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Mobile Messaging Fraud Prevention Market 2025-2030: Market Trends and Strategies

Publisher Juniper Research
Published Sep 15, 2025
Length 43 Pages
SKU # JNRH20400314

Description

The trends analysis report examines the Mobile Messaging Fraud Prevention market landscape in detail; assessing market trends and factors shaping the evolution of this rapidly changing fraudulent activity.

This essential strategy report delivers a comprehensive analysis of the strategic opportunities for messaging fraud prevention providers and operators; addressing key verticals and developing challenges, and how stakeholders must navigate these. It also includes evaluation of key country-level opportunities for messaging fraud prevention growth.

Please note: the online download version of this report is for a global site license.

Table of Contents

43 Pages
1. Key Takeaways & Strategic Recommendations
1.1 Key Takeaways & Strategic Recommendations
1.2 Key Takeaways
1.3 Strategic Recommendations
2. Future Market Outlook
2.1 Introduction to Mobile Messaging Fraud
2.1.1 Types of Mobile Messaging Fraud
i. AIT
Figure 2.1: AIT Fraud
Figure 2.2: Total Cost of AIT to Enterprises ($m), 2025-2030
Figure 2.3: Total AIT A2P SMS Traffic (m), 2025-2030
Figure 2.4: Branded Messaging Examples
Figure 2.5: Mobile Subscriber Losses Attributable to SMS and RCS, 2025-2030
Figure 2.6: A2P Grey Route Messages per annum (m), 2025-2030
ii. Impact of Fraud
iii. Consumers
Figure 2.7: Total Losses to Fraudulent SMS ($m), 2025- 2030
iv. RCS & OTT
2.1.2 AI in Mobile Messaging Fraud
2.1.3 Fraud-as-a-Service (FaaS)
Figure 2.8: FaaS Elements
2.2 Key Industry Trends Impacting Mobile Messaging Fraud in 2025
2.2.1 SMS
2.2.2 RCS
2.2.3 OTT
2.2.4 Rising A2P Costs
Figure 2.9: Shows the Increase in Cost per A2P SMS Across Most Regions Between 2022 and 2024
2.2.5 WhatsApp’s New Pricing Model’s Impact on A2P Traffic
2.2.6 RBM and What to Expect
3. Country Readiness Index
Figure 3.1: SMS Fraud Country Readiness Index Regional Definitions
Table 3.2: Juniper Research Country Readiness Index Scoring Criteria: AIT/SMS Fraud Prevention
Figure 3.3: Market Status 2025
Table 3.4: Country Readiness Index: Mobile Messaging Fraud Prevention - Country Categories
3.1 Focus Markets
Figure 3.5: Total Losses to Mobile Messaging Fraud in 2025 ($m), Split by Focus Markets
i. Large User Bases and A2P SMS Traffic
ii. High-GDP Countries Must Focus on Next-generation Messaging Fraud Prevention
3.2 Growth Markets
Figure 3.6: Total Losses to Mobile Messaging Fraud in 2025 ($m), Split by Growth Markets
i. Expanding A2P Messaging and Digital Services
ii. High A2P SMS Prices Spurring Grey Routes
Figure 3.7: Price of Directly Connected Messaging Traffic in 2025 and 2030, Split by Growth Market Sets
3.3 Saturated Markets
Figure 3.8: Total Losses to Mobile Messaging Fraud in 2025 ($m), Split by Saturated Markets
i. Stable Market Dynamics
ii. Potential Future Targets for Bad Actors
3.4 Developing Markets
Figure 3.9 Total Losses to Mobile Messaging Fraud in 2025 ($m), Split by Developing Markets
i. Low GDP per Capita
Figure 3.10 Average Fraudulent A2P SMS Received per Mobile Subscriber per Month in 2025), Split by Developing Markets
ii. High Levels of Grey Routes
Figure 3.11 Average Percent of Grey Routes 2025-2030, Split by Markets
Table 3.12: Juniper Research’s Country Readiness Index Heatmap: North America
Table 3.13: Juniper Research’s Country Readiness Index Heatmap: Latin America
Table 3.14: Juniper Research’s Country Readiness Index Heatmap: West Europe
Table 3.15: Juniper Research’s Country Readiness Index Heatmap: Central & East Europe
Table 3.16: Juniper Research’s Country Readiness Index Heatmap: Far East & China
Table 3.17: Juniper Research’s Country Readiness Index Heatmap: Indian Subcontinent
Table 3.18: Juniper Research’s Country Readiness Index Heatmap: Rest of Asia Pacific
Table 3.19: Juniper Research’s Country Readiness Index Heatmap: Africa & Middle East 40

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