner programs to drive enterprise adoption. Partners supply the industry depth, workflow integration, governance, and operational ...

As artificial intelligence (AI) moves from experimentation to enterprise deployment, growth is no longer limited by access to models. It is increasingly shaped by how well organizations can scale, govern, and monetize AI in real operating environments. The AI technologies and platforms market is ent ...

This IDC Perspective examines why AI agents deployed across customer experience (CX) functions like marketing, sales, advertising, digital commerce, customer support, and field service systems require dedicated context foundation beyond unified customer data. It defines the three architectural found ...

This IDC Perspective explores how agentic AI is set to transform digital banking by moving beyond generative AI's information delivery to autonomous execution of transactions and personalized customer engagement. It highlights agentic AI's potential to streamline onboarding, enhance security, orches ...

This IDC Market Perspective provides insights from the ISE 2026 event, which demonstrated that smart office strategy is evolving from endpoint innovation to integrated, AI-enabled room systems designed for scale. Vendors are embedding intelligence into devices, standardizing room portfolios, strengt ...

This IDC Market Perspective highlights the growing importance of experience-level agreements (XLAs) in the age of agentic AI. Experience-level agreements are emerging as the blueprint for human-AI collaboration — shifting performance measurement beyond static service metrics to dynamic, context-awar ...

This IDC Market Perspective examines how experience-level agreements (XLAs) are rapidly becoming central to employee experience (EX) in the era of agentic AI. XLAs are shifting focus from technical metrics to human-centric outcomes such as creativity, trust, and productivity. As AI becomes deeply em ...

This IDC Market Perspective examines the annual Cisco Live EMEA 2026 event that occurred in Amsterdam, the Netherlands. In the event, Cisco showed how its strategy has shifted to a unified platform approach, integrating silicon, systems, software, and services to accelerate AI adoption while ensurin ...

This IDC Perspective provides an overview of key manufacturing topics discussed at the RELEX Live event in London on March 5, 2026. It focuses on developments in the company’s advanced production planning and scheduling (APS) and agentic AI solutions.“Reactive ‘firefighting’ is being replaced by sel ...

This IDC Perspective explores the growing enterprise interest in agentic AI for business process services, highlighting its advanced capabilities in planning, perception, tool usage, and memory compared with GenAI. While adoption is rising, with over 80% of enterprises exploring or using agentic AI, ...

This IDC Market Perspective summarizes the most notable database supplier initiatives completed in 2025 and explains how they collectively signal a shift from databases for AI experiments to databases for AI execution. Across the market in 2025, vendors expanded integrated vector search and hybrid r ...

This IDC Market Perspective highlights the ALM market, which is rapidly embracing GenAI and emerging agentic AI, with strong user adoption driven by predictive maintenance gains and unmet demand for embedded, domain-specific AI capabilities within ALM platforms."IDC global survey data indicates that ...

This IDC Market Note discusses Enterprise Connect 2026. Enterprise Connect 2026 underscored a shift in enterprise communications from productivity-focused tools to AI-driven execution platforms. Vendors highlighted agentic AI as the central theme, emphasizing autonomous workflows, integrated systems ...

This IDC study sets out to break down generic skill categories into tangible, trainable capabilities. These include the ability to organize messy business questions into agent-sized tasks, explaining AI-assisted decisions to skeptical stakeholders, spotting when output needs human review and knowing ...

In this Market Note, IDC distills insights from the Tata Communications analyst roundtable held in Mumbai on January 30, 2026 and examines how the company is engineering AI-ready digital foundations through its Digital Fabric. The note assesses how Tata Communications is evolving from being a connec ...

This IDC Perspective brings forward some of the lessons learned as well as recommendations for those considering AI-enabled ERP systems. Organizations are embracing the new AI-powered digital world with an extreme focus on speed, scale, and agility. IDC's ERP MarketScape series of 2025 finds that ma ...

This IDC Market Perspective looks at how enterprises IT operations teams plan to use AI-enabled endpoint device management tools to address problems existing in today’s enterprise patch management environments. "With the introduction of advanced AI-based capabilities into endpoint management teams a ...

This IDC Perspective discusses how the rapid AI growth since 2022 has prompted nations to prioritize AI sovereignty, complicating global operations for CIOs. IDC’s Sovereign AI Framework helps executives navigate these geopolitical and regulatory risks. By utilizing this framework, organizations can ...

This IDC Perspective brings forward some of the lessons learned as well as recommendations for those considering AI-enabled PSA systems. Organizations are embracing the new AI-powered digital world with an extreme focus on speed, scale, and agility. The 2025–2026 IDC MarketScape series for AI-enable ...

This IDC Market Perspective examines how sophisticated AI-powered admin portals drive purchase decisions, reduce total cost of ownership, and create sticky customer relationships that extend far beyond the basic meeting experience. In the increasingly commoditized unified communications and collabor ...

This IDC Perspective explores how AI is transforming supply chain execution from siloed, spreadsheet-driven processes to intelligent, adaptive, and autonomous operations. "The supply chains that will thrive tomorrow are those that approach AI as a strategic, enterprisewide transformation, using it t ...

This IDC Market Perspective discusses SAP’s 4Q25 and full year 2025 results. SAP 4Q25 earnings and full year 2025 finds cloud and business AI setting up 2026. This document is a review of the earnings so organizations can understand what it means to them. It also discusses the new clients SAP is rep ...