Malted Wheat Flour Market - Growth, Trends, COVID-19 Impact, and Forecasts (2022 - 2027)
The global malted wheat flour market is growing at a CAGR of 5.2% during the forecast period (2019-2024).
Key HighlightsThe popularity for the brewing industries have experienced a significant growth during the past few years, thus boosting the malted wheat flour market. Consumers across the world are seeking distinctive and flavorful beers, which is pushing the market for hopped malt extrct in the beer market space. Moreover, the increasing development of microbreweries and the growing production of craft beer has led to growing demand for specialty malts. The National Brewers Association revealed that as of January 2018, the consumption of malt by the US craft brewers was approximately 40% of the total malt consumed by all the brewers in the United States.
Europe & North America to drive the marketCountries like United Kingdom, Germany, and United States from the European and North American region are mostly dominating the market owing to the increasing demand for alcoholic beverages in these regions. Also, the government initiatives to incorporate new breweries has been boosting the market growth, resulting into a double-digit growth till 2017 in the United States, and the number of small, independent breweries, microbreweries, and brewpubs increased to 7,346 in 2018 as per the data revealed by the Brewers Association.
Competitive LandscapeThe malted wheat flour market is consolidated in nature having few numbers of domestic and multinational player competing for market share. Companies focusing on new product launch with healthier ingredients/organic claim along with acquisition, merger, partnership and expansions as their key marketing strategy.
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