Farm Equipment - Company Evaluation Report, 2025 (Abridged Report)
Description
The Farm Equipement Companies Quadrant is a comprehensive industry analysis that provides valuable insights into the global market for Farm Equipement. This quadrant offers a detailed evaluation of key market players, technological advancements, product innovations, and emerging trends shaping the industry. MarketsandMarkets 360 Quadrants evaluated over 100 companies, of which the Top 21 Farm Equipement Companies were categorized and recognized as the quadrant leaders.
Technological innovations in agriculture have been driven by factors such as erratic weather patterns, a growing global population, diverse soil conditions—including moisture levels and water availability—and rising demand for agricultural output. To meet increasing productivity requirements, farmers are increasingly transitioning from traditional methods to mechanized farming solutions. The adoption of equipment like combine harvesters, rice transplanters, sprayers, and balers is projected to rise in the near future. Government initiatives aimed at encouraging farm mechanization, including subsidies, financial aid, insurance schemes, and support programs, are playing a significant role in accelerating the growth of the farm equipment market. Additionally, advancements in precision farming and the introduction of autonomous tractors through ongoing research and development efforts are expected to elevate agricultural practices to new levels of efficiency and innovation.
The 360 Quadrant maps the Farm Equipement companies based on criteria such as revenue, geographic presence, growth strategies, investments, and sales strategies for the market presence of the Farm Equipement quadrant. The top criteria for product footprint evaluation included By Function (Plowing & Cultivating, Sowing & Planting, Plant Protection and Fertilizing, Harvesting and Threshing and other functions), By Propulsion (Battery Electric, Hybird Electric and Hydrogen), By Equipment Type (Tractors, Combines, Sprayers and Balers), By Power Output (<30 HP, 31-70 HP, 71-130 HP, 131-250 HP, >250 HP), By Drive Type (Two-wheel drive and Four-Wheel Drive) and By type (Feller Bunchers, Harvesters, Forwarders, Loaders, Skidders and Swing Machines
Key Players
Key players in the Digital Signature market include major global corporations and specialized innovators such as DEERE & COMPANY, CNH INDUSTRIAL N.V., MAHINDRA&MAHINDRA LTD., AGCO CORPORATION, KUBOTA CORPORATION, CLAAS KGAA MBH, ISEKI & CO., LTD., ESCORTS KUBOTA LIMITED, SDF GROUP, and YANMAR HOLDINGS CO., LTD.. These companies are actively investing in research and development, forming strategic partnerships, and engaging in collaborative initiatives to drive innovation, expand their global footprint, and maintain a competitive edge in this rapidly evolving market.
Top 3 Companies
Deere & Company
Deere & Company (John Deere) leads the market with a diverse product portfolio that includes compact, utility, row-crop, and 4WD tractors. Notably, the company is focusing on expanding its manufacturing capabilities and increasing its presence in North America. For example, it invested USD 13.5 million in 2024 to expand its manufacturing facility in Missouri. Additionally, Deere & Company's strong emphasis on technological innovations, such as its collaboration with Robert Bosch GmbH to develop precision seeding islands with electric tractors, highlights its forward-thinking approach.
CNH Industrial N.V.
CNH Industrial N.V. ranks as a key market player with significant investments in new engine plants and expansions in emerging markets. The company is renowned for its brands like Case IH and New Holland and its robust product offering, which includes tractors and telehandlers. Its strategic focus on compliance with emission norms and regional expansion bolsters its global footprint.
Kubota Corporation
Kubota Corporation is a major contributor to the farm equipment sector, offering products under various brands like Kverneland and Land Pride. The company is lauded for its innovation in smart agriculture systems, supporting farm activities through advanced technologies. With a strong global presence and a commitment to enhancing its product portfolio, Kubota is well-positioned to meet rising demands in precision farming.
Technological innovations in agriculture have been driven by factors such as erratic weather patterns, a growing global population, diverse soil conditions—including moisture levels and water availability—and rising demand for agricultural output. To meet increasing productivity requirements, farmers are increasingly transitioning from traditional methods to mechanized farming solutions. The adoption of equipment like combine harvesters, rice transplanters, sprayers, and balers is projected to rise in the near future. Government initiatives aimed at encouraging farm mechanization, including subsidies, financial aid, insurance schemes, and support programs, are playing a significant role in accelerating the growth of the farm equipment market. Additionally, advancements in precision farming and the introduction of autonomous tractors through ongoing research and development efforts are expected to elevate agricultural practices to new levels of efficiency and innovation.
