
Headless Commerce: Simplified Headless Commerce
Description
Headless Commerce: Simplified Headless Commerce
This IDC Perspective discusses the importance of simplified headless commerce. The term headless is so overused in technology marketing that it has become cliche. To further understand the category, we need to differentiate between platforms that are colloquially headless and those that are truly API first, cloud native, and microservice based. Overall, when considering headless commerce software, it is important to carefully assess your organization's specific needs, technical capabilities, and strategic goals to make the most informed purchase decision. Whether you choose a simplified headless commerce (SHC) architecture or a microservices-based modular headless commerce (MHC) approach, it is essential to stay up to date on emerging trends in ecommerce and digital marketing to continuously evolve your commerce stack and deliver the best possible customer experience."Technology buyers need to realize that headless revolution isn't a story about decoupled front ends," said Heather Hershey, research director of Worldwide Digital Commerce at IDC. "The phenomenal power and potential presented by headless commerce is really centered on the APIs. With a clear understanding of headless capabilities across different architecture models and the purpose for the distinctions within the category, businesses can utilize headless tech to optimize their digital operations and stay ahead of the ever-evolving ecommerce landscape."
Please Note: Extended description available upon request.
This IDC Perspective discusses the importance of simplified headless commerce. The term headless is so overused in technology marketing that it has become cliche. To further understand the category, we need to differentiate between platforms that are colloquially headless and those that are truly API first, cloud native, and microservice based. Overall, when considering headless commerce software, it is important to carefully assess your organization's specific needs, technical capabilities, and strategic goals to make the most informed purchase decision. Whether you choose a simplified headless commerce (SHC) architecture or a microservices-based modular headless commerce (MHC) approach, it is essential to stay up to date on emerging trends in ecommerce and digital marketing to continuously evolve your commerce stack and deliver the best possible customer experience."Technology buyers need to realize that headless revolution isn't a story about decoupled front ends," said Heather Hershey, research director of Worldwide Digital Commerce at IDC. "The phenomenal power and potential presented by headless commerce is really centered on the APIs. With a clear understanding of headless capabilities across different architecture models and the purpose for the distinctions within the category, businesses can utilize headless tech to optimize their digital operations and stay ahead of the ever-evolving ecommerce landscape."
Please Note: Extended description available upon request.
Table of Contents
8 Pages
- Executive Snapshot
- Situation Overview
- The Key Distinguishing Factors Between Different Headless Architecture Models for Commerce Are the Degree of Modularity and Usage of APIs
- The Colloquial Definition of Headless Commerce Misses the Point of the Technology
- Simplified Headless Commerce
- The SHC Value Proposition for SMB
- Brief Notes About PWAs and How They Function
- Advantages of SHC for Digital Commerce
- Disadvantages of SHC for Digital Commerce
- Advice for the Technology Buyer
- Learn More
- Related Research
- Synopsis
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