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Automotive Head-up Display (HUD) Market by HUD Type (Windshield & Combiner), Application (Premium, Luxury & Mid Segment Cars), and by Geography (Asia-Oceania, Europe, North America & RoW) - Industry Trends and Forecast to 2021

Automotive Head-up Display (HUD) Market by HUD Type (Windshield & Combiner), Application (Premium, Luxury & Mid Segment Cars), and by Geography (Asia-Oceania, Europe, North America & RoW) - Industry Trends and Forecast to 2021

The automotive head up display market is projected to grow at a CAGR of 21.67% from 2016 to 2021, to reach a market size of USD 1.33 billion by 2021. Key factors supplementing the growth of this market include the increased spending capacity of middle class consumers, growing demand for enhanced comfort and safety features, and increasing vehicle production.

“Combiner head up displays estimated to dominate the market”
The combiner head up display segment is projected to grow at the highest CAGR during the forecast period. The market for combiner head up displays is projected to grow from 103.8 thousand units in 2016 to 348.5 thousand units by 2021. This growth can be attributed to the ergonomic characteristics and low cost of combiner head up display technology. Owing to these characteristics, it is primarily incorporated in mid-segment cars, especially in emerging automotive markets such as China and India, where mid-segment car sales are high. This trend is estimated to continue during the forecast period.

“Asia-Oceania: Fastest-growing market for automotive head up displays”
The Asia-Pacific region is estimated to dominate the automotive head up display market, and is projected to grow at the highest CAGR during forecast period. Asia-Pacific houses leading mid-segment car manufacturers such as Hyundai Motor Company (South Korea), Honda Motor Co. Ltd. (Japan), Toyota Motor Corporation (Japan), and Nissan Motor Corporation (Japan). Technological advancements have led to head up displays being slowly incorporated in mid-segment cars and being increasingly adopted in the premium car segment.

The study contains insights provided by various industry experts, ranging from material suppliers to Tier-1 companies and OEMs. The break-up of the primaries is as follows:
By Company Type – OEM - 20%, Tier-1 - 50%, Tier-2 - 22%, and Others - 8%
By Designation - C level - 45%, D level - 28%, and Others - 27%
By Region - North America - 15%, Europe - 33%, and Asia-Pacific - 52%
The automotive head up display market is dominated by a few globally established players, such as Nippon Seiki (Germany), Continental AG (Germany), Denso Corporation (Japan), Delphi Automotive PLC (U.K.), and Visteon Corporation (U.S.). Key growth strategies adopted by these players include new product development and expansion.

Reasons to Buy the Report:
This report contains various levels of analysis, including an industry analysis (industry trends, Porter’s Five Forces, and market ranking analysis), supply chain analysis, and company profiles, which together comprise and discuss the basic views on the emerging and high-growth segments of the automotive head up display market, competitive landscape, high-growth regions and countries, government initiatives, and market dynamics such as drivers, restraints, opportunities, and challenges.
The report enables new entrants/smaller firms as well as established firms to understand the market better, and would thereby help them acquire a larger market share. Firms purchasing the report could use any one or a combination of the below-mentioned four strategies (market development, product development/innovation, market diversification, and competitive assessment) to strengthen their position in the market.

