Report cover image

IDC Perspective: Key Considerations for Enterprises When Selecting a CPaaS Platform

Publisher IDC
Published Dec 22, 2025
Length 13 Pages
SKU # IDC20676933

Description

This IDC Perspective discusses key considerations for enterprises when selecting a CPaaS platform. Enterprises adopting CPaaS are not just buying APIs — they are investing in a strategic engagement layer that will define customer experience for the next decade. The right platform should deliver global reliability, regulatory compliance, and AI-driven personalization while integrating seamlessly into existing business ecosystems."Enterprises must evaluate CPaaS platforms not as tactical tools but as strategic enablers of digital engagement. The winners will be those that combine programmable communications with AI-driven orchestration, compliance, and global scalability." —Avinash Naga, research manager, Communications Platform as a Service at IDC

Table of Contents

13 Pages

Executive Snapshot

Situation Overview

RCS Adoption Accelerates

Conversational AI Becomes Table Stakes

Joint Telco Efforts Drive Network API Monetization

Demand for AI and Automation Accelerates

Fraud Prevention and Security Remain Top Priorities

IDC Survey

AI as the New Differentiator

Security and Monetization APIs Driving Adoption

Omni-Channel and Customer Experience Imperatives

Global Momentum in CPaaS Adoption

Mainstream Adoption

AI as a Strategic Imperative

Security and Compliance as Nonnegotiable

Omni-Channel Engagement Is the Norm

Global and Industry Variations

Advice for the Technology Buyer

Learn More

Related Research

Synopsis

Search Inside Report

Pricing

Currency Rates
How Do Licenses Work?

How Do Licenses Work?

The primary function of a report license is to define how many people within a company are authorized to use the purchased report. This is separate to how a report might be delivered. Unless specifically identified otherwise, the purchase option is Single User. Below is a helpful description of that license, along with a sampling of others most commonly offered.

  • This license allows only one user to have access to and to use/read the report. It is not one user at a time or one user group; it is an individual who will be reading and utilizing the report.

  • This license allows for the entire purchasing company to read and use the report. This is the license level that would allow for a report to be placed on an internal company shared drive for access by all employees of that direct company. This license does not extend to parent or sister company use.

  • This license is designed to allow an entire department within a company full access to a report. The departmental license is a great option for companies that have more than one location and the department is spread out all over the country/world

  • This license is for companies that have one location where they want the report to be accessible by all employees within that physical location.

  • This is the most flexible of the licensing options. Some publishers will allow you to get a license for a preset number of people (typically 5). These licenses are ideal for small work groups.

License options are at the discretion of each publisher. As such, not all licenses indicated above are available for every product. If you are uncertain of the best license for your needs or would like a license that is not proactively available, please contact us and we will be happy to assist.

Request A Sample
Head shot

Questions or Comments?

Our team has the ability to search within reports to verify it suits your needs. We can also help maximize your budget by finding sections of reports you can purchase.
Chat Now
Contact Us