
Point-of-use Water Treatment Systems - Company Evaluation Report, 2025 (Abridged Report)
Description
The Point-Of-Use Water Treatment Systems Companies Quadrant is a comprehensive industry analysis that provides valuable insights into the global market for Point-Of-Use Water Treatment Systems. This quadrant offers a detailed evaluation of key market players, technological advancements, product innovations, and emerging trends shaping the industry. MarketsandMarkets 360 Quadrants evaluated over 100 companies, of which the Top 13 Point-Of-Use Water Treatment Systems Companies were categorized and recognized as quadrant leaders.
The point-of-use water treatment systems market is projected to grow steadily throughout the forecast period, primarily due to rising concerns over water safety and the risks associated with waterborne diseases. Continued water contamination from industrial discharge, aging infrastructure, agricultural runoff, and inadequate treatment in several regions is prompting consumers to take individual action to ensure the cleanliness of their drinking water. Given the wide variability in water quality, especially in developing economies, many individuals are adopting point-of-use solutions to protect themselves from harmful bacteria, viruses, heavy metals, and chemical pollutants. Rapid urbanization in regions such as Asia Pacific, the Middle East & Africa, and Latin America is contributing to market expansion. As urban populations rise and water resources become increasingly strained, there is a growing demand for compact, easy-to-install, and cost-effective purification systems. A growing middle class, combined with increasing disposable income in emerging nations, is encouraging more consumers to invest in advanced water purifiers that enhance their quality of life and overall well-being. Government initiatives focused on promoting safe water, improving public health, and enforcing strict water quality standards are also expected to support market growth.
Point-of-use water treatment systems are appliances installed at individual or multiple taps to deliver high-quality water free from contaminants such as chlorine, iron, sulfur, and dissolved solids. This treated water is suitable for drinking, cooking, and other domestic or commercial uses. These compact purification or filtration units are placed at the point where water is consumed—such as kitchen sinks, faucets, or portable pitchers—ensuring immediate access to clean and safe water.
The 360 Quadrant maps the Point-Of-Use Water Treatment Systems companies based on criteria such as revenue, geographic presence, growth strategies, investments, and sales strategies for the market presence of the Point-Of-Use Water Treatment Systems quadrant. The top criteria for product footprint evaluation included By DEVICE (Tabletop Pitchers, Counter-Top Units, under-the-Sink Filters, Faucet-Mounted Filters, Free-Standing Water Purifiers, Whole HoUse Water Treatment, Other Devices), By TECHNOLOGY (Reverse Osmosis Systems, Ultrafiltration Systems, Distillation, Disinfection, Activated Carbon, Ion Exchange, Other Technologies), By APPLICATION (Residential, Non-Residential), and By SALES CHANNEL (Direct Sales, Distributor (Third-Party Sales)).
Key Players
Key players in the Point-Of-Use Water Treatment Systems market include major global corporations and specialized innovators such as Pentair, Eureka Forbes, Panasonic Holdings Corporation, Lg Electronics, A. O. Smith, Toray Industries, Inc., Whirlpool Corporation, Coway Co., ltd., Havells India Limited, Kent Ro Systems Ltd., Grupo Rotoplas, S.a.b. De C.v, 3m, and Ab Electrolux. These companies are actively investing in research and development, forming strategic partnerships, and engaging in collaborative initiatives to drive innovation, expand their global footprint, and maintain a competitive edge in this rapidly evolving market.
Top 3 Companies
Pentair
Pentair focuses on providing sustainable water treatment solutions for residential and commercial needs. The company has a robust product portfolio that includes pressure tanks, valves, and various types of filtration systems. Pentair is divided into segments like Flow, Water Solutions, and Pool, ensuring a comprehensive approach to water management. The company's acquisitions and partnerships have expanded their product portfolio, aiding its ranking and positioning in the market.
LG Electronics
LG Electronics is a global leader in home appliances, offering point-of-use water treatment products within its Home Appliance & Air Solution segment. The company's vast subsidiary network facilitates a strong market foothold across multiple regions, including North America, Asia, and Europe. The company’s strategy involves frequent product launches and leveraging their technological capabilities to maintain competitiveness.