The report provides insights with reference to the following points:
Market Development: Comprehensive information about lucrative emerging markets. The report analyzes the market for automotive head up displays across regions
Product Development/Innovation: Detailed insights into R&D activities, upcoming technologies, and new product launches in the global automotive head up display market
Market Diversification: Detailed information about untapped markets, investments, new products, and recent developments in the global automotive head up display market
Competitive Assessment: In-depth assessment of strategies, products, and manufacturing capabilities of leading players in the global automotive head up display market


  • INTRODUCTION
    • OBJECTIVES
    • MARKET DEFINITION
    • MARKET SCOPE
      • MARKETS COVERED
      • YEARS CONSIDERED FOR THE STUDY
    • STAKEHOLDERS
    • LIMITATIONS
  • RESEARCH METHODOLOGY
    • RESEARCH DATA
    • SECONDARY DATA
      • KEY SECONDARY SOURCES
      • KEY DATA FROM SECONDARY SOURCES
    • PRIMARY DATA
      • SAMPLING TECHNIQUES AND DATA COLLECTION METHODS
      • PRIMARY PARTICIPANTS
    • FACTOR ANALYSIS
      • INTRODUCTION
      • DEMAND SIDE ANALYSIS
    • MARKET SIZE ESTIMATION
    • DATA TRIANGULATION
    • ASSUMPTIONS
  • EXECUTIVE SUMMARY
  • PREMIUM INSIGHTS
    • ATTRACTIVE OPPORTUNITIES IN THE AUTOMOTIVE HEAD UP DISPLAY MARKET, 2016-2021
    • AUTOMOTIVE HEAD UP DISPLAY MARKET SHARE (2016) & CAGR, BY REGION (USD MILLION), 2016-2021
  • TECHNOLOGICAL OVERVIEW
    • INTRODUCTION
    • CURRENT TECHNOLOGIES IN AUTOMOTIVE HUD MARKET
      • WINDSHIELD HEAD UP DISPLAY TECHNOLOGY & COMBINER HEAD UP DISPLAY TECHNOLOGY
    • UPCOMING TECHNOLOGIES IN AUTOMOTIVE HUD MARKET
      • AUGMENTED REALITY HEAD UP DISPLAY TECHNOLOGY
  • MARKET OVERVIEW
    • INTRODUCTION
    • MARKET SEGMENTATION
      • AUTOMOTIVE HEAD UP DISPLAY MARKET
    • MARKET DYNAMICS
      • DRIVERS
      • RESTRAINTS
      • OPPORTUNITIES
      • CHALLENGES
    • VALUE CHAIN ANALYSIS
    • PORTER'S FIVE FORCES ANALYSIS
      • THREAT OF NEW ENTRANTS
      • THREAT FROM SUBSTITUTES
      • BARGAINING POWER OF SUPPLIERS
      • BARGAINING POWER OF BUYERS
      • INTENSITY OF COMPETITIVE RIVALRY
  • AUTOMOTIVE HEAD UP DISPLAY MARKET, BY HUD TYPE
    • INTRODUCTION
      • Table AUTOMOTIVE HEAD UP DISPLAY MARKET, BY TYPE, 2014-2021 (THOUSAND UNITS)
      • Table AUTOMOTIVE HEAD UP DISPLAY MARKET, BY TYPE, 2014-2021 (USD MILLION)
    • WINDSHIELD PROJECTED
      • Table AUTOMOTIVE WINDSHIELD PROJECTED HUD MARKET SIZE, BY REGION, 2014-2021 (THOUSAND UNITS)
      • Table AUTOMOTIVE WINDSHIELD PROJECTED HUD MARKET SIZE, BY REGION, 2014-2021 (USD MILLION)
      • ASIA-PACIFIC
