Global Electric Toothbrush Market 2025-2029

Electric Toothbrush Market 2025-2029

The electric toothbrush market is forecasted to grow by USD 1899.6 million during 2024-2029, accelerating at a CAGR of 8% during the forecast period. The report on the electric toothbrush market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by rising prevalence of periodontal diseases, rising awareness of oral health, and increased marketing and promotion.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market size data, segment with regional analysis and vendor landscape in addition to an analysis of the key companies. Reports have historic and forecast data.

Technavio's electric toothbrush market is segmented as below:

By Distribution Channel

  • Offline
  • Online
By Mobility Type
  • Sonic
  • Rotation
By End-user
  • Adults
  • Children
By Product Type
  • Rechargeable
  • Battery
By Geographical Landscape
  • North America
  • Europe
  • APAC
  • Middle East and Africa
  • South America
This study identifies the innovative products for oral care as one of the prime reasons driving the electric toothbrush market growth during the next few years. Also, rising healthcare expenditure related to oral and dental care and focused customer segment will lead to sizable demand in the market.

The report on the electric toothbrush market covers the following areas:
  • Electric Toothbrush Market sizing
  • Electric Toothbrush Market forecast
  • Electric Toothbrush Market industry analysis
The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading electric toothbrush market vendors that include Brush Baby Ltd., Brush Buddies, Caresmith, Church and Dwight Co. Inc., Colgate Palmolive Co., Conair Corp., Den Mat Holdings LLC, FOREO AB, Guangzhou Stars Pulse Co. Ltd., JSB Health and Fitness Pvt. Ltd., Koninklijke Philips NV, Lion Corp., OMRON Corp., Panasonic Holdings Corp., Perrigo Co. PLC, Quip, Risun Technology Co. Ltd., Sanyei Deutschland GmbH, The Procter and Gamble Co., and Xiaomi Inc.. Also, the electric toothbrush market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive primary and secondary research. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast accurate market growth.