A.O. Smith
A.O. Smith maintains a focus on residential and commercial water treatment products, with a strong presence in North America. It has strategically expanded through acquisitions, strengthening its market share and company positioning. The company's focus on technological innovation and quality helps it cater to diverse consumer needs, enhancing its market share against competitive threats.
The point-of-use water treatment systems market is projected to grow steadily throughout the forecast period, primarily due to rising concerns over water safety and the risks associated with waterborne diseases. Continued water contamination from industrial discharge, aging infrastructure, agricultural runoff, and inadequate treatment in several regions is prompting consumers to take individual action to ensure the cleanliness of their drinking water. Given the wide variability in water quality, especially in developing economies, many individuals are adopting point-of-use solutions to protect themselves from harmful bacteria, viruses, heavy metals, and chemical pollutants. Rapid urbanization in regions such as Asia Pacific, the Middle East & Africa, and Latin America is contributing to market expansion. As urban populations rise and water resources become increasingly strained, there is a growing demand for compact, easy-to-install, and cost-effective purification systems. A growing middle class, combined with increasing disposable income in emerging nations, is encouraging more consumers to invest in advanced water purifiers that enhance their quality of life and overall well-being. Government initiatives focused on promoting safe water, improving public health, and enforcing strict water quality standards are also expected to support market growth.
Point-of-use water treatment systems are appliances installed at individual or multiple taps to deliver high-quality water free from contaminants such as chlorine, iron, sulfur, and dissolved solids. This treated water is suitable for drinking, cooking, and other domestic or commercial uses. These compact purification or filtration units are placed at the point where water is consumed—such as kitchen sinks, faucets, or portable pitchers—ensuring immediate access to clean and safe water.
The 360 Quadrant maps the Point-Of-Use Water Treatment Systems companies based on criteria such as revenue, geographic presence, growth strategies, investments, and sales strategies for the market presence of the Point-Of-Use Water Treatment Systems quadrant. The top criteria for product footprint evaluation included By DEVICE (Tabletop Pitchers, Counter-Top Units, under-the-Sink Filters, Faucet-Mounted Filters, Free-Standing Water Purifiers, Whole HoUse Water Treatment, Other Devices), By TECHNOLOGY (Reverse Osmosis Systems, Ultrafiltration Systems, Distillation, Disinfection, Activated Carbon, Ion Exchange, Other Technologies), By APPLICATION (Residential, Non-Residential), and By SALES CHANNEL (Direct Sales, Distributor (Third-Party Sales)).
Key Players
Key players in the Point-Of-Use Water Treatment Systems market include major global corporations and specialized innovators such as Pentair, Eureka Forbes, Panasonic Holdings Corporation, Lg Electronics, A. O. Smith, Toray Industries, Inc., Whirlpool Corporation, Coway Co., ltd., Havells India Limited, Kent Ro Systems Ltd., Grupo Rotoplas, S.a.b. De C.v, 3m, and Ab Electrolux. These companies are actively investing in research and development, forming strategic partnerships, and engaging in collaborative initiatives to drive innovation, expand their global footprint, and maintain a competitive edge in this rapidly evolving market.
Top 3 Companies
Pentair
Pentair focuses on providing sustainable water treatment solutions for residential and commercial needs. The company has a robust product portfolio that includes pressure tanks, valves, and various types of filtration systems. Pentair is divided into segments like Flow, Water Solutions, and Pool, ensuring a comprehensive approach to water management. The company's acquisitions and partnerships have expanded their product portfolio, aiding its ranking and positioning in the market.
LG Electronics
LG Electronics is a global leader in home appliances, offering point-of-use water treatment products within its Home Appliance & Air Solution segment. The company's vast subsidiary network facilitates a strong market foothold across multiple regions, including North America, Asia, and Europe. The company’s strategy involves frequent product launches and leveraging their technological capabilities to maintain competitiveness.
A.O. Smith
A.O. Smith maintains a focus on residential and commercial water treatment products, with a strong presence in North America. It has strategically expanded through acquisitions, strengthening its market share and company positioning. The company's focus on technological innovation and quality helps it cater to diverse consumer needs, enhancing its market share against competitive threats.
