Report cover image

Breakfast Cereals Market In Europe 2025-2029

Publisher TechNavio
Published Jan 19, 2026
Length 206 Pages
SKU # INF20764345

Description

Breakfast Cereals Market In Europe 2025-2029

The breakfast cereals market in europe is forecasted to grow by USD 1376.7 mn during 2024-2029, accelerating at a CAGR of 4.6% during the forecast period. The report on the breakfast cereals market in europe provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by increasing demand for breakfast cereals, increasing awareness concerning importance of healthy breakfast, new product launches.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market size data, segment with regional analysis and vendor landscape in addition to an analysis of the key companies. Reports have historic and forecast data. For further information on this report, please visit -

https://www.technavio.com/report/report/breakfast-cereals-market-industry-analysis

Technavio's breakfast cereals market in europe is segmented as below:

By Distribution Channel
  • Offline
  • Online
By Type Of Packaging
  • Boxes
  • Stand-up pouches
  • Portable containers
  • Others
By End-User
  • Households
  • Foodservice industry
  • Institutional buyers
Geography
  • Europe
  • UK
  • Germany
  • France
  • Italy
This study identifies the increasing internet and e-commerce users as one of the prime reasons driving the breakfast cereals market in europe growth during the next few years. Also, rising demand for ready-to-eat (rte) cereals and increase in mergers and acquisitions among companies will lead to sizable demand in the market.

The report on the breakfast cereals market in europe covers the following areas:
  • Breakfast cereals market in europe sizing
  • Breakfast cereals market in europe forecast
  • Breakfast cereals market in europe industry analysis
The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading breakfast cereals market in europe vendors that include Alara Wholefoods Ltd., Associated British Foods Plc, B and G Foods Inc., Bobs Red Mill Natural Foods, Cerealto Siro Foods S.L, Food For Life Baking Co. Inc., General Mills Inc., Kellogg Co., Mornflake, mymuesli AG, Nestle SA, Orkla ASA, PepsiCo Inc., Peter Kolln GmbH and Co. KGaA, Post Holdings Inc., The Hain Celestial Group. Also, the breakfast cereals market in europe analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive primary and secondary research. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast accurate market growth.

