Category: Advertising
Advertising market research reports by IMARC Services Pvt. Ltd.
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Location-Based Services (LBS) Market Report by Component (Hardware, Software, Services), Technology (GPS, Assisted GPS (A-GPS), Enhanced GPS (E-GPS), Enhanced Observed Time Difference (E-OTD), Observed Time Difference, Cell ID, Wi-Fi, and Others), Location Type (Indoor, Outdoor), Application (Emergency Services, Tracking Services, Navigation Services, Social Media Services, Information Services, Gaming and Entertainment Services, Advertising and Promotion Services, and Others), End User (Banking, Financial Services, and Insurance (BFSI), IT and Telecom, Retail, Transportation and Logistics, Government, Healthcare and Life Services, Manufacturing, and Others), and Region 2025-2033
The global location-based services (LBS) market size reached USD 46.7 Billion in 2024. Looking forward, IMARC Group expects the market to reach USD 187.0 Billion by 2033, exhibiting a growth rate (CAGR) of 15.84% during 2025-2033. The growing utilization of smartphones and tablets, rising adoption o ... Read More
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Indian Advertising Market Report by Segment (Television Advertising, Print Advertising, Radio Advertising, Internet/Online Advertising, Mobile Advertising, Outdoor Advertising) 2025-2033
The Indian advertising market size reached INR 908.6 Billion in 2024. Looking forward, IMARC Group expects the market to reach INR 2,118.8 Billion by 2033, exhibiting a growth rate (CAGR) of 9.37% during 2025-2033. The growing adoption of advertising to enhance brand awareness, increasing number of ... Read More
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Game-Based Learning Market Report by Platform (Online, Offline), Revenue Type (Game Purchase, Advertising, and Others), End-User (K-12 Game-Based Learning, Higher Game-Based Learning), and Region 2025-2033
The global game-based learning market size reached USD 21.3 Billion in 2024. Looking forward, IMARC Group expects the market to reach USD 80.0 Billion by 2033, exhibiting a growth rate (CAGR) of 15.05% during 2025-2033. The market growth is primarily driven by the escalating demand for engaging lear ... Read More
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US Healthcare Advertising Market Report by Product Type (Pharmaceuticals (Small Molecule Drugs), Biopharmaceuticals, Vaccines, Over-The-Counter (OTC) Drugs) 2025-2033
The US healthcare advertising market size reached USD 24.4 Billion in 2024. Looking forward, IMARC Group expects the market to reach USD 34.3 Billion by 2033, exhibiting a growth rate (CAGR) of 3.8% during 2025-2033. The growing online direct-to-consumer advertising due to the shift in promotional a ... Read More
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Emotion Detection and Recognition Market Report by Component (Software Tools, Services), Technology (Pattern Recognition Network, Machine Learning, Natural Language Processing, Bio-Sensors Technology, Feature Extraction and 3D Modelling, and Others), Application (Law Enforcement, Surveillance and Monitoring, Marketing and Advertising, Media and Entertainment, and Others), End User (Government, Healthcare, Retail, Entertainment, Transportation, Defence and Security Agency, Education, and Others), and Region 2025-2033
The global emotion detection and recognition market size reached USD 55.9 Billion in 2024. Looking forward, IMARC Group expects the market to reach USD 227.0 Billion by 2033, exhibiting a growth rate (CAGR) of 16.01% during 2025-2033. Emotion detection and recognition (EDR) refers to a method utiliz ... Read More
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Enterprise Artificial Intelligence Market Report by Component (Solution, Services), Deployment Mode (Cloud, On-premises), Technology (Natural Language Processing (NLP), Machine Learning, Computer Vision, Speech Recognition, and Others), Organization Size (Large Enterprises, Small and Medium-sized Enterprises), Industry Vertical (BFSI, Media and Advertising, IT and Telecom, Retail, Healthcare, Automotive and Transportation, and Others), and Region 2025-2033
The global enterprise artificial intelligence market size reached USD 30.5 Billion in 2024. Looking forward, IMARC Group expects the market to reach USD 426.7 Billion by 2033, exhibiting a growth rate (CAGR) of 32.34% during 2025-2033. The rising trends of using digital manufacturing, Industrial Int ... Read More
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Gaming Market Report by Device Type (Consoles, Mobiles and Tablets, Computers), Platform (Online, Offline), Revenue (In-Game Purchase, Game Purchase, Advertising), Type (Adventure/Role Playing Games, Puzzles, Social Games, Strategy, Simulation, and Others), Age Group (Adult, Children), and Region 2025-2033
The global gaming market size reached USD 241.1 Billion in 2024. Looking forward, IMARC Group expects the market to reach USD 535.3 Billion by 2033, exhibiting a growth rate (CAGR) of 8.3% during 2025-2033. The rising popularity of gaming especially among young individuals, the emergence of e-sports ... Read More