- Tables List
- Table 1 Share Of Domestic Wastewater Safely Treated, By Country (2022)
- Table 2 Roles Of Companies In Point-of-use Water Treatment Systems Ecosystem
- Table 3 List Of Key Patents, 2022–2024
- Table 4 List Of Conferences And Events, 2025–2026
- Table 5 Point-of-use Water Treatment Systems Market:
- Porter’s Five Forces Analysis
- Table 6 Point-of-use Water Treatment Systems Market: Overview Of Strategies Adopted By Market Players Between January 2021 And April 2025
- Table 7 Point-of-use Water Treatment Systems Market: Degree Of Competition
- Table 8 Point-of-use Water Treatment Systems Market: Region Footprint
- Table 9 Point-of-use Water Treatment Systems Market: Device Footprint
- Table 10 Point-of-use Water Treatment Systems Market: Technology Footprint
- Table 11 Point-of-use Water Treatment Systems Market: Application Footprint
- Table 12 Point-of-use Water Treatment Systems Market:
- Sales Channel Footprint
- Table 13 Point-of-use Water Treatment Systems Market:
- Detailed List Of Key Startups/Smes
- Table 14 Point-of-use Water Treatment Systems Market:
- Competitive Benchmarking Of Key Startups/Smes
- Table 15 Point-of-use Water Treatment Systems Market:
- Product Launches, January 2021–april 2025
- Table 16 Point-of-use Water Treatment Systems Market:
- Deals, January 2021–april 2025
- Table 17 Point-of-use Water Treatment Systems Market:
- Expansions, January 2021–april 2025
- Table 18 Pentair: Company Overview
- Table 19 Pentair: Products/Solutions/Services Offered
- Table 20 Pentair: Product Launches, January 2021–april 2025
- Table 21 Pentair: Deals, January 2021–april 2025
- Table 22 Eureka Forbes: Company Overview
- Table 23 Eureka Forbes: Products/Solutions/Services Offered
- Table 24 Panasonic Holdings Corporation: Company Overview
- Table 25 Panasonic Holdings Corporation:
- Products/Solutions/Services Offered
- Table 26 Panasonic Holdings Corporation:
- Product Launches, January 2021–april 2025
- Table 27 Lg Electronics: Company Overview
- Table 28 Lg Electronics: Products/Solutions/Services Offered
- Table 29 Lg Electronics: Product Launches, January 2021–april 2025
- Table 30 Lg Electronics: Expansions, January 2020–january 2025
- Table 31 A. O. Smith: Company Overview
- Table 32 A. O. Smith: Products/Solutions/Services Offered
- Table 33 A. O. Smith: Deals, January 2021–april 2025
- Table 34 Toray Industries, Inc.: Company Overview
- Table 35 Toray Industries, Inc.: Products/Solutions/Services Offered
- Table 36 Toray Industries, Inc.: Product Launches, January 2021–april 2025
- Table 37 Whirlpool Corporation: Company Overview
- Table 38 Whirlpool Corporation: Products/Solutions/Services Offered
- Table 39 Whirlpool Corporation: Deals, January 2021–april 2025
- Table 40 Coway Co.,Ltd.: Company Overview
- Table 41 Coway Co.,Ltd.: Products/Solutions/Services Offered
- Table 42 Havells India Limited: Company Overview
- Table 43 Havells India Limited: Products/Solutions/Services Offered
- Table 44 Kent Ro Systems Ltd.: Company Overview
- Table 45 Kent Ro Systems Ltd.: Products/Solutions/Services Offered
