E-Commerce Market In Poland 2026-2030
Description
E-Commerce Market In Poland 2026-2030
The e-commerce market in poland is forecasted to grow by USD 88472.5 mn during 2025-2030, accelerating at a CAGR of 25.7% during the forecast period. The report on the e-commerce market in poland provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.
The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by proliferation of advanced logistical infrastructure and automated delivery systems, integration of sophisticated payment ecosystems and financial technology, strategic digital transformation and emergence of mobile-first consumer culture.
The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market size data, segment with regional analysis and vendor landscape in addition to an analysis of the key companies. Reports have historic and forecast data.
Technavio's e-commerce market in poland is segmented as below:
By Type
The report on the e-commerce market in poland covers the following areas:
The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive primary and secondary research. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast accurate market growth.
The e-commerce market in poland is forecasted to grow by USD 88472.5 mn during 2025-2030, accelerating at a CAGR of 25.7% during the forecast period. The report on the e-commerce market in poland provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.
The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by proliferation of advanced logistical infrastructure and automated delivery systems, integration of sophisticated payment ecosystems and financial technology, strategic digital transformation and emergence of mobile-first consumer culture.
The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market size data, segment with regional analysis and vendor landscape in addition to an analysis of the key companies. Reports have historic and forecast data.
Technavio's e-commerce market in poland is segmented as below:
By Type
- B2B
- B2C
- Home appliances
- Fashion products
- Groceries
- Books
- Others
- Individual
- Small business
- Corporate
- Europe
- Poland
The report on the e-commerce market in poland covers the following areas:
- E-commerce market in poland sizing
- E-commerce market in poland forecast
- E-commerce market in poland industry analysis
The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive primary and secondary research. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast accurate market growth.
Table of Contents
187 Pages
- 1 Executive Summary
- 1 Executive Summary
- 1.1 Market overview
- Executive Summary - Chart on Market Overview
- Executive Summary - Data Table on Market Overview
- Executive Summary - Chart on Country Market Characteristics
- Executive Summary - Chart on Market Segmentation by Type
- Executive Summary - Chart on Market Segmentation by Application
- Executive Summary - Chart on Market Segmentation by End-user
- Executive Summary - Chart on Company Market Positioning
- 2 Technavio Analysis
- 2 Technavio Analysis
- 2.1 Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
- Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
- 2.2 Criticality of inputs and Factors of differentiation
- Overview on criticality of inputs and factors of differentiation
- 2.3 Factors of disruption
- Overview on factors of disruption
- 2.4 Impact of drivers and challenges
- Impact of drivers and challenges in 2025 and 2030
- 3 Market Landscape
- 3 Market Landscape
- 3.1 Market ecosystem
- Chart on Parent Market
- Data Table on - Parent Market
- 3.2 Market characteristics
- Chart on Market characteristics analysis
- 3.3 Value chain analysis
- Chart on Value chain analysis
- 4 Market Sizing
- 4 Market Sizing
- 4.1 Market definition
- Data Table on Offerings of companies included in the market definition
- 4.2 Market segment analysis
- Market segments
- 4.3 Market size 2025
- 4.4 Market outlook: Forecast for 2025-2030
- Chart on Poland - Market size and forecast 2025-2030 ($ million)
- Data Table on Poland - Market size and forecast 2025-2030 ($ million)
- Chart on Poland: Year-over-year growth 2025-2030 (%)
- Data Table on Poland: Year-over-year growth 2025-2030 (%)
- 5 Historic Market Size
- 5 Historic Market Size
- 5.1 E-Commerce Market in Poland 2020 - 2024
- Historic Market Size - Data Table on E-Commerce Market in Poland 2020 - 2024 ($ million)
- 5.2 Type segment analysis 2020 - 2024
- Historic Market Size - Type Segment 2020 - 2024 ($ million)
- 5.3 Application segment analysis 2020 - 2024
