Over-the-Counter Drugs Market Research Reports & Industry Analysis
Because most adults prefer to treat minor ailments themselves before seeking professional care, over-the-counter (OTC) drugs play an increasingly vital role in our healthcare system. MarketResearch.com’s comprehensive OTC drug market research reports provide full coverage of OTC drugs, including the cough remedy, contraceptive, and smoking cessation markets.
Over the Counter (OTC) Drugs Market Data
- Our reports focus on consumer health trends and developments and include data on OTC drug market segmentation, size, and growth in the U.S., U.K., Europe, Asia, and global markets.
- We also provide expert insights into category data, prospects and opportunities, the competitive landscape, and retailing developments.
- In addition, our research covers the growing demand for natural and herbal remedies, the increasing role of e-commerce, and the rise of self-care and preventive health practices.
Drive Growth Through Objective Research
The OTC drugs industry is a key segment of healthcare filled with promising opportunities. As you navigate this dynamic industry, let our reports be your guide, helping you make informed decisions and discover untapped avenues for growth. To get started, browse our collection of OTC drugs industry research reports today.
Over-the-Counter Drugs Industry Research & Market Reports
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Cough, Cold and Allergy (Hay Fever) Remedies in Slovenia
... the number of people affected by commonly transmitted coughs and colds. With the full reopening of society and return to schools and workplaces, the number of cough and cold cases are back to pre-pandemic levels ... Read More
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Herbal/Traditional Products in Switzerland
... potentially harmful chemical ingredients. These products benefit from the perception that they are safer and have fewer side effects compared to conventional OTC medications. However, Swiss medical authorities continue to caution consumers about the potential ... Read More
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Paediatric Consumer Health in Taiwan
... traditionally opting to take their children to the doctor for even minor ailments, a behaviour supported by the accessibility and affordability of medical consultations under the country's effective national health insurance system. Euromonitor International's Paediatric ... Read More
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Dermatologicals in Taiwan
... trend. Taiwan's subtropical climate, characterised by high humidity and warm temperatures, fosters conditions that can lead to fungal infections, such as tinea and athlete's foot. Additionally, the spicy foods commonly found in Taiwanese cuisine can ... Read More
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Cough, Cold and Allergy (Hay Fever) Remedies in Serbia
... incidence of coughs and colds at the beginning of 2024. Unit prices continued to rise in line with the arrival of several new launches in 2023-24. The leading brand Prospan has launched a new syrup ... Read More
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Digestive Remedies in Sweden
... the COVID-19 pandemic many Swedish consumers have prioritised spending more on travel and international holidays, and this is supporting sales in both these categories. Demand for motion sickness and diarrhoeal remedies was particularly high during ... Read More
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Analgesics in Switzerland
... immunity as a result of lower viral transmission rates during the COVID-19 pandemic. With the increase in colds and flu, the use of analgesics for symptom relief, such as body aches and fever reduction, is ... Read More
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Dermatologicals in Ukraine
... in Ukraine while foreign currency exchange rates have come under pressure, which has taken its toll on dermatologicals which relies on a number of imported products. This has placed a cap on volume growth as ... Read More
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Consumer Health in Laos
... and allergy remedies, as well as vitamins and dietary supplements. Trade promotion events have introduced innovative health products, notably from Korean companies, enhancing product availability. Additionally, the pilot of an online registration system, LAOREG, s... ... Read More
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Dermatologicals in Serbia
... encouraging sales. Moreover, Serbians are getting better access to medical checkups and therefore advice from a doctor which is supporting sales of dermatologicals. Euromonitor International's Dermatologicals in Serbia report offers a comprehensive guide to the ... Read More
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Analgesics in Serbia
... peaking during the cold and flu season. Consumers are more accustomed to buying analgesics since the pandemic, when these products were used to treat symptoms of COVID-19. However, due to its maturity volume growth is ... Read More
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Cough, Cold and Allergy (Hay Fever) Remedies in Kenya
... symptoms. Rising pollution levels has been driving sales in 2024, with both indoor and outdoor air pollution causing respiratory issues. Consumers benefit from the convenience of purchasing these medications without a prescription, which has encouraged ... Read More
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Herbal/Traditional Products in Turkey
... health industry and invest in innovative solutions with their herbal formulations increasing in demand. For example, in 2023, Cuca, a food supplement containing 20% fig extract, was offered for sale in pharmacies by Pharmacisa. Figs ... Read More
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Sleep Aids in Taiwan
... factors such as work pressures, family responsibilities, and health issues contributing to this widespread problem. In urban areas, especially, Taiwanese individuals lead fast-paced lifestyles characterised by long working hours and numerous daily responsibilities, which significantly ... Read More
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Herbal/Traditional Products in Kenya
... consumers sought out cheaper herbal/traditional remedies that are more readily accessible in Kenya. Products such as ginger and garlic-based supplements, which are locally grown and inexpensive, have seen significant growth compared to more expensive international ... Read More
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Herbal/Traditional Products in Sweden
... Consumption of herbal/traditional products has picked up in line with economic recovery. Retail volume growth increased in the two largest categories of herbal/traditional cough, cold and allergy (hay fever) remedies and dietary supplements. Herbal/traditional topical ... Read More
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Digestive Remedies in Serbia
... trend in Serbia and consumers’ efforts to adopt healthier lifestyles since the COVID-19 crisis. At the same time, busy lifestyles and the lack of time to invest in proper meal preparations is encouraging many local ... Read More
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Digestive Remedies in Uzbekistan
... down during the early stages of implementation of new regulations, which led to a decline in sales. However, the introduction of VAT in early 2024 also influenced price points and sales, boosting value growth, which ... Read More
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Herbal/Traditional Products in Serbia
... previous generations treated illnesses. In this environment, with consumers preferring to purchase natural consumer health products, producers actively advertise the presence of herbal/traditional ingredients in their products. Herbal/traditional cough, cold and allergy (hay fever) pro... ... Read More
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Dermatologicals in Kenya
... natural ingredients, such as African black soap and shea butter, which are perceived as safer and more beneficial for long-term skin health. Brands like Earthy Skin Essentials are gaining traction by highlighting their use of ... Read More
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Eye Care in Turkey
... challenges to the sales of eye care include vitamins and dietary supplements, with the health and wellness trend leading consumers to seek natural options. The rising competition from outside of the eye care landscape, has ... Read More
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Consumer Health in South Africa
... rise in 2024. South Africa remains challenged by various several factors, including inflationary pressures, high interest rates (to combat the elevated level of inflation), and the continual burden of loadshedding on the local economy, which ... Read More
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Consumer Health in Kenya
... categories like vitamins. The rising price of imported brands is pushing consumers towards more affordable, locally produced alternatives, such as generic vitamins. Growing demand for OTC cough, cold and allergy (hay fever) medications is caused ... Read More
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Consumer Health in Serbia
... years of steep inflation. Hence, price increases have not dented demand for consumer health products in 2024, with pharmacies reporting fewer consumer complaints about price increases. Brand loyalty to remains high in consumer health, especially ... Read More
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Consumer Health in Slovenia
... Despite this and demographic challenges facing the country, most areas of consumer health managed to remain in positive territory, registering minimal to moderate retail volume growth, which with price increases resulted in solid to strong ... Read More
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