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Online Grocery Shopping in the U.S., 2nd Edition

Publisher Packaged Facts
Published Oct 08, 2018
Length 109 Pages
SKU # LA15643872

Description

Online Grocery Shopping in the U.S., 2nd Edition

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The U.S. online grocery market has been rapidly expanding in recent years due to increased smartphone usage, better website and mobile interfaces, and expansion of crowdsourced business models. With a focus on “what’s next” – along with bringing decades of food and beverage market perspective and analysis to the table – Online Grocery Shopping in the U.S., 2nd Edition is packed with quantitative and qualitative projections to help food and beverage producers, retailers, packaging companies, investors, and service providers gauge consumer perspectives and opportunities for growth in a rapidly evolving and competitive market.
  • After Amazon’s June 2017 acquisition of Whole Foods, the online grocery market has been changing rapidly as store-based grocers have raced to compete with Amazon in the online grocery space.
  • Walmart is taking drastic measures to expand its online grocery services and offer store pickup options at all of its stores across the U.S. in order to become the top online grocery provider.
  • Pickup is becoming a favored option for receiving online orders to solve the last-mile delivery problem.
  • Creating online marketplaces and collaborating with local producers can convince more customers to shop for groceries online if they are supporting local businesses.
  • Baby Boomers and the Silent Generation are least likely to do their grocery shopping online, but represent a major marketing opportunity because they may have mobility issues that limit their ability to drive to a store or to carry groceries.
Online Grocery Shopping in the U.S., 2nd Edition delivers actionable predictions and recommendations designed to guide retailers, service providers, food marketers, and investors in making business decisions by providing data and insights about the online grocery market.


Table of Contents

109 Pages
    • Three Factors Spur Rapidly Increasing Sales
    • Key Consumer Trends
    • How Are People Ordering Online?
    • What Are Online Grocery Shoppers Purchasing?
    • The Key Players
    • Scope
    • Methodology
    • Highlights
    • Key Trends
    • Highlights
    • Historical Online Grocery Market
    • Online Grocery Market Forecast
    • Share of the Market by Retailer Category
    • Share of the Market by Product Category
    • Share of the Market by Type of Grocery Delivery
    • Highlights
    • Mergers & Acquisitions
    • Market Share
    • Most Commonly Used Online Grocers
    • Online-Based Stores
    • Third-Party Pack & Deliver Services
    • Store-Based Online Grocery Providers
    • Grocery Private Labels
    • Highlights
    • Market Penetration and Reasons for Ordering Online
    • Online Grocery Shopping Availability
    • Online Order Frequency
    • Consumer Insights on Websites, Apps, and Interfaces
    • Devices Used to Order Online
    • Creating the Perfect Virtual Store
    • Highlights
    • Income the Most Important Demographic Characteristic
    • Children a Major Factor in Online Grocery Shopping
    • Age Another Important Characteristic
    • Race Also Determines Who Shops for Groceries Online
    • Gender Is A Factor Because of Who Does the Shopping Overall
    • Geographic Trends in Online Grocery Shopping
    • Specialty Foods Store Shoppers Most Likely to Shop for Groceries Online
    • Highlights
    • Food Characteristics Valued Most by Consumers
    • Online Grocery Shoppers More Likely to Enjoy Grocery Shopping
    • Online Grocery Shoppers Have Hesitant Trust in Providers
    • Convenience Is the Main Driver for Buying Groceries Online
    • Packaging Is a Major Concern for Consumers Who Shop Online
    • A Personal Touch Makes Customers Feel Valued
    • Opportunity: Appeal To Consumers Who Do Not Shop Online At All
    • Why Do So Many Online Shoppers Not Shop for Groceries Online?
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