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Rethinking Customer Relationships for Broadcom's Acquisition of VMware: Using Facts to Drive a Strategic Partnership

Publisher IDC
Published Aug 10, 2022
Length 7 Pages
SKU # IDC17341386

Description

Rethinking Customer Relationships for Broadcom's Acquisition of VMware: Using Facts to Drive a Strategic Partnership

This IDC Market Perspective provides recommendations to Broadcom and VMware customers (and their broader ecosystems) as they consider creating a business partnership over the next several years. "Broadcom and VMware customers should double down on their relationships with these vendors by focusing on communications, product planning, and road maps, with a move toward a strategic business partnership," states Stephen Elliot, group vice president, Infrastructure and Operations, Cloud Operations, and DevOps at IDC. "When the acquisition closes, customers should take the proper steps in identifying business and technology opportunities from the 'new' VMware to consider its strategic impact in delivering business outcomes."

Please Note: Extended description available upon request.

Table of Contents

7 Pages
Executive Snapshot
New Market Developments and Dynamics
Advice for the Technology Buyer
Customer Relationship Expansion
Recommendation
Product Expansion and Planning
Recommendation
Pricing and Product Adoption
Recommendation
Organizational Planning
Recommendation
Midsize/SMB Customers Considerations
Recommendation
Channel/Partner Development
Recommendation
Learn More
Related Research
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