Over-the-Counter Drugs Market Research Reports & Industry Analysis

Because most adults prefer to treat minor ailments themselves before seeking professional care, over-the-counter (OTC) drugs play an increasingly vital role in our healthcare system. MarketResearch.com’s comprehensive OTC drug market research reports provide full coverage of OTC drugs, including the cough remedy, contraceptive, and smoking cessation markets.

Over the Counter (OTC) Drugs Market Data

  • Our reports focus on consumer health trends and developments and include data on OTC drug market segmentation, size, and growth in the U.S., U.K., Europe, Asia, and global markets.
  • We also provide expert insights into category data, prospects and opportunities, the competitive landscape, and retailing developments.
  • In addition, our research covers the growing demand for natural and herbal remedies, the increasing role of e-commerce, and the rise of self-care and preventive health practices.

Drive Growth Through Objective Research

The OTC drugs industry is a key segment of healthcare filled with promising opportunities. As you navigate this dynamic industry, let our reports be your guide, helping you make informed decisions and discover untapped avenues for growth. To get started, browse our collection of OTC drugs industry research reports today.

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Over-the-Counter Drugs Industry Research & Market Reports

  • Consumer Health in Latvia

    ... strictly business as usual, demand is shifting back to traditional patterns as consumers resume their usual social and professional lives. As a result, Latvians are back to experiencing seasonal colds and flu for a significant ... Read More

  • Herbal/Traditional Products in Latvia

    ... thus sales are normally quite seasonal, with demand rising in the winter months when rates of colds and flu are high. Euromonitor International's Herbal/Traditional Products in Latvia report offers a comprehensive guide to the size ... Read More

  • Consumer Health in Japan

    ... out or travelling, and the gradual easing of restrictions on inbound travellers. As a result, within consumer health, OTC products, which had been negatively affected by COVID-19, is expected to show a turnaround to growth, ... Read More

  • Cough, Cold and Allergy (Hay Fever) Remedies in Latvia

    ... where the seasonal cold and flu season can last for half a year. Many Latvians get a cold no matter how resilient the immune system is. As such, the consumption of cough and cold remedies ... Read More

  • World Market for Consumer Health

    ... inflation, shortages to ingredients and raw materials, and bottlenecks in shipping. Together, these stifled real growth for the industry and wiped away gains from the rebounding demand for cough and cold remedies, sustained interest in ... Read More

  • Dermatologicals in Latvia

    ... at home, Latvian consumers became increasingly aware of the different types of dermatologicals, including the fact that there are specific OTC products to prevent or slow down hair loss. Euromonitor International's Dermatologicals in Latvia report ... Read More

  • Analgesics in Latvia

    ... seasonal colds and flu symptoms, which is normally seasonal and caused by more human interaction inside buildings during the winter season in Latvia. In 2021, analgesics had witnessed a slowdown in current value sales after ... Read More

  • Herbal/Traditional Products in Japan

    ... recent years for the lower risk of side-effects compared with chemically-produced OTC medicines. Kampo is often readily available at general drugstores and via e-commerce websites. Triggered by the COVID-19 pandemic, more consumers have become interested ... Read More

  • Digestive Remedies in Japan

    ... COVID-19. Indigestion and heartburn remedies, which are often used after eating or drinking, showed continued decline in 2021 due to fewer opportunities for consumers to eat and drink outside the home, due to long-term government ... Read More

  • Analgesics in Japan

    ... preparation for home treatment in case of infection due to the shortage of hospital beds. In 2022, analgesics is set to see a rebound from the additional demand in 2021, turning to current value decline. ... Read More

  • Digestive Remedies in Latvia

    ... sitting in front of screens and are now moving more than during the pandemic. More active lifestyle are resulting in fewer digestive issues. On the whole, digestive remedies are not as frequently purchased compared to ... Read More

  • Dermatologicals in Japan

    ... treatments and cold sore treatments are expected to show current value growth, whilst antipruritics is set to decline. Haemorrhoid treatments is expected to see value growth, mainly due to price rises, but also due to ... Read More

  • Sleep Aids in Japan

    ... many consumers are sleep-deprived due to prolonged stress and anxiety. In addition, since the pandemic began in 2020, lower levels of serotonin, due to less exposure to sunlight and less activity amongst consumers compared with ... Read More

  • Dermatologicals in Bulgaria

    ... products although products in both categories can often complement each other. Overall, consumers are increasingly looking for both medicated and non-medicated dermatological products. Euromonitor International's Dermatologicals in Bulgaria report offers a comprehensive guide to the ... Read More

  • Sleep Aids in Bulgaria

    ... COVID-19 pandemic. Consumer demand for sleep aids accelerated in 2020 and 2021 as sleep disorders resulting from stress, reduced physical activity and uncertainty caused by COVID-19. Furthermore, the pandemic unlocked mental health issues caused by ... Read More

  • Herbal/Traditional Products in Uzbekistan

    ... reverted to normal socialising and work patterns. This encouraged sales of herbal/traditional cough, cold and allergy (hay fever) and digestive remedies, both of which saw accelerated growth in both current value and volume terms. Aside ... Read More

  • Dermatologicals in Uzbekistan

    ... home and were therefore less exposed to environments which could lead to skin conditions. With a return to pre-pandemic lifestyles, several products saw a rebound in demand in 2022, with topical allergy remedies/antihistamines leading the ... Read More

  • Digestive Remedies in Sweden

    ... of life became more normal again and 2020 was in its own league in terms of drastic changes to people’s lifestyles compared to how life was before. The changed lifestyles in 2020 not only led ... Read More

  • Consumer Health in Uzbekistan

    ... in unit prices, due to inflationary pressures, boosted retail current value growth. Uzbekistan is reliant on imported products and raw materials, rendering it vulnerable to global changes in supply and demand. In 2022, the lingering ... Read More

  • Consumer Health in Panama

    ... supplements witnessed some slowdown thanks to the rollout of vaccines. While consumers are maintaining a focus on preventative care, global supply chain issues are causing prices to rise, at a time when consumers are only ... Read More

  • Cough, Cold and Allergy (Hay Fever) Remedies in Bulgaria

    ... consumer demand for cough, cold and allergy (hay fever) remedies. Current value growth is witnessing its highest rate in 2022 as Bulgarians return to their normal lives at least for some of the year. All ... Read More

  • Analgesics in Uzbekistan

    ... lockdowns and quarantines, amid fears over future supplies. As in 2021, analgesics saw slower growth in current value terms in 2022, as consumer fears over the pandemic began to wane. However, demand remained buoyant, due ... Read More

  • Herbal/Traditional Products in Bulgaria

    ... products over standard non-herbal ones which is bringing more consumers into the category. Herbal medicine is deeply rooted in traditional Bulgarian culture. Following the green wave and growing interest in products close to nature, herbal/traditional ... Read More

  • Consumer Health in Sweden

    ... the overall picture has not been as dramatic as it could have been in light of the development of various categories and looking at the overall impact of the pandemic on Swedish society and lifestyles. ... Read More

  • Herbal/Traditional Products in Sweden

    ... sixth of all consumer health value in Sweden. There have been annual fluctuations caused by the popularity of a certain product or changes in the breakdown between various consumer health categories, but given how there ... Read More

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