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Mobile Advertising Market Report by Segment (Search, Display, Video, Social Media, Websites, and Others), and Region 2025-2033
The global mobile advertising market size reached USD 231.0 Billion in 2024. Looking forward, IMARC Group expects the market to reach USD 574.9 Billion by 2033, exhibiting a growth rate (CAGR) of 10.13% during 2025-2033. The market is rapidly growing, driven by the widespread utilization of mobile d ... Read More
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Advertising Market Report by Type (Television, Print (Newspaper and Magazine), Radio, Outdoor, Internet (Search, Display, Classified, Video), Mobile, Cinema), and Region 2025-2033
The global advertising market size reached USD 676.8 Billion in 2024. Looking forward, IMARC Group expects the market to reach USD 995.0 Billion by 2033, exhibiting a growth rate (CAGR) of 4.4% during 2025-2033. The market is experiencing steady growth driven by the shift towards online platforms, r ... Read More
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Commercial Printing Market Report by Technology (Lithographic Printing, Digital Printing, Flexographic Printing, Screen Printing, Gravure Printing, and Others), Print type (Image, Painting, Pattern, and Others), Application (Packaging, Advertising, Publishing), and Region 2025-2033
Commercial Printing Market Report by Technology (Lithographic Printing, Digital Printing, Flexographic Printing, Screen Printing, Gravure Printing, and Others), Print type (Image, Painting, Pattern, and Others), Application (Packaging, Advertising, Publishing), and Region 2025-2033 The global commer ... Read More
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Digital Video Content Market Report by Business Model (Subscription, Advertising, Download-to-Own (DTO), and Others), Device (Laptop, Personal Computers (PC), Mobile, and Others), Type (Video-on-Demand (VOD), Online Video), and Region 2025-2033
Digital Video Content Market Report by Business Model (Subscription, Advertising, Download-to-Own (DTO), and Others), Device (Laptop, Personal Computers (PC), Mobile, and Others), Type (Video-on-Demand (VOD), Online Video), and Region 2025-2033 The global digital video content market size reached US ... Read More
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In-app Advertising Market Report by Advertising Type (Banner Ads, Interstitial Ads, Rich Media Ads, Video Ads, and Others), Platform (Android, iOS, and Others), Application (Messaging, Entertainment, Gaming, Online Shopping, Payment and Ticketing, and Others), and Region 2024-2032
In-app Advertising Market Report by Advertising Type (Banner Ads, Interstitial Ads, Rich Media Ads, Video Ads, and Others), Platform (Android, iOS, and Others), Application (Messaging, Entertainment, Gaming, Online Shopping, Payment and Ticketing, and Others), and Region 2024-2032 The global in-app ... Read More
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North America Advertising Market Report by Segment (Television Advertising, Print Advertising, Radio Advertising, Outdoor Advertising, Internet Advertising, Mobile Advertising, Cinema Advertising), and Country 2024-2032
North America Advertising Market Report by Segment (Television Advertising, Print Advertising, Radio Advertising, Outdoor Advertising, Internet Advertising, Mobile Advertising, Cinema Advertising), and Country 2024-2032 The North America advertising market size reached US$ 314.0 Billion in 2023. Loo ... Read More
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Internet of Things (IoT) in Retail Market Report by Solution (Hardware, Software), Service (Professional Services, Managed Services), Technology (Near Field Communication, Bluetooth Low Energy, ZigBee, and Others), Platform (Device Management, Application Management, Connectivity Management), Application (Operations Management, Asset Management, Customer Experience Management, Advertising and Marketing), and Region 2024-2032
Internet of Things (IoT) in Retail Market Report by Solution (Hardware, Software), Service (Professional Services, Managed Services), Technology (Near Field Communication, Bluetooth Low Energy, ZigBee, and Others), Platform (Device Management, Application Management, Connectivity Management), Applic ... Read More
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Electrophotographic Printing Market Report by Type (Monochrome Printing, Color Printing), Application (Commercial Printing, Packaging, Advertising, Security, Stationery, and Others), and Region 2024-2032
Electrophotographic Printing Market Report by Type (Monochrome Printing, Color Printing), Application (Commercial Printing, Packaging, Advertising, Security, Stationery, and Others), and Region 2024-2032 The global electrophotographic printing market size reached US$ 3.3 Billion in 2023. Looking for ... Read More