- Table 46 Kent Ro Systems Ltd.: Deals, January 2021–april 2025
- Table 47 Grupo Rotoplas, S.A.B. De C.V.: Company Overview
- Table 48 Water Technologies De México, S.A. De C.V.: Company Overview
- Table 49 Alxedo: Company Overview
- Table 50 Ab Electrolux: Company Overview
- Table 51 Aquaphor International Oü: Company Overview
- Table 52 Bwt Holding Gmbh: Company Overview
- Table 53 Enagic International: Company Overview
- Table 54 3m: Company Overview
- Table 55 Drinkpprime: Company Overview
- Table 56 Bepure: Company Overview
- Table 57 Cyclopure: Company Overview
- Table 58 Optysun: Company Overview
- Table 59 Peore: Company Overview
- Table 60 Ceramica Stefani S.A.: Company Overview
- Table 61 Pure Aqua, Inc.: Company Overview
- Figures List
- Figure 1 Free-standing Water Purifiers To Be Largest Segment Of Point-of-use Water Treatment Systems Market During Forecast Period
- Figure 2 Reverse Osmosis Systems To Be Largest Segment Of Point-of-use Water Treatment Systems Market During Forecast Period
- Figure 3 Direct Sales Segment To Grow At Higher Cagr In Point-of-use Water Treatment Systems Market During Forecast Period
- Figure 4 Non-residential To Be Faster Growing Application
- During Forecast Period
- Figure 5 Asia Pacific Dominated Point-of-use
- Water Treatment Systems Market In 2024
- Figure 6 Drivers, Restraints, Opportunities, And Challenges In
- Point-of-use Water Treatment Systems Market
- Figure 7 Share Of Water Bodies With Good Ambient Water Quality, 2023
- Figure 8 Share Of Domestic Wastewater Safely Treated, 2022
- Figure 9 Year-wise Increasing World Population (Billion)
- Figure 10 Year-wise Rural Vs. Urban Population (Billion)
- Figure 11 Bottled Water Consumption (Liters/Person/Year)
- Figure 12 Trends/Disruptions Impacting Customer Business
- Figure 13 Point-of-use Water Treatment Systems Market: Ecosystem Analysis
- Figure 14 Point-of-use Water Treatment Systems Ecosystem
- Figure 15 Point-of-use Water Treatment Systems Market: Value Chain Analysis
- Figure 16 List Of Major Patents Applied And Granted, 2015–2024
- Figure 17 Major Patents Applied And Granted, By Region, 2015–2024
- Figure 18 Impact Of Ai On Point-of-use Water Treatment Systems Market
- Figure 19 Porter’s Five Forces Analysis Of Point-of-use
- Water Treatment Systems Market
- Figure 20 Point-of-use Water Treatment Systems Market: Revenue Analysis Of
- Key Players, 2020–2024 (Usd Billion)
- Figure 21 Point-of-use Water Treatment Systems Market Share Analysis, 2024
- Figure 22 Company Valuation, 2025 (Usd Billion)
- Figure 23 Financial Matrix: Ev/Ebitda Ratio
- Figure 24 Year-to-date Price And Five-year Stock Beta
- Figure 25 Point-of-use Water Treatment Systems Market:
- Brand/Product Comparison
- Figure 26 Company Evaluation Matrix: Key Players, 2024
- Figure 27 Point-of-use Water Treatment Systems Market: Company Footprint
- Figure 28 Company Evaluation Matrix: Startups/Smes, 2024
- Figure 29 Pentair: Company Snapshot
- Figure 30 Eureka Forbes: Company Snapshot
- Figure 31 Panasonic Holdings Corporation: Company Snapshot