- Historic Market Size - Application Segment 2020 - 2024 ($ million)
- 5.4 End-user segment analysis 2020 - 2024
- Historic Market Size - End-user Segment 2020 - 2024 ($ million)
- 6 Qualitative Analysis
- 6 Qualitative Analysis
- 6.1 The AI impact on e-commerce market in Poland
- 7 Five Forces Analysis
- 7 Five Forces Analysis
- 7.1 Five forces summary
- Five forces analysis - Comparison between 2025 and 2030
- 7.2 Bargaining power of buyers
- Bargaining power of buyers - Impact of key factors 2025 and 2030
- 7.3 Bargaining power of suppliers
- Bargaining power of suppliers - Impact of key factors in 2025 and 2030
- 7.4 Threat of new entrants
- Threat of new entrants - Impact of key factors in 2025 and 2030
- 7.5 Threat of substitutes
- Threat of substitutes - Impact of key factors in 2025 and 2030
- 7.6 Threat of rivalry
- Threat of rivalry - Impact of key factors in 2025 and 2030
- 7.7 Market condition
- Chart on Market condition - Five forces 2025 and 2030
- 8 Market Segmentation by Type
- 8 Market Segmentation by Type
- 8.1 Market segments
- Chart on Type - Market share 2025-2030 (%)
- Data Table on Type - Market share 2025-2030 (%)
- 8.2 Comparison by Type
- Chart on Comparison by Type
- Data Table on Comparison by Type
- 8.3 B2B - Market size and forecast 2025-2030
- Chart on B2B - Market size and forecast 2025-2030 ($ million)
- Data Table on B2B - Market size and forecast 2025-2030 ($ million)
- Chart on B2B - Year-over-year growth 2025-2030 (%)
- Data Table on B2B - Year-over-year growth 2025-2030 (%)
- 8.4 B2C - Market size and forecast 2025-2030
- Chart on B2C - Market size and forecast 2025-2030 ($ million)
- Data Table on B2C - Market size and forecast 2025-2030 ($ million)
- Chart on B2C - Year-over-year growth 2025-2030 (%)
- Data Table on B2C - Year-over-year growth 2025-2030 (%)
- 8.5 Market opportunity by Type
- Market opportunity by Type ($ million)
- Data Table on Market opportunity by Type ($ million)
- 9 Market Segmentation by Application
- 9 Market Segmentation by Application
- 9.1 Market segments
- Chart on Application - Market share 2025-2030 (%)
- Data Table on Application - Market share 2025-2030 (%)
- 9.2 Comparison by Application
- Chart on Comparison by Application
- Data Table on Comparison by Application
- 9.3 Home appliances - Market size and forecast 2025-2030
- Chart on Home appliances - Market size and forecast 2025-2030 ($ million)
- Data Table on Home appliances - Market size and forecast 2025-2030 ($ million)
- Chart on Home appliances - Year-over-year growth 2025-2030 (%)
- Data Table on Home appliances - Year-over-year growth 2025-2030 (%)
- 9.4 Fashion products - Market size and forecast 2025-2030
- Chart on Fashion products - Market size and forecast 2025-2030 ($ million)
- Data Table on Fashion products - Market size and forecast 2025-2030 ($ million)
- Chart on Fashion products - Year-over-year growth 2025-2030 (%)
- Data Table on Fashion products - Year-over-year growth 2025-2030 (%)
- 9.5 Groceries - Market size and forecast 2025-2030
- Chart on Groceries - Market size and forecast 2025-2030 ($ million)
- Data Table on Groceries - Market size and forecast 2025-2030 ($ million)
- Chart on Groceries - Year-over-year growth 2025-2030 (%)
- Data Table on Groceries - Year-over-year growth 2025-2030 (%)
- 9.6 Books - Market size and forecast 2025-2030
- Chart on Books - Market size and forecast 2025-2030 ($ million)
- Data Table on Books - Market size and forecast 2025-2030 ($ million)
- Chart on Books - Year-over-year growth 2025-2030 (%)
- Data Table on Books - Year-over-year growth 2025-2030 (%)
- 9.7 Others - Market size and forecast 2025-2030
- Chart on Others - Market size and forecast 2025-2030 ($ million)
- Data Table on Others - Market size and forecast 2025-2030 ($ million)
- Chart on Others - Year-over-year growth 2025-2030 (%)
- Data Table on Others - Year-over-year growth 2025-2030 (%)
- 9.8 Market opportunity by Application
- Market opportunity by Application ($ million)
- Data Table on Market opportunity by Application ($ million)
- 10 Market Segmentation by End-user
- 10 Market Segmentation by End-user
- 10.1 Market segments
- Chart on End-user - Market share 2025-2030 (%)
- Data Table on End-user - Market share 2025-2030 (%)
- 10.2 Comparison by End-user
- Chart on Comparison by End-user
- Data Table on Comparison by End-user
- 10.3 Individual - Market size and forecast 2025-2030
- Chart on Individual - Market size and forecast 2025-2030 ($ million)
- Data Table on Individual - Market size and forecast 2025-2030 ($ million)
