2026 Global: 2D Image Barcode Reader Market -Competitive Review (2032) report
Description
The 2026 Global: 2D Image Barcode Reader Market -Competitive Review (2031) report features the global market size and projected growth/decline data for the period 2021 through 2032. The report primarily provides an examination of the business strategies for the ten largest global companies in the market and how their strategies differ.
Perry/Hope Partners' reports provide the most accurate industry forecasts based on our proprietary economic models. Our forecasts project the product market size nationally and by regions for 2021 to 2032 using regression analysis in our modeling. and Perry/Hope is the only market research publisher that utilizes both longitudinal (historical) and vertical (from market section to market division to market class) analysis, since we study every manufactured product in the countries we analyze. The report also provides written analysis on the market definition, market segments, and SWOT analysis (market strengths, weaknesses, opportunities, and threats).
The market study aims at estimating the market size and the growth potential of this market. Topics analyzed within the report include a detailed breakdown of the global markets for 2d image barcode reader market by geography and historical trend. The scope of the report extends to sizing of the 2d image barcode reader market market and global market trends with market data for 2024 as the base year, 2025 and 2026 as the estimate years with projection of CAGR from 2027 to 2032.
The report also features a list of the top ten largest global players in the market. A review of each company includes 1) an estimate of the market share, 2) a listing of the products and/or services in the market, and 3) the features of these products and/or services in the market. The report has a chapter on Comparative Business Strategies for the largest four players. An example of the Comparative Business Strategies analysis would be -- How does Netflix's business strategy to expand its market share in the global online streaming compare to Amazon Prime's business strategy through its video products and services?
The ten market players in this report and a brief synopsis of their participation in the market are:
Cognex Corporation, Zebra Technologies, Honeywell International, Datalogic S.p.A., Keyence Corporation, Denso Wave, Omron (including Microscan), Newland Auto-ID, Socket Mobile, and Scandit are among the ten major companies shaping the global 2D image barcode reader market, each distinguished by product breadth, industry focus, and technological strengths. Cognex leads in machine-vision–based barcode readers and fixed-mount systems for high-speed industrial automation, emphasizing high read rates and on-device decoding for logistics and manufacturing applications. Zebra Technologies offers an extensive portfolio of handheld, fixed, and wearable 2D imagers with strong enterprise integration, rugged designs, and a large service ecosystem that secures its leadership across retail, healthcare, and warehousing. Honeywell combines laser and advanced imaging technologies in durable 2D scanners tailored to warehouses and industrial environments, leveraging scale and lifecycle support to serve mission-critical deployments.
Datalogic brings long-standing expertise in industrial and retail imagers, focusing on ergonomic handhelds and OEM modules that balance accuracy with affordability for point-of-sale and manufacturing contexts. Keyence supplies high-performance vision and barcode systems with compact fixed-mount readers and fast decoding optimized for electronics and automotive assembly lines, targeting customers that demand precision and low-latency read performance. Denso Wave, inventor of the QR code, supplies robust industrial-grade readers and integrated solutions for logistics and production environments, with deep ties to Japanese manufacturing ecosystems. Omron, including its Microscan lineage, concentrates on embedded and machine-vision readers for factory automation and traceability, offering tightly integrated sensor-to-control workflows for quality and process control.
Newland Auto-ID and Socket Mobile represent contrasting but complementary strengths: Newland as a large Asia-based vendor offering cost-competitive, feature-rich handheld and fixed 2D imagers for large-scale retail and logistics rollouts, and Socket Mobile as a niche specialist in lightweight Bluetooth 2D scanners aimed at mobile POS, field service, and SMB use cases. Scandit differentiates through software-first imaging and SDKs that turn smartphone cameras into enterprise-grade 2D barcode readers, enabling rapid deployment in mobile commerce, delivery, and inventory workflows where BYOD and software flexibility matter. Collectively these ten companies cover the spectrum from embedded OEM modules and ruggedized industrial imagers to handheld, wearable, and software-based 2D scanning solutions, and competing priorities across speed, durability, integration, and cost determine vendor selection by industry and application.
Perry/Hope Partners' reports provide the most accurate industry forecasts based on our proprietary economic models. Our forecasts project the product market size nationally and by regions for 2021 to 2032 using regression analysis in our modeling. and Perry/Hope is the only market research publisher that utilizes both longitudinal (historical) and vertical (from market section to market division to market class) analysis, since we study every manufactured product in the countries we analyze. The report also provides written analysis on the market definition, market segments, and SWOT analysis (market strengths, weaknesses, opportunities, and threats).