The 360 Quadrant maps the Farm Equipement companies based on criteria such as revenue, geographic presence, growth strategies, investments, and sales strategies for the market presence of the Farm Equipement quadrant. The top criteria for product footprint evaluation included By Function (Plowing & Cultivating, Sowing & Planting, Plant Protection and Fertilizing, Harvesting and Threshing and other functions), By Propulsion (Battery Electric, Hybird Electric and Hydrogen), By Equipment Type (Tractors, Combines, Sprayers and Balers), By Power Output (<30 HP, 31-70 HP, 71-130 HP, 131-250 HP, >250 HP), By Drive Type (Two-wheel drive and Four-Wheel Drive) and By type (Feller Bunchers, Harvesters, Forwarders, Loaders, Skidders and Swing Machines
Key Players
Key players in the Digital Signature market include major global corporations and specialized innovators such as DEERE & COMPANY, CNH INDUSTRIAL N.V., MAHINDRA&MAHINDRA LTD., AGCO CORPORATION, KUBOTA CORPORATION, CLAAS KGAA MBH, ISEKI & CO., LTD., ESCORTS KUBOTA LIMITED, SDF GROUP, and YANMAR HOLDINGS CO., LTD.. These companies are actively investing in research and development, forming strategic partnerships, and engaging in collaborative initiatives to drive innovation, expand their global footprint, and maintain a competitive edge in this rapidly evolving market.
Top 3 Companies
Deere & Company
Deere & Company (John Deere) leads the market with a diverse product portfolio that includes compact, utility, row-crop, and 4WD tractors. Notably, the company is focusing on expanding its manufacturing capabilities and increasing its presence in North America. For example, it invested USD 13.5 million in 2024 to expand its manufacturing facility in Missouri. Additionally, Deere & Company's strong emphasis on technological innovations, such as its collaboration with Robert Bosch GmbH to develop precision seeding islands with electric tractors, highlights its forward-thinking approach.
CNH Industrial N.V.
CNH Industrial N.V. ranks as a key market player with significant investments in new engine plants and expansions in emerging markets. The company is renowned for its brands like Case IH and New Holland and its robust product offering, which includes tractors and telehandlers. Its strategic focus on compliance with emission norms and regional expansion bolsters its global footprint.
Kubota Corporation
Kubota Corporation is a major contributor to the farm equipment sector, offering products under various brands like Kverneland and Land Pride. The company is lauded for its innovation in smart agriculture systems, supporting farm activities through advanced technologies. With a strong global presence and a commitment to enhancing its product portfolio, Kubota is well-positioned to meet rising demands in precision farming.
Table of Contents
195 Pages
- 1 Introduction
- 1.1 Market Definition
- 1.2 Inclusions And Exclusions
- 2 Executive Summary
- 2.1 Report Summary
- 3 Market Overview
- 3.1 Introduction
- 3.2 Market Dynamics
- 3.2.1 Drivers
- 3.2.1.1 Government Support Through Farm Loan Waivers/Credit Finance
- 3.2.1.2 Oem/Sales Incentives To Support Dealer Services And
- Rental Operations
- 3.2.1.3 Contract Farming
- 3.2.1.4 Increase In Farm Mechanization
- 3.2.2 Restraints
- 3.2.2.1 Growth Of Rental Market
- 3.2.2.2 High Cost Of Equipment In Emerging Economies
- 3.2.3 Opportunities
- 3.2.3.1 Growing Adoption Of Precision Farming
- 3.2.3.2 Increasing R&D And Adoption Of Electric Tractors
- 3.2.4 Challenges
- 3.2.4.1 Rapidly Changing Emission Norms And Mandates
- 3.3 Trends/Disruptions Impacting Customer Business
- 3.4 Market Ecosystem
- 3.5 Patent Analysis
- 3.5.1 Introduction
- 3.6 Supply Chain Analysis
- 3.7 Farm Equipment Market Ecosystem
- 3.8 Technology Analysis