        • Table ASIA-PACIFIC: AUTOMOTIVE WINDSHIELD PROJECTED HUD MARKET SIZE, BY COUNTRY, 2014-2021 (THOUSAND UNITS)
        • Table ASIA-PACIFIC: AUTOMOTIVE WINDSHIELD PROJECTED HUD MARKET SIZE, BY COUNTRY, 2014-2021 (USD MILLION)
      • NORTH AMERICA
        • Table NORTH AMERICA: AUTOMOTIVE WINDSHIELD PROJECTED HUD MARKET SIZE, BY COUNTRY, 2014-2021 (THOUSAND UNITS)
        • Table NORTH AMERICA: AUTOMOTIVE WINDSHIELD PROJECTED HUD MARKET SIZE, BY COUNTRY, 2014-2021 (USD MILLION)
      • EUROPE
        • Table EUROPE: AUTOMOTIVE WINDSHIELD PROJECTED HUD MARKET SIZE, BY COUNTRY, 2014-2021 (THOUSAND UNITS)
        • Table EUROPE: AUTOMOTIVE WINDSHIELD PROJECTED HUD MARKET SIZE, BY COUNTRY, 2014-2021 (USD MILLION)
      • ROW
        • Table ROW: AUTOMOTIVE WINDSHIELD PROJECTED HUD MARKET SIZE, BY COUNTRY, 2014-2021 (THOUSAND UNITS)
        • Table ROW: AUTOMOTIVE WINDSHIELD PROJECTED HUD MARKET SIZE, BY COUNTRY, 2014-2021 (USD MILLION)
    • COMBINER PROJECTED
      • Table AUTOMOTIVE COMBINER PROJECTED HUD MARKET SIZE, BY REGION, 2014-2021 (THOUSAND UNITS)
      • Table AUTOMOTIVE COMBINER PROJECTED HUD MARKET SIZE, BY REGION, 2014-2021 (USD MILLION)
      • ASIA-PACIFIC
        • Table ASIA-PACIFIC: AUTOMOTIVE COMBINER PROJECTED HUD MARKET SIZE, BY COUNTRY, 2014-2021 (THOUSAND UNITS)
        • Table ASIA-PACIFIC: AUTOMOTIVE COMBINER PROJECTED HUD MARKET SIZE, BY COUNTRY, 2014-2021 (USD MILLION)
      • NORTH AMERICA
        • Table NORTH AMERICA: AUTOMOTIVE COMBINER PROJECTED HUD MARKET SIZE, BY COUNTRY, 2014-2021 (THOUSAND UNITS)
        • Table NORTH AMERICA: AUTOMOTIVE COMBINER PROJECTED HUD MARKET SIZE, BY COUNTRY, 2014-2021 (USD MILLION)
      • EUROPE
        • Table EUROPE: AUTOMOTIVE COMBINER PROJECTED HUD MARKET SIZE, BY COUNTRY, 2014-2021 (THOUSAND UNITS)
        • Table EUROPE: AUTOMOTIVE COMBINER PROJECTED HUD MARKET SIZE, BY COUNTRY, 2014-2021 (USD MILLION)
      • ROW
        • Table ROW: AUTOMOTIVE COMBINER PROJECTED HUD MARKET SIZE, BY COUNTRY, 2014-2021 (THOUSAND UNITS)
        • Table ROW: AUTOMOTIVE COMBINER PROJECTED HUD MARKET SIZE, BY COUNTRY, 2014-2021 (USD MILLION)
  • AUTOMOTIVE HEAD UP DISPLAY MARKET, BY APPLICATION
    • INTRODUCTION
      • Table AUTOMOTIVE HUD MARKET SIZE, BY APPLICATION, 2014-2021 (THOUSAND UNITS)
      • Table AUTOMOTIVE HUD MARKET SIZE, BY APPLICATION, 2014-2021 (USD MILLION)
    • PREMIUM CAR HUD MARKET
      • Table PREMIUM CAR HUD MARKET SIZE, BY REGION, 2014-2021 (THOUSAND UNITS)
      • Table PREMIUM CAR HUD MARKET SIZE, BY REGION, 2014-2021 (USD MILLION)
      • ASIA-PACIFIC
        • Table ASIA-PACIFIC: PREMIUM CAR HUD MARKET SIZE, BY COUNTRY, 2014-2021 (THOUSAND UNITS)
        • Table ASIA-PACIFIC: PREMIUM CAR HUD MARKET SIZE, BY COUNTRY, 2014-2021 (USD MILLION)