  • Executive Summary
    • Market overview
      • Table Executive Summary - Data Table on Market Overview
      • Table Executive Summary - Data Table on Incremental Growth
  • Technavio Analysis
    • Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
    • Criticality of inputs and Factors of differentiation
    • Factors of disruption
    • Impact of drivers and challenges
  • Market Landscape
    • Market ecosystem
      • Table Data Table on - Parent Market
    • Market characteristics
    • Value chain analysis
  • Market Sizing
    • Market definition
    • Market segment analysis
    • Market size 2024
    • Market outlook: Forecast for 2024-2029
      • Table Data Table on Global - Market size and forecast 2024-2029 ($ million)
      • Table Data Table on Global Market: Year-over-year growth 2024-2029 (%)
  • Historic Market Size
    • Global Electric Toothbrush Market 2019 - 2023
      • Table Historic Market Size - Data Table on Global Electric Toothbrush Market 2019 - 2023 ($ million)
    • Distribution Channel segment analysis 2019 - 2023
    • Mobility Type segment analysis 2019 - 2023
    • End-user segment analysis 2019 - 2023
    • Product Type segment analysis 2019 - 2023
    • Geography segment analysis 2019 - 2023
    • Country segment analysis 2019 - 2023
  • Qualitative Analysis
    • Impact of AI in the Global Electric Toothbrush Market
  • Five Forces Analysis
    • Five forces summary
    • Bargaining power of buyers
    • Bargaining power of suppliers
    • Threat of new entrants
    • Threat of substitutes
    • Threat of rivalry
    • Market condition
  • Market Segmentation by Distribution Channel
    • Market segments
      • Table Data Table on Distribution Channel - Market share 2024-2029 (%)
    • Comparison by Distribution Channel
      • Table Data Table on Comparison by Distribution Channel
    • Offline - Market size and forecast 2024-2029
      • Table Data Table on Offline - Market size and forecast 2024-2029 ($ million)
      • Table Data Table on Offline - Year-over-year growth 2024-2029 (%)
    • Online - Market size and forecast 2024-2029
      • Table Data Table on Online - Market size and forecast 2024-2029 ($ million)
      • Table Data Table on Online - Year-over-year growth 2024-2029 (%)
    • Market opportunity by Distribution Channel
      • Table Data Table on Market opportunity by Distribution Channel ($ million)
  • Market Segmentation by Mobility Type
    • Market segments
      • Table Data Table on Mobility Type - Market share 2024-2029 (%)
    • Comparison by Mobility Type
      • Table Data Table on Comparison by Mobility Type
    • Sonic - Market size and forecast 2024-2029
      • Table Data Table on Sonic - Market size and forecast 2024-2029 ($ million)
      • Table Data Table on Sonic - Year-over-year growth 2024-2029 (%)
    • Rotation - Market size and forecast 2024-2029
      • Table Data Table on Rotation - Market size and forecast 2024-2029 ($ million)
      • Table Data Table on Rotation - Year-over-year growth 2024-2029 (%)
    • Market opportunity by Mobility Type
      • Table Data Table on Market opportunity by Mobility Type ($ million)
  • Market Segmentation by End-user
    • Market segments
      • Table Data Table on End-user - Market share 2024-2029 (%)
    • Comparison by End-user
      • Table Data Table on Comparison by End-user
    • Adults - Market size and forecast 2024-2029
      • Table Data Table on Adults - Market size and forecast 2024-2029 ($ million)
      • Table Data Table on Adults - Year-over-year growth 2024-2029 (%)
    • Children - Market size and forecast 2024-2029
      • Table Data Table on Children - Market size and forecast 2024-2029 ($ million)
      • Table Data Table on Children - Year-over-year growth 2024-2029 (%)
    • Market opportunity by End-user
      • Table Data Table on Market opportunity by End-user ($ million)
  • Market Segmentation by Product Type
    • Market segments
      • Table Data Table on Product Type - Market share 2024-2029 (%)
    • Comparison by Product Type
      • Table Data Table on Comparison by Product Type
    • Rechargeable - Market size and forecast 2024-2029
      • Table Data Table on Rechargeable - Market size and forecast 2024-2029 ($ million)
      • Table Data Table on Rechargeable - Year-over-year growth 2024-2029 (%)
    • Battery - Market size and forecast 2024-2029
      • Table Data Table on Battery - Market size and forecast 2024-2029 ($ million)
      • Table Data Table on Battery - Year-over-year growth 2024-2029 (%)
    • Market opportunity by Product Type
      • Table Data Table on Market opportunity by Product Type ($ million)
  • Customer Landscape
    • Customer landscape overview
  • Geographic Landscape
    • Geographic segmentation
      • Table Data Table on Market share by geography 2024-2029 (%)
    • Geographic comparison
      • Table Data Table on Geographic comparison
    • North America - Market size and forecast 2024-2029
      • Table Data Table on North America - Market size and forecast 2024-2029 ($ million)
      • Table Data Table on North America - Year-over-year growth 2024-2029 (%)
    • Europe - Market size and forecast 2024-2029
      • Table Data Table on Europe - Market size and forecast 2024-2029 ($ million)
      • Table Data Table on Europe - Year-over-year growth 2024-2029 (%)
    • APAC - Market size and forecast 2024-2029
      • Table Data Table on APAC - Market size and forecast 2024-2029 ($ million)
      • Table Data Table on APAC - Year-over-year growth 2024-2029 (%)
    • Middle East and Africa - Market size and forecast 2024-2029
      • Table Data Table on Middle East and Africa - Market size and forecast 2024-2029 ($ million)
      • Table Data Table on Middle East and Africa - Year-over-year growth 2024-2029 (%)
    • South America - Market size and forecast 2024-2029
      • Table Data Table on South America - Market size and forecast 2024-2029 ($ million)
      • Table Data Table on South America - Year-over-year growth 2024-2029 (%)
    • US - Market size and forecast 2024-2029
      • Table Data Table on US - Market size and forecast 2024-2029 ($ million)
      • Table Data Table on US - Year-over-year growth 2024-2029 (%)
    • Germany - Market size and forecast 2024-2029
      • Table Data Table on Germany - Market size and forecast 2024-2029 ($ million)
      • Table Data Table on Germany - Year-over-year growth 2024-2029 (%)
    • UK - Market size and forecast 2024-2029
      • Table Data Table on UK - Market size and forecast 2024-2029 ($ million)
      • Table Data Table on UK - Year-over-year growth 2024-2029 (%)
    • Canada - Market size and forecast 2024-2029
      • Table Data Table on Canada - Market size and forecast 2024-2029 ($ million)
      • Table Data Table on Canada - Year-over-year growth 2024-2029 (%)
    • China - Market size and forecast 2024-2029
      • Table Data Table on China - Market size and forecast 2024-2029 ($ million)
      • Table Data Table on China - Year-over-year growth 2024-2029 (%)
    • France - Market size and forecast 2024-2029
      • Table Data Table on France - Market size and forecast 2024-2029 ($ million)
      • Table Data Table on France - Year-over-year growth 2024-2029 (%)
    • Italy - Market size and forecast 2024-2029
      • Table Data Table on Italy - Market size and forecast 2024-2029 ($ million)
      • Table Data Table on Italy - Year-over-year growth 2024-2029 (%)
    • Spain - Market size and forecast 2024-2029
      • Table Data Table on Spain - Market size and forecast 2024-2029 ($ million)
      • Table Data Table on Spain - Year-over-year growth 2024-2029 (%)
    • Japan - Market size and forecast 2024-2029
      • Table Data Table on Japan - Market size and forecast 2024-2029 ($ million)
      • Table Data Table on Japan - Year-over-year growth 2024-2029 (%)
    • India - Market size and forecast 2024-2029
      • Table Data Table on India - Market size and forecast 2024-2029 ($ million)
      • Table Data Table on India - Year-over-year growth 2024-2029 (%)
    • Market opportunity by geography
      • Table Data Tables on Market opportunity by geography ($ million)
  • Drivers, Challenges, and Opportunity/Restraints
    • Market drivers
      • Rising prevalence of periodontal diseases
      • Rising awareness of oral health
      • Increased marketing and promotion
    • Market challenges
      • High cost of electric toothbrush
      • Competitive market
      • Stringent regulatory policies
    • Impact of drivers and challenges
    • Market opportunities/restraints
      • Innovative products for oral care
      • Rising healthcare expenditure related to oral and dental care
      • Focused customer segment
  • Competitive Landscape
    • Overview
    • Competitive Landscape
    • Landscape disruption
    • Industry risks
  • Competitive Analysis
    • Companies profiled
    • Company ranking index
    • Market positioning of companies
    • Brush Baby Ltd.
    • Brush Buddies
    • Church and Dwight Co. Inc.
    • Colgate Palmolive Co.
    • Conair Corp.
    • Den Mat Holdings LLC
    • FOREO AB
    • Koninklijke Philips NV
    • Lion Corp.
    • OMRON Corp.
    • Panasonic Holdings Corp.
    • Perrigo Co. Plc
    • Quip
    • The Procter and Gamble Co.
    • Xiaomi Inc.
  • Appendix
    • Scope of the report
      • Market definition
      • Objectives
      • Notes and caveats
    • Inclusions and exclusions checklist
    • Currency conversion rates for US$
    • Research methodology
    • Data procurement
    • Data validation
    • Validation techniques employed for market sizing
    • Data synthesis
    • 360 degree market analysis
    • List of abbreviations

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