- 3.8.1 Key Technologies
- 3.8.1.1 Farm Equipment Automation
- 3.8.1.2 Agriculture 5.0
- 3.8.1.3 Electrification Of Tractors
- 3.8.2 Complementary Technologies
- 3.8.2.1 Future Of Battery Technologies
- 3.8.2.2 Trends In Rental Industry
- 3.8.3 Cng Tractors
- 3.8.4 Adjacent Technologies
- 3.8.4.1 Precision Farming
- 3.9 Key Conferences And Events, 2025–2026
- 3.9.1 Farm Equipment Market: Key Conferences And Events, 2025–2026
- 4 Competitive Landscape
- 4.1 Overview
- 4.2 Key Player Strategies/Right To Win
- 4.2.1 Overview Of Strategies Adopted By Players In Farm Equipment Market
- 4.3 Revenue Analysis
- 4.4 Market Share Analysis, 2023
- 4.5 Farm Equipment Market Outlook, By Country
- 4.5.1 India
- 4.5.1.1 Indian Tractor Oem Share Analysis
- 4.5.2 Us
- 4.5.2.1 Us Tractor Oem Share Analysis
- 4.6 Company Valuation
- 4.7 Financial Metrics, 2024
- 4.8 Brand/Product Comparison
- 4.9 Company Evaluation Matrix: Key Players, 2024
- 4.9.1 Introduction
- 4.9.2 Stars
- 4.9.3 Emerging Leaders
- 4.9.4 Pervasive Players
- 4.9.5 Participants
- 4.9.6 Company Footprint: Key Players, 2024
- 4.9.6.1 Company Footprint
- 4.9.6.2 Region Footprint
- 4.9.6.3 Propulsion Footprint
- 4.9.6.4 Drive Type Footprint
- 4.9.6.5 Equipment Type Footprint
- 4.10 Company Evaluation Matrix: Startups/Smes, 2024
- 4.10.1 Introduction
- 4.10.2 Progressive Companies
- 4.10.3 Responsive Companies
- 4.10.4 Dynamic Companies
- 4.10.5 Starting Blocks
- 4.10.6 Competitive Benchmarking, Startups/Smes, 2024
- 4.10.6.1 Detailed List Of Key Startups/Smes
- 4.11 Competitive Scenario
- 4.11.1 Product Launches
- 4.11.2 Deals
- 4.11.3 Expansions
- 4.11.4 Other Developments
- 5 Company Profiles
- 5.1 Key Players
- 5.1.1 Deere & Company
- 5.1.1.1 Business Overview
- 5.1.1.2 Products/Solutions/Services Offered
- 5.1.1.3 Recent Developments
- 5.1.1.3.1 Product Launches
- 5.1.1.3.2 Deals
- 5.1.1.3.3 Expansions
- 5.1.1.3.4 Other Developments
- 5.1.1.4 Mnm View
- 5.1.1.4.1 Right To Win
- 5.1.1.4.2 Strategic Choices
- 5.1.1.4.3 Weaknesses And Competitive Threats
- 5.1.2 Cnh Industrial N.V.
- 5.1.2.1 Business Overview
- 5.1.2.2 Products/Solutions/Services Offered
- 5.1.2.3 Recent Developments
- 5.1.2.3.1 Product Launches
- 5.1.2.3.2 Deals
- 5.1.2.3.3 Expansions
- 5.1.2.4 Mnm View
- 5.1.2.4.1 Right To Win
- 5.1.2.4.2 Strategic Choices
- 5.1.2.4.3 Weaknesses And Competitive Threats
- 5.1.3 Mahindra&Mahindra Ltd.
- 5.1.3.1 Business Overview
- 5.1.3.2 Products/Solutions/Services Offered
- 5.1.3.3 Recent Developments
- 5.1.3.3.1 Product Launches
- 5.1.3.3.2 Deals
- 5.1.3.3.3 Expansions
- 5.1.3.3.4 Other Developments
- 5.1.3.4 Mnm View
- 5.1.3.4.1 Key Strengths
- 5.1.3.4.2 Strategic Choices
- 5.1.3.4.3 Weaknesses And Competitive Threats
- 5.1.4 Agco Corporation
- 5.1.4.1 Business Overview
- 5.1.4.2 Products/Solutions/Services Offered
- 5.1.4.3 Recent Developments
- 5.1.4.3.1 Product Launches
- 5.1.4.3.2 Deals
- 5.1.4.3.3 Expansions
- 5.1.4.3.4 Other Developments
- 5.1.4.4 Mnm View
- 5.1.4.4.1 Right To Win
- 5.1.4.4.2 Strategic Choices
- 5.1.4.4.3 Weaknesses And Competitive Threats
- 5.1.5 Kubota Corporation
- 5.1.5.1 Business Overview
- 5.1.5.2 Products/Solutions/Services Offered
- 5.1.5.3 Recent Developments
- 5.1.5.3.1 Product Launches
- 5.1.5.3.2 Deals
- 5.1.5.3.3 Expansions
- 5.1.5.3.4 Other Developments
- 5.1.5.4 Mnm View
- 5.1.5.4.1 Right To Win
- 5.1.5.4.2 Strategic Choices
- 5.1.5.4.3 Weaknesses And Competitive Threats
- 5.1.6 Claas Kgaa Mbh
- 5.1.6.1 Business Overview
- 5.1.6.2 Products/Solutions/Services Offered
- 5.1.6.3 Recent Developments
- 5.1.6.3.1 Product Launches
- 5.1.6.3.2 Deals
- 5.1.6.3.3 Expansions
- 5.1.6.3.4 Other Developments
- 5.1.6.4 Mnm View
- 5.1.6.4.1 Right To Win
- 5.1.6.4.2 Strategic Choices
- 5.1.6.4.3 Weaknesses And Competitive Threats
- 5.1.7 Iseki & Co., Ltd.
