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ServiceNow World Forum London 2025: Driving Growth in EMEA with Agentic AI, Data, and Responsible AI

Publisher IDC
Published Nov 22, 2025
Length 7 Pages
SKU # IDC20601949

Description

This IDC Market Note reviews key announcements and discussions from ServiceNow World Tour London 2025, which took place on October 15, 2025. The event provided an EMEA lens on ServiceNow's evolving strategy, centered on AI as the main growth driver, and the business value the platform offers in terms of speed, operational resilience, productivity, and user experience by combining AI, data, and workflows.

Table of Contents

7 Pages

Executive Snapshot

In This Market Note

Developments in ServiceNow's Offering

ServiceNow as the AI Orchestration and Governance Layer

ServiceNow as the AI Experience Layer

Workflow Data Fabric and RaptorDB

CRM Transformation

Customer Success Stories

The Expanding Partner Ecosystem

Industry Priorities

IDC's Point of View

Key Takeaways

From AI Governance to AI Orchestration

Data as the Foundation for AI Readiness

Achieving Operational Resilience Through Integration

Scaling Through Partners

Addressing Demand for Digital Sovereignty

Demonstrating Value for Money

Helping Customers Realize the Benefits of the Platform

Conclusion

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