- Chart on Individual - Year-over-year growth 2025-2030 (%)
- Data Table on Individual - Year-over-year growth 2025-2030 (%)
- 10.4 Small business - Market size and forecast 2025-2030
- Chart on Small business - Market size and forecast 2025-2030 ($ million)
- Data Table on Small business - Market size and forecast 2025-2030 ($ million)
- Chart on Small business - Year-over-year growth 2025-2030 (%)
- Data Table on Small business - Year-over-year growth 2025-2030 (%)
- 10.5 Corporate - Market size and forecast 2025-2030
- Chart on Corporate - Market size and forecast 2025-2030 ($ million)
- Data Table on Corporate - Market size and forecast 2025-2030 ($ million)
- Chart on Corporate - Year-over-year growth 2025-2030 (%)
- Data Table on Corporate - Year-over-year growth 2025-2030 (%)
- 10.6 Market opportunity by End-user
- Market opportunity by End-user ($ million)
- Data Table on Market opportunity by End-user ($ million)
- 11 Customer Landscape
- 11 Customer Landscape
- 11.1 Customer landscape overview
- Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
- 12 Drivers, Challenges, and Opportunity
- 12 Drivers, Challenges, and Opportunity
- 12.1 Market drivers
- Proliferation of advanced logistical infrastructure and automated delivery systems
- Integration of sophisticated payment ecosystems and financial technology
- Strategic digital transformation and emergence of mobile-first consumer culture
- 12.2 Market challenges
- Logistical infrastructure and escalation of fulfillment requirements
- Regulatory rigidity and complexity of legal compliance frameworks
- Macroeconomic volatility and erosion of consumer purchasing power
- 12.3 Impact of drivers and challenges
- Impact of drivers and challenges in 2025 and 2030
- 12.4 Market opportunities
- Advanced algorithmic hyper-personalization and evolution of consumer intelligence
- Environmental stewardship and integration of sustainable logistics frameworks
- Convergence of social interaction and transactional platforms via omnichannel integration
- 13 Competitive Landscape
- 13 Competitive Landscape
- 13.1 Overview
- 13.2 Competitive Landscape
- Overview on criticality of inputs and factors of differentiation
- 13.3 Landscape disruption
- Overview on factors of disruption
- 13.4 Industry risks
- Impact of key risks on business
- 14 Competitive Analysis
- 14 Competitive Analysis
- 14.1 Companies profiled
- Companies covered
- 14.2 Company ranking index
- Company ranking index
- 14.3 Market positioning of companies
- Matrix on companies position and classification
- 14.4 303 AVENUE SP. Z O.O.
- 303 AVENUE SP. Z O.O. - Overview
- 303 AVENUE SP. Z O.O. - Product / Service
- 303 AVENUE SP. Z O.O. - Key offerings
- SWOT
- 14.5 Allegro.pl Sp. z o.o.
- Allegro.pl Sp. z o.o. - Overview
- Allegro.pl Sp. z o.o. - Product / Service
- Allegro.pl Sp. z o.o. - Key offerings
- SWOT
- 14.6 Amazon.com Inc.
- Amazon.com Inc. - Overview
- Amazon.com Inc. - Business segments
- Amazon.com Inc. - Key news
- Amazon.com Inc. - Key offerings
- Amazon.com Inc. - Segment focus
- SWOT
- 14.7 Ceneo.pl sp z.o.o
- Ceneo.pl sp z.o.o - Overview
- Ceneo.pl sp z.o.o - Product / Service
- Ceneo.pl sp z.o.o - Key offerings
- SWOT
- 14.8 Decathlon SA
- Decathlon SA - Overview
- Decathlon SA - Product / Service
- Decathlon SA - Key offerings
- SWOT
- 14.9 eBay Inc.
- eBay Inc. - Overview
- eBay Inc. - Product / Service
- eBay Inc. - Key news
- eBay Inc. - Key offerings
- SWOT
- 14.10 Inter IKEA Holding BV
- Inter IKEA Holding BV - Overview
- Inter IKEA Holding BV - Product / Service
- Inter IKEA Holding BV - Key news
- Inter IKEA Holding BV - Key offerings
- SWOT
- 14.11 Meble.pl SA
- Meble.pl SA - Overview
- Meble.pl SA - Product / Service
- Meble.pl SA - Key offerings
- SWOT
- 14.12 Media Expert Group
- Media Expert Group - Overview
- Media Expert Group - Product / Service
- Media Expert Group - Key offerings
- SWOT
- 14.13 OLX Global BV
- OLX Global BV - Overview
- OLX Global BV - Product / Service
- OLX Global BV - Key offerings
- SWOT
- 14.14 Organic24 Sp. z o.o.
- Organic24 Sp. z o.o. - Overview
- Organic24 Sp. z o.o. - Product / Service
- Organic24 Sp. z o.o. - Key offerings
- SWOT
- 14.15 Tesco Plc
- Tesco Plc - Overview
- Tesco Plc - Business segments
- Tesco Plc - Key news
- Tesco Plc - Key offerings
- Tesco Plc - Segment focus
- SWOT
- 14.16 Vox Sp. z.o.o. sp. k
- Vox Sp. z.o.o. sp. k - Overview
- Vox Sp. z.o.o. sp. k - Product / Service
- Vox Sp. z.o.o. sp. k - Key offerings
- SWOT
- 14.17 X Kom Sp. Z.o.o.