- 5.1.7.1 Business Overview
- 5.1.7.2 Products/Solutions/Services Offered
- 5.1.7.3 Recent Developments
- 5.1.7.3.1 Product Launches
- 5.1.7.3.2 Deals
- 5.1.7.3.3 Expansions
- 5.1.8 Escorts Kubota Limited
- 5.1.8.1 Business Overview
- 5.1.8.2 Products/Solutions/Services Offered
- 5.1.8.3 Recent Developments
- 5.1.8.3.1 Product Launches
- 5.1.8.3.2 Deals
- 5.1.8.3.3 Expansions
- 5.1.9 Sdf Group
- 5.1.9.1 Business Overview
- 5.1.9.2 Products/Solutions/Services Offered
- 5.1.9.3 Recent Developments
- 5.1.9.3.1 Product Launches
- 5.1.9.3.2 Deals
- 5.1.9.3.3 Expansions
- 5.1.9.3.4 Other Developments
- 5.1.10 Yanmar Holdings Co., Ltd.
- 5.1.10.1 Business Overview
- 5.1.10.2 Products/Solutions/Services Offered
- 5.1.10.3 Recent Developments
- 5.1.10.3.1 Product Launches
- 5.1.10.3.2 Deals
- 5.1.10.3.3 Expansions
- 5.1.10.3.4 Other Developments
- 5.2 Other Players
- 5.2.1 Jcb (Joseph Cyril Bamford Excavators Ltd.)
- 5.2.2 Tractors And Farm Equipment Limited
- 5.2.3 Sonalika
- 5.2.4 Tym Corporation
- 5.2.5 Daedong Corporation
- 5.2.6 Exel Industries Ltd.
- 5.2.7 Bucher Industries Ag
- 5.2.8 Zetor Tractors A.S.
- 5.2.9 Argo Tractors S.P.A.
- 5.2.10 Concern Tractor Plants
- 5.2.11 Amazonen-werke H. Dreyer Se & Co. Kg
- 5.2.12 Alamo Group Inc.
- 5.2.13 Buhler Industries Inc.
- 5.2.14 Autonomous Tractor Corporation
- 5.2.15 Changzhou Dongfeng Agricultural Machinery Group Co., Ltd.
- 5.2.16 China National Machinery Industry Corporation (Sinomach)
- 5.2.17 Weichai Lovol Intelligent Agricultural Technology Co., Ltd.
- 5.2.18 Bernard Krone Holding Se & Co. Kg
- 5.2.19 Vermeer Corporation
- 5.2.20 Pöttinger Landtechnik Gmbh
- 5.2.21 Minsk Tractor Works
- 5.2.22 Henan Qianli Machinery Co., Ltd.
- 5.2.23 Maschio Gaspardo S.P.A.
- 5.3 Other Players From Forest Equipment Machines
- 5.3.1 Komatsu Ltd.
- 5.3.2 Caterpillar
- 5.3.3 Ponsse Oyj
- 5.3.4 Tigercat International
- 6 Appendix
- 6.1 Research Methodology
- 6.1.1 Research Data
- 6.1.1.1 Secondary Data
- 6.1.1.2 Primary Data
- 6.1.2 Research Assumptions And Risk Assessment
- 6.1.3 Research Limitations
- 6.2 Company Evaluation Matrix: Methodology
- 6.3 Author Details
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