Table of Contents

206 Pages
1 Executive Summary
1.1 Market overview
Executive Summary - Chart on Market Overview
Executive Summary - Data Table on Market Overview
Executive Summary - Chart on Country Market Characteristics
Executive Summary - Chart on Market by Geography
Executive Summary - Chart on Market Segmentation by Distribution Channel
Executive Summary - Chart on Market Segmentation by Type of Packaging
Executive Summary - Chart on Market Segmentation by End-user
Executive Summary - Chart on Incremental Growth
Executive Summary - Data Table on Incremental Growth
Executive Summary - Chart on Company Market Positioning
2 Technavio Analysis
2.1 Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
2.2 Criticality of inputs and Factors of differentiation
Overview on criticality of inputs and factors of differentiation
2.3 Factors of disruption
Overview on factors of disruption
2.4 Impact of drivers and challenges
Impact of drivers and challenges in 2024 and 2029
3 Market Landscape
3.1 Market ecosystem
Chart on Parent Market
Data Table on - Parent Market
3.2 Market characteristics
Chart on Market characteristics analysis
3.3 Value chain analysis
Chart on Value chain analysis
4 Market Sizing
4.1 Market definition
Data Table on Offerings of companies included in the market definition
4.2 Market segment analysis
Market segments
4.3 Market size 2024
4.4 Market outlook: Forecast for 2024-2029
Chart on Europe - Market size and forecast 2024-2029 ($ million)
Data Table on Regional - Market size and forecast 2024-2029 ($ million)
Chart on Europe: Year-over-year growth 2024-2029 (%)
Data Table on Regional - Market size and forecast 2024-2029 ($ million)
5 Historic Market Size
5.1 Breakfast Cereals Market in Europe 2019 - 2023
Historic Market Size - Data Table on Breakfast Cereals Market in Europe 2019 - 2023 ($ million)
5.2 Distribution Channel segment analysis 2019 - 2023
Historic Market Size - Distribution Channel Segment 2019 - 2023 ($ million)
5.3 Type of Packaging segment analysis 2019 - 2023
Historic Market Size - Type of Packaging Segment 2019 - 2023 ($ million)
5.4 End-user segment analysis 2019 - 2023
Historic Market Size - End-user Segment 2019 - 2023 ($ million)
5.5 Geography segment analysis 2019 - 2023
Historic Market Size - Geography Segment 2019 - 2023 ($ million)
6 Qualitative Analysis
6.1 The AI impact on Breakfast Cereals Market in Europe
7 Five Forces Analysis
7.1 Five forces summary
Five forces analysis - Comparison between 2024 and 2029
7.2 Bargaining power of buyers
Bargaining power of buyers - Impact of key factors 2024 and 2029
7.3 Bargaining power of suppliers
Bargaining power of suppliers - Impact of key factors in 2024 and 2029
7.4 Threat of new entrants
Threat of new entrants - Impact of key factors in 2024 and 2029
7.5 Threat of substitutes
Threat of substitutes - Impact of key factors in 2024 and 2029
7.6 Threat of rivalry
Threat of rivalry - Impact of key factors in 2024 and 2029
7.7 Market condition
Chart on Market condition - Five forces 2024 and 2029
8 Market Segmentation by Distribution Channel
8.1 Market segments
Chart on Distribution Channel - Market share 2024-2029 (%)
Data Table on Distribution Channel - Market share 2024-2029 (%)
8.2 Comparison by Distribution Channel
Chart on Comparison by Distribution Channel
Data Table on Comparison by Distribution Channel
8.3 Offline - Market size and forecast 2024-2029
Chart on Offline - Market size and forecast 2024-2029 ($ million)
Data Table on Offline - Market size and forecast 2024-2029 ($ million)
Chart on Offline - Year-over-year growth 2024-2029 (%)
Data Table on Offline - Year-over-year growth 2024-2029 (%)
8.4 Online - Market size and forecast 2024-2029
Chart on Online - Market size and forecast 2024-2029 ($ million)
Data Table on Online - Market size and forecast 2024-2029 ($ million)
Chart on Online - Year-over-year growth 2024-2029 (%)
Data Table on Online - Year-over-year growth 2024-2029 (%)
8.5 Market opportunity by Distribution Channel
Market opportunity by Distribution Channel ($ million)
Data Table on Market opportunity by Distribution Channel ($ million)
9 Market Segmentation by Type of Packaging
9.1 Market segments
Chart on Type of Packaging - Market share 2024-2029 (%)
Data Table on Type of Packaging - Market share 2024-2029 (%)
9.2 Comparison by Type of Packaging
Chart on Comparison by Type of Packaging
Data Table on Comparison by Type of Packaging
9.3 Boxes - Market size and forecast 2024-2029
