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India Media Market Summary, Competitive Analysis and Forecast to 2027

Best Price Guarantee Length Publisher Published Date SKU
from $350 70 Pages MarketLine February, 2023 MTLN17912245
Best Price Guarantee
Price from $350
Length 70 Pages
Publisher MarketLine
Published Date February, 2023
SKU MTLN17912245

India Media Market Summary, Competitive Analysis and Forecast to 2027


Summary

Media in India industry profile provides top-line qualitative and quantitative summary information including: market size (value and volume 2017-22, and forecast to 2027). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.

Key Highlights
  • The media industry consists of the advertising, broadcasting & cable TV, publishing, and movies & entertainment markets.
  • The Indian media industry had total revenues of $18.7 billion in 2021, representing a compound annual growth rate (CAGR) of 4.1% between 2016 and 2021.
  • The advertising segment accounted for industry's the largest proportion in 2021, with total revenues of $9.0 billion, equivalent to 48.2% of the industry's overall value.
  • According to in house research, India recorded real GDP growth of 8.9% in 2021, while its unemployment rate declined to 7.8%.
Scope
  • Save time carrying out entry-level research by identifying the size, growth, and leading players in the media market in India
  • Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the media market in India
  • Leading company profiles reveal details of key media market players’ global operations and financial performance
  • Add weight to presentations and pitches by understanding the future growth prospects of the India media market with five year forecasts by both value and volume
Reasons to Buy
  • What was the size of the India media market by value in 2022?
  • What will be the size of the India media market in 2027?
  • What factors are affecting the strength of competition in the India media market?
  • How has the market performed over the last five years?
  • How large is India’s media market in relation to its regional counterparts?


1 Executive Summary
1.1. Market value
1.2. Market value forecast
1.3. Category segmentation
1.4. Geography segmentation
1.5. Market rivalry
1.6. Competitive Landscape
2 Market Overview
2.1. Market definition
2.2. Market analysis
3 Market Data
3.1. Market value
4 Market Segmentation
4.1. Category segmentation
4.2. Geography segmentation
5 Market Outlook
5.1. Market value forecast
6 Five Forces Analysis
6.1. Summary
6.2. Buyer power
6.3. Supplier power
6.4. New entrants
6.5. Threat of substitutes
6.6. Degree of rivalry
7 Competitive Landscape
7.1. Who are the leading players?
7.2. How is technology being used in the leading players’ strategies?
7.3. What have been the most significant mergers/acquisitions over the last year?
7.4. How has COVID-19 affected this industry's segments in 2020?
8 Company Profiles
8.1. Omnicom Group, Inc.
8.2. Zee Entertainment Enterprises Limited
8.3. Sun TV Network Ltd
8.4. Publicis Groupe SA
8.5. The Walt Disney Company
8.6. Dainik Bhaskar Group
8.7. Jagran Prakashan Ltd
8.8. Eros Media World PLC
9 Macroeconomic Indicators
9.1. Country data
10 Appendix
10.1. Methodology
10.2. Industry associations
10.3. Related MarketLine research
10.4. About MarketLine
List of Tables
Table 1: India media industry value: $ billion, 2017-22(e)
Table 2: India media industry category segmentation: % share, by value, 2017–2022(e)
Table 3: India media industry category segmentation: $ billion, 2017-2022
Table 4: India media industry geography segmentation: $ billion, 2022(e)
Table 5: India media industry value forecast: $ billion, 2022-27
Table 6: Omnicom Group, Inc.: key facts
Table 7: Omnicom Group, Inc.: Annual Financial Ratios
Table 8: Omnicom Group, Inc.: Key Employees
Table 9: Omnicom Group, Inc.: Key Employees Continued
Table 10: Zee Entertainment Enterprises Limited: key facts
Table 11: Zee Entertainment Enterprises Limited: Annual Financial Ratios
Table 12: Zee Entertainment Enterprises Limited: Key Employees
Table 13: Zee Entertainment Enterprises Limited: Key Employees Continued
Table 14: Zee Entertainment Enterprises Limited: Key Employees Continued
Table 15: Sun TV Network Ltd: key facts
Table 16: Sun TV Network Ltd: Annual Financial Ratios
Table 17: Sun TV Network Ltd: Key Employees
Table 18: Publicis Groupe SA: key facts
Table 19: Publicis Groupe SA: Annual Financial Ratios
Table 20: Publicis Groupe SA: Key Employees
Table 21: Publicis Groupe SA: Key Employees Continued
Table 22: Publicis Groupe SA: Key Employees Continued
Table 23: Publicis Groupe SA: Key Employees Continued
Table 24: The Walt Disney Company: key facts
Table 25: The Walt Disney Company: Annual Financial Ratios
Table 26: The Walt Disney Company: Key Employees
Table 27: The Walt Disney Company: Key Employees Continued
Table 28: Dainik Bhaskar Group: key facts
Table 29: Jagran Prakashan Ltd: key facts
Table 30: Jagran Prakashan Ltd: Annual Financial Ratios
Table 31: Jagran Prakashan Ltd: Key Employees
Table 32: Eros Media World PLC: key facts
Table 33: Eros Media World PLC: Annual Financial Ratios
Table 34: Eros Media World PLC: Key Employees
Table 35: India size of population (million), 2018–22
Table 36: India gdp (constant 2005 prices, $ billion), 2018–22
Table 37: India gdp (current prices, $ billion), 2018–22
Table 38: India inflation, 2018–22
Table 39: India consumer price index (absolute), 2018–22
Table 40: India exchange rate, 2017–21
List of Figures
Figure 1: India media industry value: $ billion, 2017-22(e)
Figure 2: India media industry category segmentation: $ billion, 2017-2022
Figure 3: India media industry geography segmentation: % share, by value, 2022(e)
Figure 4: India media industry value forecast: $ billion, 2022-27
Figure 5: Forces driving competition in the media industry in India, 2022
Figure 6: Drivers of buyer power in the media industry in India, 2022
Figure 7: Drivers of supplier power in the media industry in India, 2022
Figure 8: Factors influencing the likelihood of new entrants in the media industry in India, 2022
Figure 9: Factors influencing the threat of substitutes in the media industry in India, 2022
Figure 10: Drivers of degree of rivalry in the media industry in India, 2022

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