      • NORTH AMERICA
        • Table NORTH AMERICA: PREMIUM CAR HUD MARKET SIZE, BY COUNTRY, 2014-2021 (THOUSAND UNITS)
        • Table NORTH AMERICA: PREMIUM CAR HUD MARKET SIZE, BY COUNTRY, 2014-2021 (USD MILLION)
      • EUROPE
        • Table EUROPE: PREMIUM CAR HUD MARKET SIZE, BY COUNTRY, 2014-2021 (THOUSAND UNITS)
        • Table EUROPE: PREMIUM CAR HUD MARKET SIZE, BY COUNTRY, 2014-2021 (USD MILLION)
      • ROW
        • Table ROW: PREMIUM CAR HUD MARKET SIZE, BY COUNTRY, 2014-2021 (THOUSAND UNITS)
        • Table ROW: PREMIUM CAR HUD MARKET SIZE, BY COUNTRY, 2014-2021 (USD MILLION)
    • LUXURY CAR HUD MARKET
      • Table LUXURY CAR HUD MARKET SIZE, BY REGION, 2014-2021 (THOUSAND UNITS)
      • Table LUXURY CAR HUD MARKET SIZE, BY REGION, 2014-2021 (USD MILLION)
      • ASIA-PACIFIC
        • Table ASIA-PACIFIC: LUXURY CAR HUD MARKET SIZE, BY COUNTRY, 2014-2021 (THOUSAND UNITS)
        • Table ASIA-PACIFIC: LUXURY CAR HUD MARKET SIZE, BY COUNTRY, 2014-2021 (USD MILLION)
      • NORTH AMERICA
        • Table NORTH AMERICA: LUXURY CAR HUD MARKET SIZE, BY COUNTRY, 2014-2021 (THOUSAND UNITS)
        • Table NORTH AMERICA: LUXURY CAR HUD MARKET SIZE, BY COUNTRY, 2014-2021 (USD MILLION)
      • EUROPE
        • Table EUROPE: LUXURY CAR HUD MARKET SIZE, BY COUNTRY, 2014-2021 (THOUSAND UNITS)
        • Table EUROPE: LUXURY CAR HUD MARKET SIZE, BY COUNTRY, 2014-2021 (USD MILLION)
      • ROW
        • Table ROW: LUXURY CAR HUD MARKET SIZE, BY COUNTRY, 2014-2021 (THOUSAND UNITS)
        • Table ROW: LUXURY CAR HUD MARKET SIZE, BY COUNTRY, 2014-2021 (USD MILLION)
    • MID SEGMENT CAR HUD MARKET
      • Table MID SEGMENT CAR HUD MARKET SIZE, BY REGION, 2014-2021 (THOUSAND UNITS)
      • Table MID SEGMENT CAR HUD MARKET SIZE, BY REGION, 2014-2021 (USD MILLION)
      • ASIA-PACIFIC
        • Table ASIA-PACIFIC: MID SEGMENT CAR HUD MARKET SIZE, BY COUNTRY, 2014-2021 (THOUSAND UNITS)
        • Table ASIA-PACIFIC: MID SEGMENT CAR HUD MARKET SIZE, BY COUNTRY, 2014-2021 (USD MILLION)
      • NORTH AMERICA
        • Table NORTH AMERICA: MID SEGMENT CAR HUD MARKET SIZE, BY COUNTRY, 2014-2021 (THOUSAND UNITS)
        • Table NORTH AMERICA: MID SEGMENT CAR HUD MARKET SIZE, BY COUNTRY, 2014-2021 (USD MILLION)
      • EUROPE
        • Table EUROPE: MID SEGMENT CAR HUD MARKET SIZE, BY COUNTRY, 2014-2021 (THOUSAND UNITS)
        • Table EUROPE: MID SEGMENT CAR HUD MARKET SIZE, BY COUNTRY, 2014-2021 (USD MILLION)
      • ROW
        • Table ROW: MID SEGMENT CAR HUD MARKET SIZE, BY COUNTRY, 2014-2021 (THOUSAND UNITS)
        • Table ROW: MID SEGMENT CAR HUD MARKET SIZE, BY COUNTRY, 2014-2021 (USD MILLION)
  • AUTOMOTIVE HEAD UP DISPLAY MARKET, BY REGION
