
Technology and Services Vendors: Guidance When Selling into the Office of the CFO
Description
Technology and Services Vendors: Guidance When Selling into the Office of the CFO
This IDC Perspective covers areas for the vendors to prepare for their sales discussions with the CFO and the office of the CFO. CFOs are pulled into more technology discussion not only for their team but for other areas of the business; therefore, there are more questions and areas that the CFO and their team will be asking about. Use these eight key areas to prepare for your discussions."CFOs are starting to be more heavily involved with the buying process of technology given their expanded responsibilities and transformation of their own office. It's important to address areas that the Office of the CFO will be asking about, as it can speed up the selling process," says Heather Herbst, research director, Worldwide Office of the CFO at IDC.
Please Note: Extended description available upon request.
This IDC Perspective covers areas for the vendors to prepare for their sales discussions with the CFO and the office of the CFO. CFOs are pulled into more technology discussion not only for their team but for other areas of the business; therefore, there are more questions and areas that the CFO and their team will be asking about. Use these eight key areas to prepare for your discussions."CFOs are starting to be more heavily involved with the buying process of technology given their expanded responsibilities and transformation of their own office. It's important to address areas that the Office of the CFO will be asking about, as it can speed up the selling process," says Heather Herbst, research director, Worldwide Office of the CFO at IDC.
Please Note: Extended description available upon request.
Table of Contents
5 Pages
- Executive Snapshot
- Situation Overview
- Guidelines to Assist Technology and Service Providers in Their Selling Strategy to the Office of the CFO
- Compliance and Language
- Demonstrations
- Vendors' Health
- Current Customers
- Industry and Company Knowledge
- Industry Standard
- Data
- Reducing the Workload
- Advice for the Technology Buyer
- Learn More
- Related Research
- Synopsis
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