- Figure 32 Lg Electronics: Company Snapshot
- Figure 33 A. O. Smith: Company Snapshot
- Figure 34 Toray Industries, Inc.: Company Snapshot
- Figure 35 Whirlpool Corporation: Company Snapshot
- Figure 36 Coway Co.,Ltd.: Company Snapshot
- Figure 37 Havells India Limited: Company Snapshot
- Figure 38 Kent Ro Systems Ltd.: Company Snapshot
- Figure 39 Point-of-use Water Treatment Systems Market: Research Design
Table of Contents
127 Pages
- 1 Introduction
- 1.1 Market Definition
- 1.2 Stakeholders
- 2 Executive Summary
- 3 Market Overview
- 3.1 Introduction
- 3.2 Market Dynamics
- 3.2.1 Drivers
- 3.2.1.1 Rising Water Pollution And Untreated Wastewater
- 3.2.1.2 Rapid Population Growth
- 3.2.1.3 Greater Awareness About Benefits Of Water Treatment
- 3.2.1.4 Technological Innovations
- 3.2.2 Restraints
- 3.2.2.1 High Installation, Equipment, And Operation Costs
- 3.2.2.2 High Bottled Water Consumption And Alternative Water Sources In Urban Areas
- 3.2.2.3 Water Quality In Different Regions
- 3.2.3 Opportunities
- 3.2.3.1 Expanding Middle-class Population
- 3.2.3.2 Government And Ngo Support
- 3.2.4 Challenges
- 3.2.4.1 Aging Infrastructure
- 3.2.4.2 Limited Rural Reach And Maintenance Barriers
- 3.3 Trends/Disruptions Impacting Customer Business
- 3.4 Ecosystem Analysis
- 3.5 Value Chain Analysis
- 3.6 Technology Analysis
- 3.6.1 Key Technologies
- 3.6.1.1 Nanotechnology-based Filtration
- 3.6.1.2 Electrochemical And Electrocoagulation Systems
- 3.6.1.3 Iot And Smart Water Monitoring Systems
- 3.6.2 Complementary Technologies
- 3.6.2.1 Uv-based Water Purification Technologies
- 3.6.2.2 Bio-based And Microbial Water Purification Technologies
- 3.6.2.3 Ceramic Water Filtration Systems
- 3.6.3 Adjacent Technologies
- 3.6.3.1 Solar Water Disinfection (Sodis)
- 3.6.3.2 Atmospheric Water Generators (Awgs)
- 3.7 Patent Analysis
- 3.7.1 Introduction
- 3.8 Key Conferences And Events, 2025–2026
- 3.9 Impact Of Gen Ai/Ai On Point-of-use Water Treatment Systems Market
- 3.9.1 Introduction
- 3.9.1.1 Impact Of Gen Ai On Point-of-use Water Treatment Systems Market
- 3.10 Porter’s Five Forces Analysis
- 3.10.1 Threat Of New Entrants
- 3.10.2 Threat Of Substitutes
- 3.10.3 Bargaining Power Of Suppliers
- 3.10.4 Bargaining Power Of Buyers
- 3.10.5 Intensity Of Competitive Rivalry
- 4 Competitive Landscape
- 4.1 Overview
- 4.2 Key Player Strategies/Right To Win
- 4.3 Revenue Analysis
- 4.4 Market Share Analysis
- 4.5 Company Valuation And Financial Metrics
- 4.5.1 Company Valuation
- 4.6 Financial Metrics
- 4.7 Brand/Product Comparison
- 4.8 Company Evaluation Matrix: Key Players, 2024
- 4.8.1 Stars
- 4.8.2 Emerging Leaders
- 4.8.3 Pervasive Players
- 4.8.4 Participants
- 4.8.5 Company Footprint: Key Players, 2024
- 4.8.5.1 Company Footprint
- 4.8.5.2 Region Footprint
- 4.8.5.3 Device Footprint
- 4.8.5.4 Technology Footprint
- 4.8.5.5 Application Footprint
- 4.8.5.6 Sales Channel Footprint
- 4.9 Company Evaluation Matrix: Startups/Smes, 2024
- 4.9.1 Progressive Companies
- 4.9.2 Responsive Companies
- 4.9.3 Dynamic Companies
- 4.9.4 Starting Blocks