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Outdoor Advertising Market Report by Type (Traditional Outdoor Advertising, Digital Outdoor Advertising), Segment (Billboard Advertising, Transport Advertising, Street Furniture Advertising, and Others), and Region 2024-2032
Outdoor Advertising Market Report by Type (Traditional Outdoor Advertising, Digital Outdoor Advertising), Segment (Billboard Advertising, Transport Advertising, Street Furniture Advertising, and Others), and Region 2024-2032 The global outdoor advertising market size reached US$ 38.6 Billion in 2023 ... Read More
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Media & Entertainment Storage Market Report by Storage Solution (Direct-attached Storage, Network-attached Storage, Storage Area Network), Deployment Mode (On-premises, Cloud-based, Hybrid), Storage Medium (HDD, SSD, Digital Type, and Others), End User (Broadcast, Production and Post-Production, Media Agencies, Advertising, and Others), and Region 2024-2032
Media & Entertainment Storage Market Report by Storage Solution (Direct-attached Storage, Network-attached Storage, Storage Area Network), Deployment Mode (On-premises, Cloud-based, Hybrid), Storage Medium (HDD, SSD, Digital Type, and Others), End User (Broadcast, Production and Post-Production, Med ... Read More
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Digital OOH Advertising Market Report by Format Type (Digital Billboards, Video Advertising, Ambient Advertising, and Others), Application (Outdoor, Indoor), End-User (Retail, Recreation, Banking, Transportation, Education, and Others), and Region 2024-2032
Digital OOH Advertising Market Report by Format Type (Digital Billboards, Video Advertising, Ambient Advertising, and Others), Application (Outdoor, Indoor), End-User (Retail, Recreation, Banking, Transportation, Education, and Others), and Region 2024-2032 The global digital OOH advertising market ... Read More
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Radio Advertising Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2023-2028
Radio Advertising Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2023-2028 Market Overview 2023-2028: The global radio advertising market size reached US$ 37.2 Billion in 2022. Looking forward, IMARC Group expects the market to reach US$ 48.8 Billion by 2028, exhibitin ... Read More
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Television Advertising Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2023-2028
Television Advertising Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2023-2028 Market Overview: The global television advertising market size reached US$ 227.0 Billion in 2022. Looking forward, IMARC Group expects the market to reach US$ 285.7 Billion by 2028, exhibit ... Read More
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Mobile Advertising Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2023-2028
Mobile Advertising Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2023-2028 Market Overview: The global mobile advertising market size reached US$ 195.1 Billion in 2022. Looking forward, IMARC Group expects the market to reach US$ 390.5 Billion by 2028, exhibiting a gr ... Read More
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Online Advertising Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2023-2028
Online Advertising Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2023-2028 Market Overview: The global online advertising market size reached US$ 209.9 Billion in 2022. Looking forward, IMARC Group expects the market to reach US$ 389.5 Billion by 2028, exhibiting a gr ... Read More
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Digital Marketing Market by Digital Channel (Email Marketing, Search Engine Optimization (SEO), Interactive Consumer Website, Online/Display Advertising, Blogging and Podcasting (Including Microblogging), Social Network Marketing, Mobile Marketing, Viral
Digital Marketing Market by Digital Channel (Email Marketing, Search Engine Optimization (SEO), Interactive Consumer Website, Online/Display Advertising, Blogging and Podcasting (Including Microblogging), Social Network Marketing, Mobile Marketing, Viral Marketing, Digital OOH Media, Online Video Ma ... Read More
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US Healthcare Advertising Market: Industry Trends, Share, Size, Growth, Opportunity and Forecast 2023-2028
US Healthcare Advertising Market: Industry Trends, Share, Size, Growth, Opportunity and Forecast 2023-2028 Market Overview: The US healthcare advertising market size reached US$ 22.4 Billion in 2022. Looking forward, IMARC Group expects the market to reach US$ 29.2 Billion by 2028, exhibiting a grow ... Read More
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Indian Advertising Market: Industry Trends, Share, Size, Growth, Opportunity and Forecast 2023-2028
Indian Advertising Market: Industry Trends, Share, Size, Growth, Opportunity and Forecast 2023-2028 The Indian advertising market size reached INR 743.0 Billion in 2022. Looking forward, IMARC Group expects the market to reach INR 1,412.5 Billion by 2028, exhibiting a growth rate (CAGR) of 11.2% dur ... Read More
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