    • INTRODUCTION
      • Table AUTOMOTIVE HEAD UP DISPLAY MARKET SIZE, BY REGION, 2014-2021 (THOUSAND UNITS)
      • Table AUTOMOTIVE HEAD UP DISPLAY MARKET SIZE, BY REGION, 2014-2021 (USD MILLION)
    • ASIA-PACIFIC
      • Table ASIA-PACIFIC: AUTOMOTIVE HEAD UP DISPLAY MARKET SIZE, BY COUNTRY, 2014-2021 (THOUSAND UNITS)
      • Table ASIA-PACIFIC: AUTOMOTIVE HEAD UP DISPLAY MARKET SIZE, BY COUNTRY, 2014-2021 (USD MILLION)
      • Table CHINA: AUTOMOTIVE HEAD UP DISPLAY MARKET SIZE, BY APPLICATION, 2014-2021 (THOUSAND UNITS)
      • Table CHINA: AUTOMOTIVE HEAD UP DISPLAY MARKET SIZE, BY APPLICATION, 2014-2021 (USD MILLION)
      • Table JAPAN: AUTOMOTIVE HEAD UP DISPLAY MARKET SIZE, BY APPLICATION, 2014-2021 (THOUSAND UNITS)
      • Table JAPAN: AUTOMOTIVE HEAD UP DISPLAY MARKET SIZE, BY APPLICATION, 2014-2021 (USD MILLION)
      • Table SOUTH KOREA: AUTOMOTIVE HEAD UP DISPLAY MARKET SIZE, BY APPLICATION, 2014-2021 (THOUSAND UNITS)
      • Table SOUTH KOREA: AUTOMOTIVE HEAD UP DISPLAY MARKET SIZE, BY APPLICATION, 2014-2021 (USD MILLION)
      • Table INDIA: AUTOMOTIVE HEAD UP DISPLAY MARKET SIZE, BY APPLICATION, 2014-2021 (THOUSAND UNITS)
      • Table INDIA: AUTOMOTIVE HEAD UP DISPLAY MARKET SIZE, BY APPLICATION, 2014-2021 (USD MILLION)
    • NORTH AMERICA
      • Table NORTH AMERICA: AUTOMOTIVE HEAD UP DISPLAY MARKET SIZE, BY COUNTRY, 2014-2021 (THOUSAND UNITS)
      • Table NORTH AMERICA: AUTOMOTIVE HEAD UP DISPLAY MARKET SIZE, BY COUNTRY, 2014-2021 (USD MILLION)
      • Table U.S.: AUTOMOTIVE HEAD UP DISPLAY MARKET SIZE, BY APPLICATION, 2014-2021 (THOUSAND UNITS)
      • Table U.S.: AUTOMOTIVE HEAD UP DISPLAY MARKET SIZE, BY APPLICATION, 2014-2021 (USD MILLION)
      • Table CANADA: AUTOMOTIVE HEAD UP DISPLAY MARKET SIZE, BY APPLICATION, 2014-2021 (THOUSAND UNITS)
      • Table CANADA: AUTOMOTIVE HEAD UP DISPLAY MARKET SIZE, BY APPLICATION, 2014-2021 (USD MILLION)
    • EUROPE
      • Table EUROPE: AUTOMOTIVE HEAD UP DISPLAY MARKET SIZE, BY COUNTRY, 2014-2021 (THOUSAND UNITS)
      • Table EUROPE: AUTOMOTIVE HEAD UP DISPLAY MARKET SIZE, BY COUNTRY, 2014-2021 (USD MILLION)
      • Table GERMANY: AUTOMOTIVE HEAD UP DISPLAY MARKET SIZE, BY APPLICATION, 2014-2021 (THOUSAND UNITS)
      • Table GERMANY: AUTOMOTIVE HEAD UP DISPLAY MARKET SIZE, BY APPLICATION, 2014-2021 (USD MILLION)
      • Table U.K.: AUTOMOTIVE HEAD UP DISPLAY MARKET SIZE, BY APPLICATION, 2014-2021 (THOUSAND UNITS)
      • Table U.K.: AUTOMOTIVE HEAD UP DISPLAY MARKET SIZE, BY APPLICATION, 2014-2021 (USD MILLION)
      • Table FRANCE: AUTOMOTIVE HEAD UP DISPLAY MARKET SIZE, BY APPLICATION, 2014-2021 (THOUSAND UNITS)
      • Table FRANCE: AUTOMOTIVE HEAD UP DISPLAY MARKET SIZE, BY APPLICATION, 2014-2021 (USD MILLION)