- 4.9.5 Competitive Benchmarking: Startups/Smes, 2024
- 4.9.5.1 Detailed List Of Key Startups/Smes
- 4.9.6 Competitive Benchmarking Of Key Startups/Smes
- 4.10 Competitive Scenario
- 4.10.1 Product Launches
- 4.10.2 Deals
- 4.10.3 Expansions
- 5 Company Profiles
- 5.1 Key Players
- 5.1.1 Pentair
- 5.1.1.1 Business Overview
- 5.1.1.2 Products/Solutions/Services Offered
- 5.1.1.3 Recent Developments
- 5.1.1.3.1 Product Launches
- 5.1.1.3.2 Deals
- 5.1.1.4 Mnm View
- 5.1.1.4.1 Right To Win
- 5.1.1.4.2 Strategic Choices
- 5.1.1.4.3 Weaknesses And Competitive Threats
- 5.1.2 Eureka Forbes
- 5.1.2.1 Business Overview
- 5.1.2.2 Products/Solutions/Services Offered
- 5.1.2.3 Mnm View
- 5.1.2.3.1 Right To Win
- 5.1.2.3.2 Strategic Choices
- 5.1.2.3.3 Weaknesses And Competitive Threats
- 5.1.3 Panasonic Holdings Corporation
- 5.1.3.1 Business Overview
- 5.1.3.2 Products/Solutions/Services Offered
- 5.1.3.3 Recent Developments
- 5.1.3.3.1 Product Launches
- 5.1.3.4 Mnm View
- 5.1.3.4.1 Right To Win
- 5.1.3.4.2 Strategic Choices
- 5.1.3.4.3 Weaknesses And Competitive Threats
- 5.1.4 Lg Electronics
- 5.1.4.1 Business Overview
- 5.1.4.2 Products/Solutions/Services Offered
- 5.1.4.3 Recent Developments
- 5.1.4.3.1 Product Launches
- 5.1.4.4 Expansions
- 5.1.4.5 Mnm View
- 5.1.4.5.1 Right To Win
- 5.1.4.5.2 Strategic Choices
- 5.1.4.5.3 Weaknesses And Competitive Threats
- 5.1.5 A. O. Smith
- 5.1.5.1 Business Overview
- 5.1.5.2 Products/Solutions/Services Offered
- 5.1.5.3 Recent Developments
- 5.1.5.3.1 Deals
- 5.1.5.4 Mnm View
- 5.1.5.4.1 Right To Win
- 5.1.5.4.2 Strategic Choices
- 5.1.5.4.3 Weaknesses And Competitive Threats
- 5.1.6 Toray Industries, Inc.
- 5.1.6.1 Business Overview
- 5.1.6.2 Products/Solutions/Services Offered
- 5.1.6.3 Recent Developments
- 5.1.6.3.1 Product Launches
- 5.1.6.4 Mnm View
- 5.1.7 Whirlpool Corporation
- 5.1.7.1 Business Overview
- 5.1.7.2 Products/Solutions/Services Offered
- 5.1.7.3 Recent Developments
- 5.1.7.3.1 Deals
- 5.1.7.4 Mnm View
- 5.1.8 Coway Co.,Ltd.
- 5.1.8.1 Business Overview
- 5.1.8.2 Products/Solutions/Services Offered
- 5.1.8.3 Mnm View
- 5.1.9 Havells India Limited
- 5.1.9.1 Business Overview
- 5.1.9.2 Products/Solutions/Services Offered
- 5.1.9.3 Mnm View
- 5.1.10 Kent Ro Systems Ltd.
- 5.1.10.1 Business Overview
- 5.1.10.2 Products/Solutions/Services Offered
- 5.1.10.3 Recent Developments
- 5.1.10.3.1 Deals
- 5.1.10.4 Mnm View
- 5.2 Other Players
- 5.2.1 Grupo Rotoplas, S.A.B. De C.V.
- 5.2.2 Water Technologies De México, S.A. De C.V.
- 5.2.3 Alxedo
- 5.2.4 Ab Electrolux
- 5.2.5 Aquaphor International Oü
- 5.2.6 Bwt Holding Gmbh
- 5.2.7 Enagic International
- 5.2.8 3m
- 5.2.9 Drinkprime
- 5.2.10 Bepure
- 5.2.11 Cyclopure
- 5.2.12 Optysun
- 5.2.13 Peore
- 5.2.14 Ceramica Stefani S.A.
- 5.2.15 Pure Aqua, Inc.
- 6 Appendix
- 6.1 Research Methodology
- 6.1.1 Research Data
- 6.1.1.1 Secondary Data
- 6.1.1.2 Primary Data
- 6.1.2 Research Assumptions
- 6.1.3 Research Limitations
- 6.1.4 Risk Assessment
- 6.2 Company Evaluation Matrix: Methodology
- 6.3 Author Details
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