Chart on Boxes - Market size and forecast 2024-2029 ($ million)
Data Table on Boxes - Market size and forecast 2024-2029 ($ million)
Chart on Boxes - Year-over-year growth 2024-2029 (%)
Data Table on Boxes - Year-over-year growth 2024-2029 (%)
9.4 Stand-up pouches - Market size and forecast 2024-2029
Chart on Stand-up pouches - Market size and forecast 2024-2029 ($ million)
Data Table on Stand-up pouches - Market size and forecast 2024-2029 ($ million)
Chart on Stand-up pouches - Year-over-year growth 2024-2029 (%)
Data Table on Stand-up pouches - Year-over-year growth 2024-2029 (%)
9.5 Portable containers - Market size and forecast 2024-2029
Chart on Portable containers - Market size and forecast 2024-2029 ($ million)
Data Table on Portable containers - Market size and forecast 2024-2029 ($ million)
Chart on Portable containers - Year-over-year growth 2024-2029 (%)
Data Table on Portable containers - Year-over-year growth 2024-2029 (%)
9.6 Others - Market size and forecast 2024-2029
Chart on Others - Market size and forecast 2024-2029 ($ million)
Data Table on Others - Market size and forecast 2024-2029 ($ million)
Chart on Others - Year-over-year growth 2024-2029 (%)
Data Table on Others - Year-over-year growth 2024-2029 (%)
9.7 Market opportunity by Type of Packaging
Market opportunity by Type of Packaging ($ million)
Data Table on Market opportunity by Type of Packaging ($ million)
10 Market Segmentation by End-user
10.1 Market segments
Chart on End-user - Market share 2024-2029 (%)
Data Table on End-user - Market share 2024-2029 (%)
10.2 Comparison by End-user
Chart on Comparison by End-user
Data Table on Comparison by End-user
10.3 Households - Market size and forecast 2024-2029
Chart on Households - Market size and forecast 2024-2029 ($ million)
Data Table on Households - Market size and forecast 2024-2029 ($ million)
Chart on Households - Year-over-year growth 2024-2029 (%)
Data Table on Households - Year-over-year growth 2024-2029 (%)
10.4 Foodservice industry - Market size and forecast 2024-2029
Chart on Foodservice industry - Market size and forecast 2024-2029 ($ million)
Data Table on Foodservice industry - Market size and forecast 2024-2029 ($ million)
Chart on Foodservice industry - Year-over-year growth 2024-2029 (%)
Data Table on Foodservice industry - Year-over-year growth 2024-2029 (%)
10.5 Institutional buyers - Market size and forecast 2024-2029
Chart on Institutional buyers - Market size and forecast 2024-2029 ($ million)
Data Table on Institutional buyers - Market size and forecast 2024-2029 ($ million)
Chart on Institutional buyers - Year-over-year growth 2024-2029 (%)
Data Table on Institutional buyers - Year-over-year growth 2024-2029 (%)
10.6 Market opportunity by End-user
Market opportunity by End-user ($ million)
Data Table on Market opportunity by End-user ($ million)
11 Customer Landscape
11.1 Customer landscape overview
Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
12 Geographic Landscape
12.1 Geographic segmentation
Chart on Market share by geography - 2024-2029 (%)
Data Table on Market share by geography - 2024-2029 (%)
12.2 Geographic comparison
Chart on Geographic comparison
Data Table on Geographic comparison
12.3 UK - Market size and forecast 2024-2029
Chart on UK - Market size and forecast 2024-2029 ($ million)
Data Table on UK - Market size and forecast 2024-2029 ($ million)
Chart on UK - Year-over-year growth 2024-2029 (%)
Data Table on UK - Year-over-year growth 2024-2029 (%)
12.4 Germany - Market size and forecast 2024-2029
Chart on Germany - Market size and forecast 2024-2029 ($ million)
Data Table on Germany - Market size and forecast 2024-2029 ($ million)
Chart on Germany - Year-over-year growth 2024-2029 (%)
Data Table on Germany - Year-over-year growth 2024-2029 (%)
12.5 France - Market size and forecast 2024-2029
Chart on France - Market size and forecast 2024-2029 ($ million)
Data Table on France - Market size and forecast 2024-2029 ($ million)
Chart on France - Year-over-year growth 2024-2029 (%)
Data Table on France - Year-over-year growth 2024-2029 (%)
12.6 Italy - Market size and forecast 2024-2029
Chart on Italy - Market size and forecast 2024-2029 ($ million)
Data Table on Italy - Market size and forecast 2024-2029 ($ million)
Chart on Italy - Year-over-year growth 2024-2029 (%)
Data Table on Italy - Year-over-year growth 2024-2029 (%)
12.7 Rest of Europe - Market size and forecast 2024-2029