The market study aims at estimating the market size and the growth potential of this market. Topics analyzed within the report include a detailed breakdown of the global markets for 2d image barcode reader market by geography and historical trend. The scope of the report extends to sizing of the 2d image barcode reader market market and global market trends with market data for 2024 as the base year, 2025 and 2026 as the estimate years with projection of CAGR from 2027 to 2032.
The report also features a list of the top ten largest global players in the market. A review of each company includes 1) an estimate of the market share, 2) a listing of the products and/or services in the market, and 3) the features of these products and/or services in the market. The report has a chapter on Comparative Business Strategies for the largest four players. An example of the Comparative Business Strategies analysis would be -- How does Netflix's business strategy to expand its market share in the global online streaming compare to Amazon Prime's business strategy through its video products and services?
The ten market players in this report and a brief synopsis of their participation in the market are:
Cognex Corporation, Zebra Technologies, Honeywell International, Datalogic S.p.A., Keyence Corporation, Denso Wave, Omron (including Microscan), Newland Auto-ID, Socket Mobile, and Scandit are among the ten major companies shaping the global 2D image barcode reader market, each distinguished by product breadth, industry focus, and technological strengths. Cognex leads in machine-vision–based barcode readers and fixed-mount systems for high-speed industrial automation, emphasizing high read rates and on-device decoding for logistics and manufacturing applications. Zebra Technologies offers an extensive portfolio of handheld, fixed, and wearable 2D imagers with strong enterprise integration, rugged designs, and a large service ecosystem that secures its leadership across retail, healthcare, and warehousing. Honeywell combines laser and advanced imaging technologies in durable 2D scanners tailored to warehouses and industrial environments, leveraging scale and lifecycle support to serve mission-critical deployments.
Datalogic brings long-standing expertise in industrial and retail imagers, focusing on ergonomic handhelds and OEM modules that balance accuracy with affordability for point-of-sale and manufacturing contexts. Keyence supplies high-performance vision and barcode systems with compact fixed-mount readers and fast decoding optimized for electronics and automotive assembly lines, targeting customers that demand precision and low-latency read performance. Denso Wave, inventor of the QR code, supplies robust industrial-grade readers and integrated solutions for logistics and production environments, with deep ties to Japanese manufacturing ecosystems. Omron, including its Microscan lineage, concentrates on embedded and machine-vision readers for factory automation and traceability, offering tightly integrated sensor-to-control workflows for quality and process control.
Newland Auto-ID and Socket Mobile represent contrasting but complementary strengths: Newland as a large Asia-based vendor offering cost-competitive, feature-rich handheld and fixed 2D imagers for large-scale retail and logistics rollouts, and Socket Mobile as a niche specialist in lightweight Bluetooth 2D scanners aimed at mobile POS, field service, and SMB use cases. Scandit differentiates through software-first imaging and SDKs that turn smartphone cameras into enterprise-grade 2D barcode readers, enabling rapid deployment in mobile commerce, delivery, and inventory workflows where BYOD and software flexibility matter. Collectively these ten companies cover the spectrum from embedded OEM modules and ruggedized industrial imagers to handheld, wearable, and software-based 2D scanning solutions, and competing priorities across speed, durability, integration, and cost determine vendor selection by industry and application.
Table of Contents
32 Pages
- 1.0 Scope of Report and Methodology
- 2.0 Market SWOT Analysis and Players
- 2.1 Market Definition
- 2.2 Market Segments
- 2.3 Market Strengths
- 2.4 Market Weaknesses
- 2.5 Market Threats
- 2.6 Market Opportunities
- 2.7 Major Players
- 3.0 Competitive Analysis
- 3.1 Market Player 1
- 3.2 Market Player 2
- 3.3 Market Player 3
- 3.4 Market Player 4
- 3.5 Market Player 5
- 3.6 Market Player 6
- 3.7 Market Player 7
- 3.8 Market Player 8
- 3.9 Market Player 9
- 3.10 Market Player 10
- 4.0 Comparative Business Strategies
- 4.1 Comparative Business Strategies of Player 1 and 2
- 4.2 Comparative Business Strategies of Player 1 and 3
- 4.3 Comparative Business Strategies of Player 1 and 4
- 4.4 Comparative Business Strategies of Player 2 and 3
- 4.5 Comparative Business Strategies of Player 2 and 4
- 4.6 Comparative Business Strategies of Player 3 and 4
- 5.0 Appendix
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