APAC Electric Scooters Market Outlook to 2028

APAC Electric Scooters Market Overview

The APAC electric scooters market is valued at USD 25.40 billion, primarily driven by increasing urbanization, environmental concerns, and rising fuel prices. The region's rapid adoption of electric mobility solutions is bolstered by government incentives promoting eco-friendly transportation. This growth is supported by an increasing demand for last-mile connectivity solutions in urban areas, where traditional transportation methods are less efficient. Many consumers and businesses are opting for electric scooters as they offer lower operational costs and are more sustainable, contributing to their widespread adoption in key cities across Asia.

The market is dominated by countries such as China, India, and Japan due to their well-established automotive industries, supportive government policies, and growing consumer awareness regarding environmental sustainability. China's dominance is largely attributed to its strong manufacturing capabilities and widespread adoption of electric scooters in both urban and rural areas. India follows closely due to government subsidies for EVs, while Japan's advanced technological infrastructure drives its position as a key player in the APAC electric scooters market.

Governments across the APAC region are imposing mandates for the development of electric vehicle charging networks, which are critical to the adoption of electric scooters. In China, for instance, the government mandated the installation of charging stations in all new residential and commercial buildings starting in 2024. In India, new policies require that 20% of parking spaces in commercial developments be equipped with EV charging infrastructure. These mandates aim to accelerate the transition to electric mobility by addressing one of the major barriers to adoption.

APAC Electric Scooters Market Segmentation

By Battery Type: The APAC electric scooter market is segmented by battery type into lithium-ion batteries, lead-acid batteries, and nickel-metal hydride (Ni MH) batteries. Lithium-ion batteries dominate the market due to their longer lifecycle, better energy density, and faster charging capabilities, making them the preferred choice for consumers and manufacturers alike. Lithium-ion batteries are the backbone of the rapidly growing electric scooter market, enabling manufacturers to offer longer-range models that cater to both commercial and personal transportation needs. As a result, this sub-segment holds the largest market share within the battery type segment.

By End User: The APAC electric scooters market is segmented by end user into commercial use, personal use, and sharing services. The personal use segment holds a dominant market share due to the increasing demand for cost-effective, eco-friendly transportation in urban areas. Rising fuel prices, coupled with an increasing awareness of environmental issues, have prompted consumers to switch to electric scooters. Additionally, electric scooters offer a convenient and flexible solution for city commuting, further driving their adoption among personal users.

APAC Electric Scooters Market Competitive Landscape

The APAC electric scooters market is highly competitive, with both local and international players competing for market share. Major players are focusing on technological advancements, expanding distribution networks, and forging strategic partnerships to strengthen their market position. The competitive landscape is shaped by innovation in battery technology, government regulations, and the growing demand for eco-friendly transport solutions.

Company

Established Year

Headquarters

Battery Technology

Revenue

Market Presence

Distribution Network

Strategic Partnerships

Product Range

Sustainability Initiatives

Yadea Group Holdings

2001

China

Ninebot Limited

2012

China

Ather Energy Pvt. Ltd

2013

India

Niu Technologies

2014

China

Okinawa Autotech Pvt.

2015

India

APAC Electric Scooters Industry Analysis

Market Growth Drivers

Urbanization and Traffic Congestion Solutions: As rapid urbanization continues across the Asia-Pacific region, cities are facing severe traffic congestion. Countries such as India, China, and Indonesia are seeing their urban populations increase. In 2023, over 500 million people live in urban areas in Southeast Asia alone, which has exacerbated traffic conditions. Electric scooters, as a lightweight and efficient mode of transport, are being increasingly adopted as a solution to this problem. The demand is particularly strong in cities like Jakarta and Manila, where average commute times exceed 1.5 hours, making electric scooters a practical alternative for short-distance travel.

Environmental Concerns and Carbon Emission Reduction: The APAC region is a significant contributor to global carbon emissions, particularly from transportation. According to the International Energy Agency, the transport sector in India contributed over 300 million metric tons of CO in 2022. Governments are aggressively pursuing strategies to reduce this, with electric vehicles, including scooters, being central to this plan. In China, electric scooters are part of the drive to replace traditional two-wheelers. With India planning to achieve 30% electric vehicle penetration by 2030, the pressure to reduce vehicular emissions is prompting faster adoption of electric scooters.
Source: International Energy Agency

Government Incentives and Subsidies for Electric Vehicles (EVs): Governments in the APAC region are actively incentivizing the purchase of electric scooters. In 2024, the Indian government is providing a subsidy of approximately USD 120 per vehicle under its Faster Adoption and Manufacturing of Hybrid and Electric Vehicles (FAME) initiative. Similarly, China has invested heavily in subsidies, reducing the cost of electric scooters by up to 20%. These incentives are designed to drive adoption and facilitate the transition towards cleaner transport modes in congested urban settings. As a result, electric scooter sales are forecasted to see an upward trend in regions like ASEAN and South Asia.

Market Restraints

Inconsistent Charging Infrastructure Across Countries: The lack of consistent and reliable charging infrastructure is a major obstacle in several APAC countries. While countries like Japan and China have made strides in building widespread charging networks, many Southeast Asian nations lag behind. For example, as of 2023, Indonesia has fewer than 5,000 public charging stations for electric vehicles, while China boasts over 1 million. This inconsistency makes it difficult for consumers to rely on electric scooters for longer journeys or daily commuting in regions with limited infrastructure.

Regulatory Barriers in Emerging Markets: Emerging markets in the APAC region face regulatory challenges that hinder the growth of electric scooters. Countries like Vietnam and Thailand have yet to implement standardized regulations governing the production and use of electric vehicles. In contrast, China has established strict standards to promote the sector, including EV quotas for manufacturers. These inconsistencies in regulations across the region are limiting cross-border expansion of electric scooter manufacturers, while also slowing domestic market penetration in countries with underdeveloped regulatory frameworks

APAC Electric Scooters Market Future Outlook

Over the next five years, the APAC electric scooters market is expected to experience significant growth driven by technological advancements in battery technology, increasing urbanization, and a growing focus on reducing carbon emissions. Governments across APAC countries are rolling out subsidies and incentives to encourage electric vehicle adoption, while private players are investing heavily in expanding their product portfolios and improving their infrastructure.

Market Opportunities

Expansion of Sharing Economy Models: The growth of the sharing economy presents a significant opportunity for electric scooter adoption across APAC. In 2024, cities like Tokyo, Seoul, and Singapore are seeing rapid expansion of electric scooter-sharing services, with companies like Grab and Go To leading the way. For instance, the scooter-sharing market in Singapore has grown to over 10,000 units in operation. These models not only reduce personal ownership costs but also address environmental concerns by reducing the number of vehicles on the road, thereby easing traffic congestion.
Source: International Energy Agency

Rise in E-commerce and Delivery Services Requiring Lightweight EVs: The APAC regions e-commerce sector is booming, with sales expected to top USD 2 trillion in 2024. This growth has led to increased demand for efficient, lightweight electric vehicles, particularly in the delivery sector. In countries like China and India, electric scooters are being rapidly adopted by delivery companies, which require quick, cost-effective transportation solutions for the last mile. In India, for example, electric scooter adoption in the delivery industry grew by 25% in 2023. This trend is likely to continue as e-commerce and delivery services expand across the region.
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