- X Kom Sp. Z.o.o. - Overview
- X Kom Sp. Z.o.o. - Product / Service
- X Kom Sp. Z.o.o. - Key offerings
- SWOT
- 14.18 Zalando SE
- Zalando SE - Overview
- Zalando SE - Product / Service
- Zalando SE - Key offerings
- SWOT
- 15 Appendix
- 15 Appendix
- 15.1 Scope of the report
- Market definition
- Objectives
- Notes and caveats
- 15.2 Inclusions and exclusions checklist
- Inclusions checklist
- Exclusions checklist
- 15.3 Currency conversion rates for US$
- Currency conversion rates for US$
- 15.4 Research methodology
- Research methodology
- 15.5 Data procurement
- Information sources
- 15.6 Data validation
- Data validation
- 15.7 Validation techniques employed for market sizing
- Validation techniques employed for market sizing
- 15.8 Data synthesis
- Data synthesis
- 15.9 360 degree market analysis
- 360 degree market analysis
- 15.10 List of abbreviations
- List of abbreviations
- Exhibits1: Executive Summary - Chart on Market Overview
- Exhibits2: Executive Summary - Data Table on Market Overview
- Exhibits3: Executive Summary - Chart on Country Market Characteristics
- Exhibits4: Executive Summary - Chart on Market Segmentation by Type
- Exhibits5: Executive Summary - Chart on Market Segmentation by Application
- Exhibits6: Executive Summary - Chart on Market Segmentation by End-user
- Exhibits7: Executive Summary - Chart on Company Market Positioning
- Exhibits8: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
- Exhibits9: Overview on criticality of inputs and factors of differentiation
- Exhibits10: Overview on factors of disruption
- Exhibits11: Impact of drivers and challenges in 2025 and 2030
- Exhibits12: Chart on Parent Market
- Exhibits13: Data Table on - Parent Market
- Exhibits14: Chart on Market characteristics analysis
- Exhibits15: Chart on Value chain analysis
- Exhibits16: Data Table on Offerings of companies included in the market definition
- Exhibits17: Market segments
- Exhibits18: Chart on Poland - Market size and forecast 2025-2030 ($ million)
- Exhibits19: Data Table on Poland - Market size and forecast 2025-2030 ($ million)
- Exhibits20: Chart on Poland: Year-over-year growth 2025-2030 (%)
- Exhibits21: Data Table on Poland: Year-over-year growth 2025-2030 (%)
- Exhibits22: Historic Market Size - Data Table on E-Commerce Market in Poland 2020 - 2024 ($ million)
- Exhibits23: Historic Market Size - Type Segment 2020 - 2024 ($ million)
- Exhibits24: Historic Market Size - Application Segment 2020 - 2024 ($ million)
- Exhibits25: Historic Market Size - End-user Segment 2020 - 2024 ($ million)
- Exhibits26: Five forces analysis - Comparison between 2025 and 2030
- Exhibits27: Bargaining power of buyers - Impact of key factors 2025 and 2030
- Exhibits28: Bargaining power of suppliers - Impact of key factors in 2025 and 2030
- Exhibits29: Threat of new entrants - Impact of key factors in 2025 and 2030
- Exhibits30: Threat of substitutes - Impact of key factors in 2025 and 2030
- Exhibits31: Threat of rivalry - Impact of key factors in 2025 and 2030
- Exhibits32: Chart on Market condition - Five forces 2025 and 2030
- Exhibits33: Chart on Type - Market share 2025-2030 (%)
- Exhibits34: Data Table on Type - Market share 2025-2030 (%)
- Exhibits35: Chart on Comparison by Type
- Exhibits36: Data Table on Comparison by Type
- Exhibits37: Chart on B2B - Market size and forecast 2025-2030 ($ million)
- Exhibits38: Data Table on B2B - Market size and forecast 2025-2030 ($ million)
- Exhibits39: Chart on B2B - Year-over-year growth 2025-2030 (%)
- Exhibits40: Data Table on B2B - Year-over-year growth 2025-2030 (%)
- Exhibits41: Chart on B2C - Market size and forecast 2025-2030 ($ million)
- Exhibits42: Data Table on B2C - Market size and forecast 2025-2030 ($ million)
- Exhibits43: Chart on B2C - Year-over-year growth 2025-2030 (%)
- Exhibits44: Data Table on B2C - Year-over-year growth 2025-2030 (%)
- Exhibits45: Market opportunity by Type ($ million)
- Exhibits46: Data Table on Market opportunity by Type ($ million)
- Exhibits47: Chart on Application - Market share 2025-2030 (%)
- Exhibits48: Data Table on Application - Market share 2025-2030 (%)
- Exhibits49: Chart on Comparison by Application
Search Inside Report
Pricing
Currency Rates
Questions or Comments?
Our team has the ability to search within reports to verify it suits your needs. We can also help maximize your budget by finding sections of reports you can purchase.