    • ROW
      • Table ROW: AUTOMOTIVE HEAD UP DISPLAY MARKET SIZE, BY COUNTRY, 2014-2021 (THOUSAND UNITS)
      • Table ROW: AUTOMOTIVE HEAD UP DISPLAY MARKET SIZE, BY COUNTRY, 2014-2021 (USD MILLION)
      • Table SOUTH AFRICA: AUTOMOTIVE HEAD UP DISPLAY MARKET SIZE, BY APPLICATION, 2014-2021 (THOUSAND UNITS)
      • Table SOUTH AFRICA: AUTOMOTIVE HEAD UP DISPLAY MARKET SIZE, BY APPLICATION, 2014-2021 (USD MILLION)
      • Table RUSSIA: AUTOMOTIVE HEAD UP DISPLAY MARKET SIZE, BY APPLICATION, 2014-2021 (THOUSAND UNITS)
      • Table RUSSIA: AUTOMOTIVE HEAD UP DISPLAY MARKET SIZE, BY APPLICATION, 2014-2021 (USD MILLION)
  • COMPETITIVE LANDSCAPE
    • MARKET RANKING: AUTOMOTIVE HEAD UP DISPLAY
    • AGREEMENTS/JOINT VENTURES/SUPPLY CONTRACTS/PARTNERSHIPS & OTHERS
      • Table AGREEMENTS/JOINT VENTURES/SUPPLY CONTRACTS/PARTNERSHIPS, 2014-2016
    • EXPANSIONS
      • Table EXPANSIONS, 2012-2014
    • NEW PRODUCT LAUNCHES/DEVELOPMENT
      • Table NEW PRODUCT LAUNCHES/DEVELOPMENT, 2012-2016
    • MERGERS & ACQUISITION
      • Table MERGERS & ACQUISITION, 2013-2016
  • COMPANY PROFILES
    • INTRODUCTION
    • DENSO CORPORATION
      • BUSINESS OVERVIEW
      • PRODUCTS OFFERED
      • RECENT DEVELOPMENTS
      • SWOT ANALYSIS
      • MNM VIEW
    • CONTINENTAL AG
      • BUSINESS OVERVIEW
      • PRODUCTS OFFERED
      • RECENT DEVELOPMENTS
      • SWOT ANALYSIS
      • MNM VIEW
    • NIPPON SEIKI CO., LTD
      • BUSINESS OVERVIEW
      • PRODUCTS OFFERED
      • RECENT DEVELOPMENTS
      • SWOT ANALYSIS
      • MNM VIEW
    • DELPHI AUTOMOTIVE PLC
      • BUSINESS OVERVIEW
      • PRODUCTS OFFERED
      • RECENT DEVELOPMENTS
      • SWOT ANALYSIS
      • MNM VIEW
    • VISTEON CORPORATION
      • BUSINESS OVERVIEW
      • PRODUCTS OFFERED
      • RECENT DEVELOPMENTS
      • SWOT ANALYSIS
      • MNM VIEW
    • ROBERT BOSCH GMBH
      • BUSINESS OVERVIEW
      • PRODUCTS OFFERED
      • RECENT DEVELOPMENTS
      • MNM VIEW
    • MICROVISION INC.
      • BUSINESS OVERVIEW
      • PRODUCT OFFERED
      • RECENT DEVELOPMENTS
    • BMW AG
      • BUSINESS OVERVIEW
      • PRODUCTS OFFERED
      • RECENT DEVELOPMENTS
    • GENERAL MOTORS COMPANY
      • BUSINESS OVERVIEW
      • PRODUCTS OFFERED
      • RECENT DEVELOPMENTS
    • YAZAKI CORPORATION
      • BUSINESS OVERVIEW
      • PRODUCTS OFFERED
      • RECENT DEVELOPMENTS
    • PANASONIC CORPORATION
      • BUSINESS OVERVIEW
      • PRODUCTS OFFERED
      • RECENT DEVELOPMENTS
  • APPENDIX
    • INSIGHTS OF INDUSTRY EXPERTS
    • DISCUSSION GUIDE
    • KNOWLEDGE STORE: MARKETSANDMARKETS' SUBSCRIPTION PORTAL
    • RELATED REPORTS
    • AVAILABLE CUSTOMIZATIONS
      • COMPANY INFORMATION

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