Chart on Rest of Europe - Market size and forecast 2024-2029 ($ million)
Data Table on Rest of Europe - Market size and forecast 2024-2029 ($ million)
Chart on Rest of Europe - Year-over-year growth 2024-2029 (%)
Data Table on Rest of Europe - Year-over-year growth 2024-2029 (%)
12.8 Market opportunity by geography
Market opportunity by geography ($ million)
Data Table on Market opportunity by geography ($ million)
13 Drivers, Challenges, and Opportunity
13.1 Market drivers
Increasing demand for breakfast cereals
Increasing awareness concerning importance of healthy breakfast
New product launches
13.2 Market challenges
Fluctuations in food prices
Presence of substitutes
Government regulations
13.3 Impact of drivers and challenges
Impact of drivers and challenges in 2024 and 2029
13.4 Market opportunities
Increasing internet and e-commerce users
Rising demand for ready-to-eat (RTE) cereals
Increase in mergers and acquisitions among companies
14 Competitive Landscape
14.1 Overview
14.2 Competitive Landscape
Overview on criticality of inputs and factors of differentiation
14.3 Landscape disruption
Overview on factors of disruption
14.4 Industry risks
Impact of key risks on business
15 Competitive Analysis
15.1 Companies profiled
Companies covered
15.2 Company ranking index
Company ranking index
15.3 Market positioning of companies
Matrix on companies position and classification
15.4 Alara Wholefoods Ltd.
Alara Wholefoods Ltd. - Overview
Alara Wholefoods Ltd. - Product / Service
Alara Wholefoods Ltd. - Key offerings
SWOT
15.5 Associated British Foods Plc
Associated British Foods Plc - Overview
Associated British Foods Plc - Business segments
Associated British Foods Plc - Key offerings
Associated British Foods Plc - Segment focus
SWOT
15.6 B and G Foods Inc.
B and G Foods Inc. - Overview
B and G Foods Inc. - Product / Service
B and G Foods Inc. - Key offerings
SWOT
15.7 Bobs Red Mill Natural Foods
Bobs Red Mill Natural Foods - Overview
Bobs Red Mill Natural Foods - Product / Service
Bobs Red Mill Natural Foods - Key offerings
SWOT
15.8 Cerealto Siro Foods S.L
Cerealto Siro Foods S.L - Overview
Cerealto Siro Foods S.L - Product / Service
Cerealto Siro Foods S.L - Key offerings
SWOT
15.9 Food For Life Baking Co. Inc.
Food For Life Baking Co. Inc. - Overview
Food For Life Baking Co. Inc. - Product / Service
Food For Life Baking Co. Inc. - Key offerings
SWOT
15.10 General Mills Inc.
General Mills Inc. - Overview
General Mills Inc. - Business segments
General Mills Inc. - Key news
General Mills Inc. - Key offerings
General Mills Inc. - Segment focus
SWOT
15.11 Kellogg Co.
Kellogg Co. - Overview
Kellogg Co. - Business segments
Kellogg Co. - Key offerings
Kellogg Co. - Segment focus
SWOT
15.12 Mornflake
Mornflake - Overview
Mornflake - Product / Service
Mornflake - Key offerings
SWOT
15.13 mymuesli AG
mymuesli AG - Overview
mymuesli AG - Product / Service
mymuesli AG - Key offerings
SWOT
15.14 Nestle SA
Nestle SA - Overview
Nestle SA - Business segments
Nestle SA - Key news
Nestle SA - Key offerings
Nestle SA - Segment focus
SWOT
15.15 Orkla ASA
Orkla ASA - Overview
Orkla ASA - Business segments
Orkla ASA - Key news
Orkla ASA - Key offerings
Orkla ASA - Segment focus
SWOT
15.16 PepsiCo Inc.
PepsiCo Inc. - Overview
PepsiCo Inc. - Business segments
PepsiCo Inc. - Key news
PepsiCo Inc. - Key offerings
PepsiCo Inc. - Segment focus
SWOT
15.17 Post Holdings Inc.
Post Holdings Inc. - Overview
Post Holdings Inc. - Business segments
Post Holdings Inc. - Key offerings
Post Holdings Inc. - Segment focus
SWOT
15.18 The Hain Celestial Group
The Hain Celestial Group - Overview
The Hain Celestial Group - Business segments
The Hain Celestial Group - Key news
The Hain Celestial Group - Key offerings
The Hain Celestial Group - Segment focus
SWOT
16 Appendix
16.1 Scope of the report
Market definition
Objectives
Notes and caveats
16.2 Inclusions and exclusions checklist
Inclusions checklist
Exclusions checklist
16.3 Currency conversion rates for US$
Currency conversion rates for US$
16.4 Research methodology
Research methodology
16.5 Data procurement
Information sources
16.6 Data validation
Data validation
16.7 Validation techniques employed for market sizing
Validation techniques employed for market sizing
16.8 Data synthesis
Data synthesis
16.9 360 degree market analysis
360 degree market analysis
16.10 List of abbreviations
List of abbreviations

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