Report cover image

A Maturity Model for Cultivating Developer Mindshare

Publisher IDC
Published Feb 14, 2025
Length 6 Pages
SKU # IDC19657022

Description

This IDC Market Note outlines a five-level maturity model that organizations can use to assess and improve their efforts to capture developer mindshare. This maturity model serves as a starting point for understanding where an enterprise has solid footing in developer communities, where it has gaps, and what steps it can take to address those gaps. Software developers heavily influence the purchasing of environments, platforms, frameworks, tools, and other information technology products and services. Given developers' key role in driving technology sales, acquiring high levels of developer mindshare represents a means for nurturing engagement and loyalty toward a product that developers are already using and for tempting non-users to make a switch.

Table of Contents

6 Pages

Executive Snapshot

In This Market Note

IDC's Point of View

Definition of Developer Mindshare

Developer Mindshare Is Key to Driving Sales and Loyalty

Developer Mindshare Maturity Model

Level 1: Informal/Ad Hoc

Level 2: Foundational

Level 3: Established Community

Level 4: Strategic Partnership

Level 5: Fully Optimized Ecosystem Leadership

Key Success Factors and Common Pitfalls

Learn More

Synopsis

Pricing

Currency Rates
How Do Licenses Work?

How Do Licenses Work?

The primary function of a report license is to define how many people within a company are authorized to use the purchased report. This is separate to how a report might be delivered. Unless specifically identified otherwise, the purchase option is Single User. Below is a helpful description of that license, along with a sampling of others most commonly offered.

  • This license allows only one user to have access to and to use/read the report. It is not one user at a time or one user group; it is an individual who will be reading and utilizing the report.

  • This license allows for the entire purchasing company to read and use the report. This is the license level that would allow for a report to be placed on an internal company shared drive for access by all employees of that direct company. This license does not extend to parent or sister company use.

  • This license is designed to allow an entire department within a company full access to a report. The departmental license is a great option for companies that have more than one location and the department is spread out all over the country/world

  • This license is for companies that have one location where they want the report to be accessible by all employees within that physical location.

  • This is the most flexible of the licensing options. Some publishers will allow you to get a license for a preset number of people (typically 5). These licenses are ideal for small work groups.

License options are at the discretion of each publisher. As such, not all licenses indicated above are available for every product. If you are uncertain of the best license for your needs or would like a license that is not proactively available, please contact us and we will be happy to assist.

Head shot

Questions or Comments?

Our team has the ability to search within reports to verify it suits your needs. We can also help maximize your budget by finding sections of reports you can purchase.
Chat Now
Contact Us