IT Spending Market Research Reports & Industry Analysis

Advertising on Connected TV This IDC Perspective focuses on advertising on CTV. Advertising revenue across local U.S. media will decline by 0.5% in the coming year, projects the latest forecast from BIA Advisory Services. In addition, buyers estimate spending less on traditional cable and broadcast ...

Radical Reskilling: Maximizing Hybrid Team Success for the Future of Work This IDC Perspective discusses how and why a robust reskilling program amps up organizational success. Especially relevant to today's post-COVID-19 pandemic hybrid and remote workplace, reskilling programs help organizations m ...

PLM Priorities for Large Product Manufacturers — Analysis of Projects from Systems Integrators and Strategic Consultants This IDC Perspective analyzes and highlights digital transformation projects for PLM completed by systems integrators and strategic consultants over a three-year period. Projects ...

Future-Readying Operations — How IT and Engineering Services Partners Can Help Accelerate Your Journey This IDC Perspective leverages customer survey feedback to understand operations and other business challenges that organizations face today. It highlights the need for organizations to analyze and ...

Driving Healthcare Consumer Experience and Engagement Through Technology This IDC Perspective examines the next frontier in customer experience: the precarious balancing act of technology-augmented workflows and supported journeys paired with empathy at scale that sustains the humanization of health ...

Learning from Ukraine: Building a Framework to Safeguard Governments' Critical Data This IDC Perspective introduces the idea that governments must manage an exponential amount of data that are vital to their daily activities in fostering citizen-centric services. While sensitive data (particularly t ...

The Convergence of Networking and Security in Europe This IDC Market Perspective looks at the emerging convergence of networking and security. IDC research shows that enterprise network operators are increasingly looking toward their networking vendors for security solutions. In addition to the pote ...

Five Key Unified Communications and Collaboration Trends for 2023 This IDC Perspective provides insight for technology buyers into five key areas that we feel will impact the worldwide unified communications and collaboration (UC&C) market in 2023 and beyond."Although expectations are that orga ...

Compliance: Why It Can Be a Challenge! This IDC Perspective gives some background and understanding on why compliance is a big deal to the office of the CFO and why there is healthy tension with new technology. There are a few things companies and technology companies can do to get prepared for disc ...

Event Stream Processing Comes of Age in Europe This IDC Perspective on event stream processing covers how and why the market is growing very strongly in Europe. But just as notably, the variety of use cases has expanded immeasurably. Once used predominantly in financial services, it's now common in ...

The Pressure to Deliver Results from Digital Innovation: Bridging Software to Business Outcomes This IDC Perspective examines the approaches to solving challenges that enterprises face when delivering results from their investments in digital innovation initiatives."Our research highlights that CEOs ...

IDC PlanScape: Change Leadership to Influence the Board of Directors This IDC PlanScape discusses change leadership to influence the board of directors."There are specific actions and behaviors that IT leaders can take to build relationships of trust with the board of directors. In parallel, as IT ...

Operationalizing SBOMs to Secure Your Software Supply Chain This IDC Perspective presents the challenges around operationalizing software bill of materials (SBOMs) that organizations face and that are impeding broader adoption. Frameworks, open source projects, and commercial products looking to add ...

The Biden–Harris Administration's Bold National Cybersecurity Strategy Is Poised to Reshape the Future Digital Ecosystem This IDC Perspective looks at the Biden–Harris administration's release of its National Cybersecurity Strategy (NCS) on March 2, 2023, which seeks to address profound shifts in th ...

Reimagining Approaches to B2B Integration to Support the Future of Industry Ecosystems This IDC Perspective investigates how modernizing B2B is essential to both a broader automation strategy and a broader ecosystem integration strategy. It discusses the need to integrate within industry ecosystems, ...

Governments as Contributors, Enablers, and Regulators of Data Spaces This IDC Perspective analyzes the evolution of the European data spaces vision and elaborates on the potential roles of governments as regulators, contributors, and enablers of such a vision."Senior government leaders should not wa ...

Organizational Network Analysis as a Strategic Workplace and Workforce Tool This IDC Perspective provides insights into organizational network analysis as a strategic workplace and workforce tool. Organizational network analysis is a tool that most organizations can benefit from implementing in thei ...

IDC PlanScape: Change Leadership to Influence LOB Executives This IDC PlanScape describes specific things IT leaders can do to develop and increase their change leadership with LOB leaders. "IT leaders who seize this opportunity will serve their organizations well. IT leaders who do not will hurt th ...

IDC PeerScape: Future of Industry Ecosystems Practices for Using Industry Clouds to Connect with Partners This IDC PeerScape outlines best practices for resolving the common challenges that organizations face when working with their ecosystem partners through the use of industry cloud platforms. "Th ...

Turning Data into Social Value for Sustainable and Responsible Retail This IDC Perspective highlights the importance of sustainability and social responsibility for retailers and the role of data in achieving environmental, social, and governance (ESG) goals. It shows that digital transformation and ...

Understanding Partner Challenges: Highlights from IDC's 1Q23 Partner Advisory Board Session This IDC Market Perspective summarizes a discussion among partners that joined IDC's quarterly Partner Advisory Board in January 2023. During the discussion, partners from EMEA representing a variety of vendo ...

Future of Digital Infrastructure: 2023 Trends Driving As-a-Service (XaaS) Growth This IDC Perspective covers the market trends that are driving everything as-a-service (XaaS) adoption in 2023 to facilitate organizations' digital transformation (DX) goals. IT infrastructure is one of the crucial pil ...

Enterprise Perceptions of the Importance of Software Vendor Customer Success Services This IDC Perspective discusses the importance of customer success services in enterprise decision making in enterprise software."Increasing market maturity and product commoditization, combined with the challenging ...

End-User Perceptions of the Value Delivery of Software Vendor Customer Success Services This IDC Perspective discusses enterprise perceptions of the value of software applications vendor customer success services. End users appreciate vendors' customer success services, but there are various quality ...

An Introduction to Generative AI and Enterprise Adoption: Perspectives from IDC's Global CIO Advisory Board — January 2023 Edition This IDC Perspective includes summary from a CIO advisory board presentation on generative AI by Ritu Jyoti and includes insights from the CIOs on where they are with th ...